China Entertainment 2000

Chapter 95 Mainland Grand Slam

If you want to use one sentence to describe the popularity of "Love in the Rain", then "2001 Cross-Strait Annual Ratings Champion" is enough to explain it all.

To a certain extent, this drama can be said to have taken turns contracting the summer reruns in the first few years of the new century together with "Huanzhugege" and "Journey to the West".

Zhao Wei, who is currently in the limelight, has turned the music industry on its head with the theme song of the TV series of the same name;

Xiangjiang singer Leo Ku even gained his first pension insurance in the hearts of mainland audiences with "Think So Much".

In order to weaken the impact that he would receive as much as possible, Zhou Yi immediately thought of advertising——

“When will Coca-Cola’s ads launch?”

Although he doesn't have a TV series at hand, Coca-Cola's marketing channels across the country can help him gain recognition.

Especially TV commercials.

In this era where television is king, television advertising can also attract the attention of many viewers.

The most typical one is Wang Leehom, who will sign an endorsement contract with Wahaha in the future and become popular in the mainland with Wahaha TV commercials and theme songs.

"You filmed it in early April, and it is expected to be fully rolled out in China in mid-April."

After flipping through the schedule, Qian Jiang gave the answer.

"Then it's not a big problem. "Love in the Rain" should not be broadcast simultaneously on both sides of the Taiwan Strait."

I recalled the time when "Love in the Rain" was broadcast in the Mainland, and it was already in September.

In April he has Coca-Cola’s national advertising song “Sad People Don’t Listen to Slow Songs”;

The second album is currently tentatively scheduled to be released in June, and Jackie Chan's "Rush Hour 2" will gradually be released in various places around the world in July and August.

When the time comes, relying on the first-mover advantage, the aura of golden songs, and the marketing of movie soundtracks, it may not be possible to compete with "Deep Love".

"That's what I say, but it's better to be on the safe side."

Regarding Zhou Yi's unhurriedness, Qian Jiang obviously wanted to take the initiative: "In late March, there will be the 8th Chinese Song Ranking, which is also an official list.

“The most important thing is that you win a prize.

"Moreover, after you win this award, you will have achieved a Grand Slam of Mainland Newcomer Awards. The company can help you hype this concept in advance."

After taking a pen and paper and writing out the possible awards for Zhou Yi one by one, Qian Jiang analyzed: "This can coincide with the news that you participated in the Golden Melody Awards.

“If you can also win the Golden Melody Award for Best Newcomer, then you can be said to have won the Grand Slam of Newcomer Awards in the Chinese music industry.

"This is not only a marketing point, but also helps improve your status in the industry."

As he said that, Qian Jiang also showed a bunch of names for the Newcomer Awards -

In addition to some mainland pop song newcomer awards, awards such as the Malaysian xx Award for Best Newcomer even blinded Zhou Yi.

The only place that failed was in Singapore, where the best newcomer was lost to Sun Yanzi who played at home.

Zhou Yi carefully counted and found that there were twenty-three trophies listed in Qianjiang alone, including all major award ceremonies in the East Asian Chinese cultural circle.

Among them, he personally contributed five to the Chinese music charts and Hong Kong's top ten Chinese hits. The rest were basically sent by Warner to help him.

With Warner's public relations, he even won several newcomer awards in South Korea and Japan that not many people had heard of.

"This time in late March, there will be two awards for Best Newcomer and Best Album on the Chinese Song Chart. My suggestion is that you'd better attend in person.

"After all, it is an official award, and the competition is limited to mainland singers. With Sun Nan out, you have great hope of winning more."

As he said that, Qian Jiang picked up a pen and wrote the word "25" on the paper, looked up at him, and said solemnly: "So far, there is no one in the Chinese music world who has won 25 trophies in one year after his debut. .

“Ayi, you have a good chance of becoming the first one ever.

"It doesn't matter how much these 25 trophies are worth, as long as there are heavyweight trophies, it will be an unprecedented achievement."

"I actually have so many trophies?"

You won’t know if you don’t count them, but you will be shocked if you count them.

Zhou Yi, who had never paid attention to the number of trophies he had, carefully looked at the report card in front of him, with unconcealable surprise in his eyebrows.

From now on, will he be able to play Versailles and imitate the fairy tale king Zheng Yuanjie by buying a few houses to store his trophies?

"You thought that if your debut hadn't been too short, you would be a veritable little king now."

As Zhou Yi's agent, Qian Jiang was somewhat sympathetic to Rong Youyan: "By the way, I have another piece of good news for you.

"A new spokesperson has come to your doorstep and offers you a price that is far higher than similar competing products."

"Oh? Who? Which one?"

Compared with worthless trophies, Zhou Yi is still more interested in customers who are willing to take the initiative to give him money.

"Anta is a shoe brand. The current price offered is 6 million for four years, far exceeding the prices offered by Adidas and Nike."

"?"

Zhou Yi was stunned when he heard this number: "Is Anta so rich?"

In his impression, wasn't Anta being hung up and beaten by Li Ning at the beginning of the millennium?

"Have you heard of Kong Linghui? The table tennis prince who topped the singles list at last year's Olympic Games."

Speaking of Kong Linghui, Qian Jiang had to lament the luck of the Anta brand.

“Last year, Anta’s boss gambled all his wealth and spent 500,000 to hire Kong Linghui to be the spokesperson.

“As a result, with Kong Linghui’s outstanding performance in the Olympics, the Anta brand turned around and made money.

“Not only did Kong Linghui get a new contract, but he also started preparing to sign other stars to expand his brand influence.

"Originally they didn't notice you, after all you are just a singer

"It turned out that someone exposed that you beat your opponent's Chinese department 13:0 in a football match when you were in school..."

"..."

Although he does pay attention to sports and exercise, endorsing sports brands is not a problem.

But Qian Jiang's statement...why does it sound so wrong to him?

Amitabha, the black history of Peking University’s Chinese Department’s football matches didn’t start with him——

Um? Wait.

No, he didn't score this 13:0 score alone. Why is he guilty?

When he thought of this, Zhou Yi, who had taken the blame for his former teammates, suddenly felt relieved.

March 20th.

After Warner Hong Kong completed the recording of "Sad People Don't Listen to Slow Songs", Zhou Yi, who returned to the mainland to attend the China Song Chart in person to receive the award, was naturally asked this question by reporters.

Thanks to the fact that the Chinese team is currently competing in the World Cup under the leadership of coach Milu, the popularity of football in the country is unprecedentedly high.

The weak Chinese Department of Peking University has also gained a nickname because of this...

"Football is not a one-person sport, and I think my teammates must also be responsible for this score.

"Besides, the Chinese Department of Peking University is actually quite strong in football. If you don't believe it, you can ask Gengxu. He should have heard of it."

At the China Song Chart Award Ceremony, Zhou Yi smiled politely when faced with reporters' questions and turned the topic to Lu Gengxu who was standing aside.

This guest performer, who was born in Tsinghua University, was seated right next to Zhou Yi, who was born in Peking University.

Lu Gengxu: "..."

He really wanted the camera, but he never expected that he would get it in this way. Lu Gengxu almost lost his temper when managing his expression.

Behind Zhou Yi, Yu Quan, Xu Wei, Dada Band, Huang Qishan and other artists all turned their attention to him from time to time.

Everyone knew that as long as this man was present, he would be the only winner of the award.

Facts have proved that this law is not wrong.

Best Newcomer Award: Zhouyi;

Top Ten Golden Melody Awards: "Hua Tian Cuo", Zhouyi.

Outstanding Album Award: "The Book of Changes";