Extraordinary Genius

2022. Chapter 2022 has no solution to the dead?

Still like the previous life, this way can’t solve the problem at all. Why is it that the past Alibaba went to the listing of the country, and it is extremely difficult to think of listing in London. It is even difficult to open the branch offices there, because the other party said that the treasure is full of fakes.

This is a very real problem. A fake can be listed, which will affect the reputation of the entire listed industry.

Does Ma Yun not know about this? Of course he knows, but now there is a problem in front of them, that is, they realize it is too late.

What technical problems Ma Yun said is not unsolvable, but the amount of money that needs to be invested is larger. In the long run, it is worthwhile.

Anyway, in the future, it is still necessary to raise funds for listing. Now even if there is no problem with high debt management, how many investors are waving checks to buy Alibaba stocks.

The hardest part is that Alibaba can’t lose customer resources. This customer includes buyers and sellers.

Buyers are simple, most of them are running cheaper at this time, if you are not cheap enough, they will not buy, then the flow will drop straight.

The decline in traffic naturally represents a decline in sales and so on, and a decline in profits. Then the other competitors in the C2C field, the opportunity is coming.

Now the biggest competitor of the company is not Yi Yi, this Yi Yi joint venture website in China has been defeated. Although it does not lose money, it is far from the goal of occupying the China market.

The biggest competitor is the pat, the penguin’s shopping website. With the strong user base of Penguin, the number of users has grown tremendously.

A penguin pop-up window, how many people have noticed the website, who makes almost 80% of the netizens use the OQ number?

Now that the number of OQ users has caught up with MSN, Microsoft has not thought of it. Even before Feng Yu was born again, with a variety of instant messaging software and various social software, OQ is still the most active in the world, because many of China’s companies have turned it into a kind of network office communication. software.

That is to say, whether it is work or life, OQ is very easy to use. Coupled with the growing number of game-side users, it also backed up the OQ chat tool.

This is the case with previous China. There is a lot of competition between Alibaba and OQ. Because many ideas overlap, each has its own huge user base and wants to develop more business profits.

The same is true in this world. The company has grown to its current size, and business expansion is inevitable. Every network technology company is exploring more profitable ways.

Ma Yun worried that after the fake, the users ran to pat, which is an unbearable loss for Alibaba.

For the seller, because Alibaba began to do value-added services, unlike the original is completely free, some merchants’ profits have been affected, they will sell fakes in order to expand profits.

At the beginning, they used the low price of fake goods to attract customers. Later, many customers knew that they were buying fake goods, just to be cheap, then they would sell fake goods and make more money.

“Old horse, you think about it, the way you said, is it really feasible? You split the website, this is definitely a small effect, but you also need to let Sic Bo pour into the other two websites. Traffic is right?”

“Website splits, users are diverted, so Alibaba’s market position will be challenged. If you’re fake at this time, users will lose more quickly, and don’t forget that other websites are also working hard.”

Not only in the C2C field, but also Jingdong, Sutong, and the national media are also staring at this market, not to mention that foreign e-commerce giants such as Amazon and Yizhen have entered the China market and are looking for opportunities to expand. .

“What do you say?” Ma Yun has some headaches. After he is already a market boss, he doesn’t want to be overtaken, especially because of his own decision-making problems.

“Simple, heavy, and desperate to fight fakes. At the same time, I will tell other websites that they have to fight fakes at this time. Let’s come to a nationwide joint anti-counterfeiting operation.”

“In this way, Alibaba as the leader, will naturally get some positive image, and even this image is not bad. Of course, the fake will not hit the bargains of the 掏宝网, some small brand products are themselves low prices. They will still be preserved.”

“Users don’t need to shop from similar products, so as long as the user searches for products that we have and are cheaper than other stores, we can retain the vast majority of users.”

“This time with your split website, the effect will be better. You split the website, is to do B2C?”

“Director Feng looked at our report. We always have this idea. At first we did B2B and then we have experience in doing C2C. This time, it is certainly no problem to make a new model.”

Feng Yu didn’t look at the report at all, but the previous Alibaba did just that. The biggest benefit of B2C is that the company’s credibility is higher, and Company is less likely to sell fakes for its reputation.

However, this does not solve the problem fundamentally. There are still many people who buy fakes in specialty stores.

The best way is to jointly fight the company with the state, but this can only cure the problem. The cure for the problem is to raise everyone’s awareness so that people no longer want to buy fake goods, which requires everyone to have money in their pockets.

When you only earn one thousand a month, you must pick a cheap one, because your clothes may not be affordable for a year.

But when you earn 100,000 pieces a month, you will start to pick styles, materials and brands, and more than 10,000 pieces of clothes will be bought.

It takes a long time for the concept to change, and it takes a long time for people to live rich, so fakes are hard to disappear, but they can control the fake rate.

It has been said that the fake rate of the peak of the online treasure is 80%, which is too terrifying. Feng Yu believes that more than 10% is very serious, and since the scale of the company, the fake rate has never been lower than 20%!

Ma Yun didn’t directly agree, but said that he had to think about it. It seems that the inner heart is still unable to get down. Because if the strike is too strong, it really shakes the roots of Alibaba. Feng Yu said that everyone is syndicating, but other homes are developing later, there are fewer fakes, and they will finish faster, thus starting to attract users who leave from Sic Bo.

Sic Bo is the biggest source of cash for Alibaba, the foundation, and this really does not shake.

Feng Yu saw Ma Yun’s hesitation and didn’t say anything more. He didn’t really have a good way, and it seems that Alibaba has fallen into a dead end.

However, Feng Yu feels that there is another way, but I don’t know if Ma Yun is willing to agree.

……