Game Development Mad God

The sales volume of "Diablo" is far from being described as hot. It can almost be described as boiling, just like a pot of boiling water is boiling, hot.

The specific sales volume has not yet been counted in the background data, but as long as the discerning person is thinking with his toes, he can see that Burning Sky is now making a big profit, which has almost numbed many people. Now, even the poor sales of Burning Sky is a big report.

Lin Yan did not pay too much attention to the results of "Diablo" now, and now Lin Yan has set his sights on how to continue to develop the huge market that "Diablo" can bring.

In other words, a piece of work is just a stepping stone to a market. When this stepping stone is accommodated by the market and becomes hot with bare hands, then it means that the market is gradually opening towards the age, and in this market In addition to the stepper itself, there is still much to do in addition to the stepper.

Just like many animations, such as the "Ultraman" series, which occupied a very large chapter in Lin Yan’s childhood life in the previous life, not only the animation itself is very popular, but in addition to the animation, Ultraman’s toy models, Austria The hands of Terman and related figures and the fighter planes of the Earth Defense Force inside have brought huge economic benefits to Tsuburaya. It can be said that Tsuburaya has benefited a lot from the developers of these peripheral products.

And Lin Yan has no reason not to follow this path, but he must pay attention to strategy in selling peripheral products like this, blindly letting out large-scale peripheral products, maybe the disease will not get the expected effect, on the contrary He brought himself a huge Sun Zhi. Such examples are not unprecedented in history, and there are even many.

So relevant market research is very important.

One day soon passed. Although the sales of "Diablo" is still very hot, in fact, there are already a lot of players have started their own game experience, and now Lin Yan thinks that the time is ripe when.

Soon, a new round of Burning Games announcements was launched on the official website of Burning Sky Games, and this time the announcement was a questionnaire.

And the question of this piece of questionnaire is who are your favorite male characters and black female characters in "Diablo"?

Lin Yan listed below as a male character and a female character in "Diablo". These 20 tasks are very representative characters in the game. This is a multiple-choice question. At the end of the questionnaire, Lin Yan explained that there will be surprises after the end of the questionnaire and selected one hundred players to present beautiful gifts.

And a lot of players poured into the questionnaire page of Burning Sky Game and started to make choices. After a few hours, the number of people who participated in the survey had already checked 500,000.

This already shows that the sales volume of "Diablo" has reached at least 500,000, but the background statistics have not yet come out. Lin Yan thinks that the actual sales volume must be at least several times higher than this basis.

However, the number of investigations of 500,000 is enough for Lin Yan to prove what he has in mind. Sure enough, after reading the data in this questionnaire, Lin Yan smiled at the corner of his mouth, and soon released another new message on the Burning Game announcement.

Burning Sky Game will launch a number of exquisite personalities of the most popular characters in "Diablo", and the system randomly selects one hundred lucky players to participate in the question and answer, and will receive a set of these exquisite characters.

When the news was unavailable, there was an exclamation in the entire group of players. It turned out that the reason why Burning Day launched the questionnaire turned out to be this. According to the player's love, the relevant characters' hands were introduced. The means of marketing from the perspective of the players is undoubtedly aroused the goodwill of the players.

Immediately there were a lot of cheers and applause in the comment area under Burning Sky Game. This kind of marketing method that combines its own commercial marketing with the needs of the players and the player's subjective will is bound to be respected by many people.

"Lin Shen is really too considerate of us players, and I will definitely buy it even if it is tens of thousands of thousands after the hand is half out."

"Upstairs, where is Lin Shen so dark? In Lin Shen's style, his hands are definitely very delicate this time, but they are indeed sold at the price of cabbage."

"Lin Shen can be said to be a very good person who is very good at winning over consumers, but why is there no disgust at all in my heart for this kind of overwhelming?"

There are many similar comments. Lin Yan just smiled, and did not make any response. Instead, he started the work of selling related hands. This work does not require Lin Yan to worry too much about it. Someone will do it. What Lin Yan has to do is to check the quality.

In fact, the hand-half is a very profitable thing. In Lin Yan’s previous life, the game characters produced by Jiasang Nintendo, as long as they are genuine, are basically hundreds of yuan each. This is the effect of the brand. . This is also the case in this world now. A hand with a big brand effect can sell for a very high price. Although Lin Yan is planning to sell it, the price is not so dark.

"99 yuan, the meaning of long and long time." Lin Yan thought in his heart. In fact, the cost of hand-half is not very high, and the cost price of a hand-half that sells for 800 yuan may not be 80 yuan. In the case of large-scale mass production, the price can be further reduced due to the cost-sharing effect, and the cost may be only a dozen yuan. It seems to Lin Yan that even if it is priced at 99 yuan, there is still a very large profit in it. As long as the sales volume is large enough, the total profit is also very considerable, at least it is absolutely enough to shock the jaw.

But could it just be enough to satisfy Lin Yan's desire with just a hand half? For such a survey, Lin Yan still has his own thoughts, that is, to only do extra plots of these characters themselves, in these extra plots, these characters themselves are the protagonists. And also adopt a charging model, but the price of such a charging model itself is very low.

Lin Yan believed that many people would be very willing to donate generously just for their favorite game characters.

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