Hollywood Road

Chapter 418: Forbes Celebrity List

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In the nominations for this year’s Oscars, "Man of Steel" received five technical nominations including best visual effects and best sound effects. As the director and producer of this film, Murphy naturally has The qualifications for admission are different from the cast members such as Chris Evans and Megan Fox. He made a special trip back to Los Angeles to participate in this awards ceremony. It is more to promote the new film and remind the fans of a new movie. 'S work has been started for shooting.

Although it can't be compared with the Super Bowl, the North American viewing hegemon, Oscars has always been one of the most watched programs in North America. There is no doubt about this.

Even with the poor ratings of the Oscars in recent years, the average number of viewers per session is around 30 million, and the average number of viewers during peak hours is 40 million.

Therefore, the Hollywood industry recognizes that the Oscars is just like the Super Bowl midfield advertisement and is one of the best film promotion platforms.

Twentieth Century Fox and Weinstein Pictures also strongly urged Murphy to attend this awards ceremony, and even presented a guest of honor who specifically sought a heavyweight award for him.

As Gal Gadot stayed in France to continue to study and work on the crew, Murphy appeared on the red carpet on time on the afternoon of February 24th.

Los Angeles, which has always been sunny, had a light rain, but this did not affect the interest of the stars on the red carpet.

For the rainy weather, the Academy of Motion Picture Arts and Sciences and the Oscar Organizing Committee seem to have been prepared to put up a white canopy to protect the stars on the red carpet. For Hollywood, which has just gone through the screenwriter’s strike, this wind and rain is really not counted. what.

The bleachers and streets around the Kodak Theater are packed with thousands of fans. The first stars to step on the red carpet include George K. K., who was nominated for the Oscar for Best Actor for "Michael Clayton." Rooney, as well as German supermodel Heidi Klum and her black singer husband Hill.

Renee Zellweger wore a backless evening dress, which caused fans to scream when she appeared; Cate Blanchett wore a huge and dazzling necklace and walked slowly onto the red carpet; Harrison Ford, Penelope Stars such as Cruz and Hilary Swank also stepped onto the red carpet and entered the Kodak Theater.

The two-month-long strike of Hollywood screenwriters once made people worry about whether the 80th Oscars could be held as scheduled. Now that the strike is over, the suspense has disappeared. The Oscars is a blessing in disguise, and people's interest in watching live broadcasts is high. The advertising price of the awards ceremony. Even hit a new high.

As the broadcaster, ABC TV station surpassed 100 million U.S. dollars in advertising revenue for the Oscars for the first time. It seems that the screenwriter's strike has increased everyone's interest in this year's Oscars.

At all large-scale awards ceremonies, the male stars are all black and old, with nothing new or interesting.

Therefore, the important task of attracting eyeballs on the red carpet naturally falls on the shoulders of female stars. Today, Hollywood is star-studded, a group of female stars who are dressed up and brave, spare no effort to show off sexiness and nobility, and selling sexiness is no longer limited to low breasts. Back, slanted shoulders, split ends, perspective and even retro... the tricks are endless.

Like male stars, black has always been the insurance choice for female stars at the awards ceremony. The calm temperament that black exudes can be interpreted as a mystery, it can be interpreted as sexy, and it can also be noble, and it is rarely wrong.

But at this year’s Oscars ceremony, the female stars seem to have agreed. There are a large number of people who have moved to the red camp, and they all chose bright red. The newly-rising Anne Hathaway and the last movie queen Helen Mi Lun and the retro beauty Catherine Heigl, both veteran acting and youth idols, have a soft spot for bright red, bringing fiery passion to the noble and classic Oscars.

Just look at the frequency of the flashing light bulbs to know how strong their heat is.

However, more enthusiastic than them are the nearly 10,000 people gathered on Highland Avenue and Hollywood Boulevard. They hold high slogans-against discrimination against women and support for equal pay for actresses for equal work-and they will give out bursts of shouts from time to time. The fan's voice on the edge of the carpet was suppressed.

In recent years, the feminist movement has become more and more prosperous, and it has rapidly spread to Hollywood and the entire film industry. The rise of the feminist movement will also have a significant impact on mainstream commercial films.

Murphy vaguely remembered that starting next year, some films that are exclusively female characters will achieve good commercial results. Even the Disney princesses who have always only sat at home waiting for the prince to save will be featured in the new Disney fairy tale movies. Inside, actively carry out self-help.

In fact, the influence of the social environment on Hollywood movies has always been obvious.

Entering the media area, Murphy stopped in cooperation and put on a pose in front of the camera. No matter what the photographers took, his remuneration and dividend ratio in "Shameless Bastard" were so high, of course he was obliged to cooperate with the filming party’s publicity plan. .

Murphy's professional ethics in this regard is impeccable.

As soon as he entered the interview area, reporters and photographers from Fox Television greeted him. Murphy had already prepared for this. He stood in front of a life-size Mr. Oscar in the interview area and accepted the media of 20th Century Fox. Live video interview.

"Congratulations, Director Stanton."

The middle-aged reporter wearing the Fox TV badge handed the microphone to Murphy, "Man of Steel has won five Oscar nominations, and the global box office has exceeded 1.1 billion U.S. dollars."

"Thank you." Murphy seemed both gracious and humble. "This is the credit of the entire team."

Although this superhero masterpiece has long since dropped from the North American theaters, overseas screenings have been continuing, especially the better the box office performance of the film, the more countries and regions that were not intended to be introduced will be added to the screening. Among the ranks, the volume of these markets is small, and the number of them is piled up, but they cannot be ignored. By the end of January this year, the total number of countries and regions that have screened "Man of Steel" reached 110.

Naturally, the overseas box office continued to rise. The latest statistics in mid-February showed that the global box office of "Man of Steel" exceeded $1.1 billion in one fell swoop, making it one of the three highest-grossing films in history. There are only two films in front of James Cameron's "Titanic" and "Lord of the Rings 3: The Return of the King".

As of yesterday, the global box office of "Man of Steel" totaled US$1.112.55 million, and this is not the end. It is slowly increasing with the passage of time and the increase in the screening market.

Twenty percent of any increase in box office numbers belongs to Murphy, so he always pays more attention to the later dynamics of the film.

The Fox TV reporter's question continues, "In the latest Fox Celebrity Income List, you are ranked first. How do you feel?"

"I think this is the best reward for someone who has been struggling to pursue the American dream."

What to say on this occasion, Murphy doesn’t even have to type a draft, “I worked hard and then reaped success. I believe that more people who work hard will succeed.”

In the 2008 Forbes Global Celebrity Gold List announced by Forbes, Murphy topped the list with a high salary and huge box office and DVD sales dividends of "Man of Steel" with a pre-tax income of US$287 million.

2008 was indeed a harvest year for Murphy. Not only did he become a recognized first-line director in the industry, he also won the Forbes annual celebrity list, and he also entered the top ten for the first time on the Hollywood Power Rankings by "Holly Reporter". Rank, and is relatively high in the sixth place!

Anyone can see that an emerging director power like George Lucas in the 70s and Steven Spielberg in the 80s and 90s is rising rapidly.

"I heard that your new film is about World War II," the reporter continued to ask, "Why did you choose such a theme?"

"The film I made has never involved history..." Murphy thought for a while and said, "This is a good opportunity. I will tell a completely different story of World War II from a special perspective."

After answering a few routine questions, Murphy ended the interview, left the media interview area, and walked directly into the Kodak Theater.

He came in late, the theater hall was full of voices, almost full of seats, anyway, the Oscars ceremony is the top event in Hollywood. Movie fans want to watch it live, and Hollywood practitioners sharpen their heads to get it. An admission ticket...

Murphy nodded to the person who said hello, and found his seat. His position was not considered forward. In the crew of "Man of Steel", the people here saw him coming and stood up one after another. Philip hugs.

Especially Chris Evans and Megan Fox, if Murphy hadn't named them to star in "Man of Steel", they would not have the opportunity to attend the Oscars now.

"Hi, Murphy."

The producer from Warner Bros. nodded and smiled at Murphy. Murphy nodded slightly, but didn't say much. In terms of contract, his cooperation with Warner Bros. has ended.

In fact, Warner Bros. is also determined to invite Murphy to be the producer of the next DC series of films in accordance with Hollywood practices. However, with Murphy’s current position in the industry, the compensation is quite high. Warner Bros. is not willing to pay for this part of the expenditure. The cooperation between the two parties Naturally it is impossible to continue.

This is a purely commercial film, Murphy cannot reduce the price, otherwise it will become a joke in the industry.

Then, the award ceremony began.

After the brief prefixes, Jon Stewart, the host of "The Daily Show", stepped onto the stage, and started the talk of the Hollywood screenwriter's strike that had just ended.

He said in a joking tone, "The past two months have been difficult, and the bitter screenwriter strikes have torn apart Hollywood. I am very happy that this struggle is over."

The Oscar officially celebrated its 80th birthday, and the 80th Oscar Awards ceremony kicked off.

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