Hollywood Road

On Thursday afternoon, the North American premiere of "The Lost Lover" kicked off on time at the Chief Rock Theater in Hollywood.

This is the most special premiere that Murphy has experienced so far.

On both sides of the red carpet, a large number of movie fans held up the posters of Charlize Theron, and they all seemed to become fans of South African diamonds. When Charlize Theron took her boyfriend Stuart Townsend onto the red carpet, they broke out. The cheers of the Tsunami gang, even the popularity of Tom Cruise and Leonardo DiCaprio, are nothing more than that.

But the crazy voice of "Amy" from the fans made Charlize Theron somewhat embarrassed.

After a series of hype about the combination of reality and film, more and more people began to call her Amy.

Compared to Charlize Theron, James Franco, who walked on the red carpet behind, received a cold reception, and the voices of ‘murderers’ in the crowd came and went one after another.

In this society, not only reality can affect movies and the Internet, but the reverse is also feasible.

James Franco is more open-minded and doesn't take these seriously.

At the end of the red carpet ceremony, Murphy walked across the red carpet and came to the front of the Chiefs Rock Theater. There were chaotic noises not far away, and many people could still be seen holding up banners.

The protesters appeared.

"con man!"

"Shameless!"

"Boycott Murphy Stanton!"

"Refused to watch "The Lost Lover"!"

These voices faintly spread from over there, and excessive marketing will inevitably bring certain negative effects.

"Don't worry." Carla Faith came over. "This is just a handful of people."

Murphy shrugged, "I'm not worried, any excessive marketing will have a negative reaction."

Pointing over there, he said again, "I thought there were hundreds of people coming, but now it seems that there are not even a hundred people."

Carla Faith gave him a pair of eyeballs, "So I was worried for nothing."

She gave Murphy a push, "Go for an interview."

Hollywood is not only like production line production, but also the premiere. The industry has developed to the present, except that Nicole Kidman raised her skirt at the premiere of "Eye-Opening" and deliberately exposed her underwear once. Movie fans are eyeballing, it has become more and more difficult to play new tricks in recent years.

For films like "Disappearing Lovers", all the tricks have been used in publicity and marketing, and the premiere is like a stable template.

Accepting interviews with reporters, taking photos with crew members, taking photos with sponsors, and greeting guests...

Entering the front hall of the theater and greeted some senior officials of Twentieth Century Fox, Murphy saw David Ellison approaching with a young girl next to him.

"Hi, Murphy." He introduced, "This is my sister, Megan. Megan, this is Murphy."

Murphy offered to stretch out her hand, "Hello, Miss Ellison."

"Call me Megan." Megan Ellison flung a strand of hair behind his head and said politely, "I like your movie very much."

"Thank you." Murphy could hear the kind words.

"I heard that someone is protesting outside?" David Ellison came in early and didn't see it. "Will it affect our film?"

"There will be a little bit, but it can be ignored." Murphy doesn't care about people protesting outside. "More people will be attracted to the theater by our propaganda."

"Didn't you tell me that the box office pre-sale in the first week was about 15 million US dollars?" Megan Ellison, the speaker, seems to know a lot about the industry, "Such pre-sale results It seems to be ranked in the top three of the movies released this year."

David Ellison smiled at Megan Ellison, "This is my first investment. It's normal to be a little nervous."

"Let's talk." Megan Ellison waved to him, "I'm going to take a photo with the heroine."

As just said, David Ellison really cares about this investment, "Murphy, there is a pre-sale of 15 million US dollars, how much do you think you can get at the box office for the first weekend?"

"At least double it." Murphy is also difficult to say, "it is also possible to double."

"It's better to double it." David Ellison said to himself, "I have two more investments. Can you give me some advice later?"

"Yes." Murphy nodded.

Such an investor who does not pursue high returns for the time being, has a large amount of money in his hand, and does not arbitrarily interfere with the crew, is actually very rare in Hollywood.

What's more, David Ellison's ability is not bad. He is responsible for advertising negotiations, bringing the crew up to 12 million US dollars in advertising sponsorship.

Most sponsors and crews sign floating advertising sponsorship clauses. The clauses are all based on the box office. If the North American box office of "Disappearing Lover" exceeds the US$200 million mark, it will automatically trigger the maximum payment agreement in the terms. , Which is a total of 12 million US dollars in advertising sponsorship fees.

Although most of this money will not be available until the film is released from North America, it is not an exaggeration to say that "The Lost Lovers" has not yet been released, and nearly tens of millions of dollars of investment have been recovered.

The North American box office of 200 million US dollars depends on the specific effects of the early marketing, but Murphy is still confident with the 150 million US dollars.

Murphy was about to leave, but David Ellison said again, "By the way, I heard that you are planning to invest in a TV series?"

""A Song of Ice and Fire: Game of Thrones"." Murphy did not hide it. This is not a secret in itself. "The script has just been completed, and preparations may take a while."

He raised his eyebrows, "Do you want to invest?"

David Ellison scratched his head, "We can continue to cooperate in the same way as before."

Hearing this, Murphy understood, David Ellison wanted to continue to ride his own ride.

"We'll discuss this in detail later." Murphy thought for a while, then said, "Stanton Studio will continue to work with Twentieth Century Fox. If you have the intention of investing, let someone talk to Bill."

After a year, the script of "A Song of Ice and Fire: Game of Thrones" is basically completed, and the rest is to continue to polish the details. Murphy has also discussed with Kara Fess and the senior management of Twentieth Century Fox, and will meet with the two Tenth Century Fox teamed up to produce this series, and specific negotiations will begin after the release of "The Lost Lover".

Choosing Twentieth Century Fox can help Carla Faith on the one hand, and Murphy does not have a TV station on the other.

Like this kind of TV series, he can’t sell DVDs directly. It’s a dead end to do so, and it’s even impossible to put them in theaters. The requirements for big-screen works and small-screen works are completely different. This is a big joke. Up.

There must be a wireless station with enough users as a platform for broadcasting and promotion. Murphy knows this very well, so he basically chooses Fox Cable Network.

David Ellison was in a good mood and made a call gesture, "I'm waiting for your call."

Murphy reminded him, "David, when you make an investment, don't be obsessed with airplanes and air combat."

Looking at David Ellison who was froze there, Murphy shook his head and walked away. If he was reminded, David Ellison would also invest in those inexplicable films, which only means that you really need to spend money to buy them. Lessons learned.

It was almost time, and Murphy led the crew into the theater and went directly to the front row to sit down.

The originally noisy hall gradually calmed down. Whether it was media reporters, professional film critics, or ordinary audiences, they all waited for the film that had caused so many storms throughout the summer to begin screening.

As a staunch Murphy Stanton fan, Daisy also sat in the premiere theater and was attracted from the beginning of the film.

This is a film that suits her appetite very simply. To put it simply, it is how to distinguish between real ratio and pretend ratio.

The answer is super simple, Amy is the former and Nick is the latter.

When Nick, the mortal who pretends to be compared, first met Zhenbi's genius Amy, he made a merciless mockery of the stupid masses, telling the genius Amy: "I am not a mortal like you."

The marriage proposal is even more obvious. Amy had to attend a party that bored her and was interviewed by a bunch of idiot reporters. Nick again acted "out of the ordinary", pretending to be interviewed in an embarrassing way, loudly Compliment Amy's **** and rescue Amy from low-level and stupid social life.

After getting married, the genius Amy found that Nick had become a mere mortal. In other words, the only genius of Nick lies in his outstanding "show" ability. This is also the only place where the genius Amy appreciates Nick.

After getting married, Nick lost the desire to make a show.

For example, Nick moved back to his home town, which is even more tacky and unbearable. The Greater New York, full of neuroses and weirdness, will always be the best home for geniuses and unique people, like the small Americans where they live in more than a dozen lines. The town, a small town Wenqing who has read a few more books, seems out of place.

Opening a bar, playing games, and sobbing a brainless little girl, Nick has become like an ordinary man without any "different" place. This is the reason why the genius Amy can't stand it.

What is ridiculous is that when Nick Mortal refuses to have children, he still uses "different" as an excuse: "We are not the kind of mortals who rely on children to maintain marriage."

The "different" genius Amy was forced to become a vulgar mortal, and she wanted revenge.

In the plan, the genius Amy everywhere reflects the intellectual crushing and contempt of neighbors, the media, and the police-how can such a person integrate into the life of the small town.

And when Amy saw Nick's outstanding "show" performance again, she felt that the Nick she loved was back again: that's it! The acting is really good! Use your charming smile to confuse those stupid idiots! Cheat them! Fudge them! Turn them around! Crush their IQ just like me! This is you! ! This is the you I love!

So she made a small plan, killed the rich second-generation spare tire, changed her plan, and returned to Nick. And Nick had to continue his good show performances, and Amy became a model couple in the eyes of the public.

Nick is a mortal after all. He is afraid of public opinion and dare not leave Amy. He stays with Amy for his father's responsibilities. His reputation and responsibility make him have to stay with Amy and use what he is good at from time to time. With the "show-making" technique, the genius Amy kept Nick the mortal by her side like a pet. This is exactly her plan.