Extraordinary Genius

626. The 626 chapter raises the market (request for a ticket)

“Feng Laodi, how the super VCD is not yet released. I listened to Jiang Wanmeng, isn’t the research successful, including the nine screens, the four channels, the countdown, etc. that you said have been successfully researched, how can we wait?” Fu Guangzheng Some are anxious, and the foreign VCD brands have also begun to enter the China market, which obviously reduced the profit of Wind & Rain Electronics.

According to Fu Guangzheng, it is now possible to launch a super VCD. Although the technology is not too mature, it is possible to launch a batch of transition products first, and then launch a better one in a few months.

It’s too uncomfortable to watch the money flow into someone’s pocket.

“Fu brother, what anxious. Now the market is not prosperous, the traditional video recorder has not been completely defeated, the profit of LD big video disc is not low, and so on.” Feng Yu calmly drank coffee, a pair Honor and disgrace is not shocked.

“When the market prospered? Now the market has prospered. Not only domestic and foreign brands compete for the market, although we have patent fees, but the patent fees are still too small compared to our own profits.”

A VCD’s patent fee is only $50, but their own VCD can earn more than three hundred dollars! Even if the brand is more, the profit will fall, but the profit can reach two hundred dollars.

If you put more money and don’t make it, you can earn less, and Feng Yu thinks about it.

It is said that Feng Yu decided to increase the technical investment, developed the Second Generation product, and combined with Philips to develop the DVD industry standard. Fu Guangzheng is also very excited.

He knows too much that a Corporation, if it can set industry standards, represents the Corporation and stands at the cutting edge of the industry.

But you can’t just set standards, burn technology, now many organizations are competing, success is better, just in case of failed? That is to implement the technical standards of others, and it will fall into the inferior.

The standards of others, naturally others are more thorough research, this technology has changed from leading to backward, how to continue to make big money in the future?

Fu Guangzheng means to maintain the brand advantage, so that Wind & Rain VCD will continue to be the world’s largest VCD production and sales brand, leading the industry, the same can make a lot of money, but Feng Yu is not listening.

Fighting traditional video recorders and smashing LDs, these Fu Guangzheng understand, but how many differences are there in the year and the year? These words are what Feng Yu once said, now how to turn around and forget?

“Fu brother, you are too anxious. It will not take long for those Corporations to be re-entered by us. You can see the performance of Super VCD, but there are still many shortcomings. For example, it is too bulky, such as the cost can not be reduced. Such as poor heat dissipation, etc., these need to be solved, and will be solved soon. Since we are going to launch new products, we will launch a new product that is different from others, so that other brands can only lick our leftovers. !”

“How else is it different? This is good enough. You are not saying that the updated technology belongs to the DVD? When we launch new products, what should the market be saturated?” Fu Guangzheng worried about Road.

A family can also buy a VCD. How many will buy two? Although the per capita income of most countries is rising, especially China mainland, the economic growth rate is extremely alarming. But this VCD is just like a TV set. After many people buy one, they will not be replaced with new ones for ten years. As long as they can still watch it, they will continue to watch it.

When Wind & Rain Brand launches Super VCD, what if someone else already has a regular VCD? Although the performance is better, it is only more convenient. Those families will not be replaced. Although this market has prospered, it is no longer a market for Wind & Rain Electronics and AIWA Corporation, but a group of players.

Many of the companies that produce VCDs are the world’s top brands in the consumer electronics field. In many regions, they have strong consumer identity, even if their products are not as good as others’, but many consumers are willing to buy this. Branded products.

The top-tier consumer Electronics Company has painted the site. Each brand has its own most powerful site, which is difficult for others to steal. Just like Sony’s Walkman, even though it was forced by AIWA, it is still the second in the world, because Sony still has a large number of fanatics.

Besides, isn’t Sony being pulled out of the altar by AIWA because it was too laissez-faire? Now Feng Yu decided to make more competition brands. Wind & Rain VCD, although it is impossible to pull down from the market, but the market share has been declining, sales have fallen, this time is long, it is hard to create The VCD brand is not ruined.

“Fu brother, before we had other brands, what was the total sales volume of our VCD? Wind & Rain Brand, Aihua, and AIWA were added together, and the sales volume was only a few hundred thousand units. It’s not satisfactory. But now, with this The addition of multiple brands, how much they sell, we don’t know for a while, but how much they produce, we can clearly see this. It’s only less than a month, and they have produced more than 500,000 VCDs. Our total sales for the previous two years.”

Fu Guangzheng frowns, this should be more worried, how can Feng Yu still smile?

“Fu brother, do you remember that when you were a child, did every household have a TV set?” Feng Yu asked.

“Hong Kong is much more developed than mainland, but when I was a child, not every household has a TV set. Even now, there are still families without TV sets. In any area, there will be poor people.”

“Fu brother, I don’t mean that. I want to say that the speed of TV popularization. Hong Kong I am not very clear, but mainland, I am a little clearer than you. Ten years ago, it was still the era of black and white TV. At that time, many times. There are no TVs in the family, and TV sets are big items that can only be bought by marriage. Five years ago, black and white TVs were basically eliminated. This requirement was replaced by a color TV set. Now, color TV sets are also more demanding. The screen is bigger, this is the trend.”

“But you find that, although the technology of TV sets has been innovating, users have been growing. It can be said that every time TV technology innovation, users will explode. From black and white to color, from a dozen inches. This is the case with twenty inches. The original market was created by black and white TV sets, but the market that prospered was indeed the first color TV sets. The ones that eventually occupied the market were those that could produce large Screen color TV brand!”

Fu Guangzheng seems to understand: “What do you mean is that we were originally black and white TV sets, they are now ordinary color TV sets, and we are capable of producing better color TV brands?”

Feng Yu nodded: “The future VCD will be the same as the TV set. Every household will buy it. The market is still very big. We don’t have to worry about it. We are now doing technical research and raising the market. They are helping us open this market! ”