Hollywood New Century

"Iron Man" opened in 3,500 theaters in North America and made $92 million at the box office in its first week plus previous openings.

"The technology in 'Iron Man' may be beyond reality, but inside the body of this horsepower-enhancing action robot, there is a very human heart beating."

- MSNBC

"Also a pure and great escape from reality"

-- "Chicago Sun-Times"

"Everything the audience wants to see in a superhero movie, Iron Man is probably as much!"

--"empire"

"The film is flawless, and in all respects it is strictly around the standards of a blockbuster."

-- "Toronto Star"

The acclaim from newspapers and film critics made "Iron Man" so popular that it was released in more than 4,100 theaters the following week.

In this way, "Iron Man", which has been badly viewed by countless people, exploded. The impact of the financial tsunami is at a serious juncture. Many companies' blockbuster films either reduce investment costs or delay the release of films that have already been filmed.

Because of Simon's huge profits on Wall Street, Xinghai Entertainment went upstream and spent huge sums of money on publicity, acquiring United Theater and Peak Entertainment's self-organized distribution network.

All in all, this time it has been greatly rewarded, Disney has raised the level of the acquisition of Xinghai Pictures;

The current owner of ToyBiz, Isaac Perlmutter, regretted dropping several cups and vases in a row. Why did he sell Marvel to Simon Pike in the first place, obviously he was already preparing for "Iron Man";

Several large Hollywood studios have also really paid attention to this extremely fast-growing Xinghai Entertainment. It is not like Relativity Media, Legendary Pictures, which mainly invests in film funds, nor is it like Lionsgate, Miramax, Weinstein Films focuses on independent distributors such as independent literary films.

It is developed along the lines of large film groups, commercial blockbusters, independent literary films and genre films, and even a comprehensive entertainment group for TV, variety shows, and talk shows.

The cakes in the movie market are so big, and some people eat too much, and some people eat less. Compared with the deep-rooted six major film companies with a long history, the young Xinghai Films faces more and more difficulties.

Burbank, the headquarters of Xinghai Entertainment, since the completion of the construction of the main triangular building, the relocation of the headquarters has been completed.

In Simon's office, Nina Jacobson is talking about the popularity of "Iron Man" with excitement.

"We actually didn't expect that "Iron Man" would be so popular. After all, "The Incredible Hulk" released in the summer has a much higher configuration, whether it is a director or an actor. It seems that our popcorn style The production routine, which is mainly based on special effects and scenes, can really bring out the potential of Marvel!" Nina Jacobson couldn't help but be excited, Marvel is a huge series, and "Thor" has also been filmed It's over, and it's coming out next year.

"This type of movie should be positioned as a special effects blockbuster for family fun. There is no need to add too many in-depth plots, and we are building the Marvel universe. Just pay attention to the linkage between the movies," Simon said without pain. It's not itchy to say, after all, this kind of superhero movie wants to be made into Christopher Nolan's "Batman" as meaningful, and the requirements for directors and screenwriters are too high,

"Universal Pictures failed to make two "Invincible Hulk" films. A large part of the reason was that they added too many philosophical private goods. The audience didn't like it, and it definitely wouldn't work."

"Haha, I understand that our current positioning for Marvel is to make the audience feel thrilling and refreshing during the viewing process," Nina Jacobson must agree.

"Kevin also means this, so that the general model of the plot can be determined, and the requirements for directors and actors in all aspects are much lower. The roles are bound to the actors and linked."

"Wait for "Thor" to be released next year, "Iron Man 2" and "Captain America 1: The Avengers Pioneer" will continue to be released the year after, and then the final masterpiece "Avengers 1" can be led to the first stage!" Simon now I can finally breathe a sigh of relief, Marvel is on the right track, and it will be basically invincible for more than ten years.

"Not only Marvel Pictures, but also Xinghai Pictures and its subsidiary Venus Pictures and Aurora Pictures will have their movies released next year, and this year we still have one "Life and Death" to be released," Nina Jacobson said. I am very satisfied with the rapid development of Xinghai Entertainment, commercial films, literary films and genre films have not fallen.

"By the way, the Indian movie "Slumdog Millionaire" released by Venus Pictures has a very good reputation. Since its release more than 20 days ago, the number of theaters has increased from 60 to 400. As the word of mouth continues to ferment, There will be more and more audiences entering the theater;"

"Also, Paramount and Warner Bros. have discussed with us the promotion of "The Curious Case of Benjamin Button", which will be screened globally on Christmas Day in Los Angeles on 12.25. They hope you can attend Simon, after all, "Benjamin Button" "The Curious Case of Button" is produced by our Xinghai Films, Simon, you are the producer!"

Simon nodded. "The Curious Case of Benjamin Button" is a collaboration between three companies. Xinghai Pictures is responsible for the production. Paramount and Warner Bros. are responsible for North American and overseas distribution. He is one of the leaders of the project. attended.

As for the movie "Slumdog Millionaire", Simon didn't pay much attention to it. After all, this kind of niche movie does not have the support of stars and special effects. It is impossible to have many resources in the distribution. Basically, it can only rely on the movie itself. The word-of-mouth to ferment and attract people belongs to the situation of long-term flow.

After Nina Jacobson left, Laura Collins showed herself the company's ledger.

At first glance, it is no wonder that movie distribution is a pit, and there is no money to play.

"Next year, we have a lot of movies to show. This budget is really..." Simon turned over the budget table for next year. Fortunately, he injected funds this year, and the income from previous movies has also been received. .

"Well, boss, Ms. Jacobson also said that there are many projects started this year, and with the new projects to be launched next year, our Xinghai Entertainment is developing very fast now," Laura Collins smiled, as if Don't worry about funding at all, and continued,

"The main reason is that most of our films are high box office and perform well at the Oscars. Many banks and investment funds are willing to provide funds."

"It's really fast. I believe that when our movies are released one after another next year, the brand of Xinghai Pictures will definitely be in full swing!" Simon has already invested a lot of money. Once.