Ace Hollywood

Disney has had a heated discussion about whether to join the battle to acquire Marvel, and Robert is a supporter. ◎

He almost impassionedly stated on the board that Disney could not continue to rely on the existing style movies to continue, cartoons, G-rated films, Disney must have new growth points, they did not always have "Pirates of the Caribbean" this. Kind of good luck. He elaborated on his optimism for superhero movies.

In fact, Robert's vision is quite precise. He analyzed that with the advancement and development of technology, superhero movies will be able to restore the visual stimulation of the comic world to a greater extent - the difference between the so-called special effects of fifty cents and $50 million is ultimately technical. However, Lucas' Industrial Light and Magic, Daniel's Weta Digital and others have established their own reputation in the industry, and the intense competition of special effects companies has also prompted them to continue to invest in technology research and development, which itself is a leap in technology. fundamental motivation. In fact, James Cameron's own special effects company is currently in a state of floating losses, which has a lot to do with his business strategy. Whether it is Industrial Light and Magic or Weta Digital, they are all competing for orders from Hollywood, even if Whether it's a share of the same pie, or just a little macaron, neither company cares. In addition, Weta Digital is backed by dd Pictures, and even co-produced films such as "Pirates of the Caribbean" and "Night at the Museum" were won by it. As a super figure in the industry, George Lucas has a deep network of contacts and has more advantages in the projects of the six major studios.

The brutal competition of special effects companies is a good thing for studios like Disney. First, if there is competition, prices will be controlled. Second, the acceleration of technological innovation will help to realize more movie ideas.

It has to be said that Robert's assertion is very convincing.

especially. His reorganization of Miramax and the purchase of Pixar are still very successful operations, which guarantees his personal credibility.

The representative of the Disney family on the board of directors, Roy, is a faction that supports Robert, but his attitude is uncertain on this matter.

Roy couldn't see too many tendentious expressions on his face.

"Bob, I have no doubts about the rationality of acquiring Marvel," Roy has always called Robert Iger "Bob". This reflects their close relationship. "I just have some doubts about whether we are going to compete with DD Pictures, or Daniel Sandler. They have been preparing for a long time, and you know that Marvel and dd have always been negotiating— - It started when dd Pictures wanted to get some hero rights. So, we have absolutely no idea how far they have gone. We all know that Plutos is now the most cash-strapped company in America, but no one knows What they want to do, and now it seems that the acquisition of Marvel is obviously one of the things they are going to do. Under these premise. I'm not sure, we spent a lot of time, energy and cost to start negotiations with Marvel, what exactly Does it make sense?"

"If Marvel means enough to Disney. Then of course it all makes sense."

Another director said, then looked at Robert Iger.

This is a director who doesn't deal with him very well, and obviously wants Robert to promise something, such as how much to increase the box office for Disney. or revenue or something. If it can't be done in the future, this is a reason to attack. Disney's location, but too many people coveted.

Robert had to be cautious. He did not respond directly to the director.

"I think the current analysis is at least enough for us to start negotiations with Marvel."

The board of directors did not make a decision right away. This is the disadvantage of large, established companies. Once the authority is exceeded, problems are likely to occur on the board of directors. The most important thing they care about is the company's stock price. If it falls, their net worth It will shrink, and if it rises, they will make money. So for every important decision, board members are naturally cautious.

……

"It might be too late to say the first sentence, but it's still dragging on later."

Robert and John Lasseter, of Pixar, enjoy a quiet afternoon with 0 cocktails in their mansion, but the conversation isn't so rosy.

Robert is complaining about Disney's board of directors, which is inefficient, indecisive, and contradictory.

"It's unavoidable, isn't it?" Lasseter said indifferently, "But Daniel really doesn't stop all the time. MGM and DD Animation have only established a firm foothold, and they are about to acquire Marvel. At least more than 3 billion, right?"

"It may not be that high. The "Invincible Hulk" hit Marvel quite a lot. If I am Daniel, this is of course a good opportunity for expansion. He doesn't have to worry about it. There is a Plutos behind it. The acquisition of Marvel is just a matter of It's just a small move, and the benefits of reducing mb are fully enough to pay for it."

Lasseter's tone suddenly rose, full of exploration, "You said how much share does Daniel have in Plutos Investment Company? Now Forbes is hesitating how to calculate his wealth, if the whole Plutos Toth belongs to him, and he's literally in the top 10 of the world's richest people."

"This is impossible!"

"It's also ~www.wuxiamtl.com~, but the people behind him really trust him. I read the financial news, and they've been analyzing Plutos's actions recently, laughing at them for being timid, not a few."

Whether it is Robert or Lasseter, most of his wealth is stored in the stock market, and of course he is very concerned about the financial sector.

"..." After hesitating for a while, Robert sighed, "If I had cooperated with Daniel from the beginning until now, I would have trusted him, at least until he encountered a failure. Therefore, those people have no reason not to believe him. ,Is not it?"

The two felt that the topic had become very boring, so Lasseter turned to the previous question.

"Will Disney make a move?"

"Should still be, don't underestimate the greed of the pigs on the board. However, I don't think the possibility of success is really small - think about it, Disney and dd Pictures are competing, and they will be at a disadvantage, God, this is Only a few years? I can't believe it's real."

Incumbents in Hollywood are now more and more aware of the competitiveness of DD Films. Sometimes, when they face DD Films, they even feel powerless.

At this time, everyone will be in a bad mood.

It's like a child you watch born, and you feel dizzy when you hit it with a hammer! (To be continued.)

ps: I'm going home today. . .