I Created Myth Of Old Ruler

2021-10-19

  Chapter 238 237. Lu Yi fell to the altarAfter   helping Song Yunyan ’s friends, Lu Yi finally I can rest and continue making.

But this time, Lu Yi did not keep silent like during the Yannan University Student Film Festival.

Reasonable use of one's own identity and resources for publicity is a part of modern media, and I have to taste it.

He first made a short trailer of only ten seconds, which is a picture-like PV, and put it on the console game, that is to be ridiculed by the player as the kind of wheat just planted. And register the relevant intellectual property rights.

In the trailer, one hand opened the book, took a pen to write the text, and matched the narration "When you see this story, I'm already not in this world." , Very strange and suspenseful, and finally the title of "Mouth of the Madman".

The footage of this trailer doesn't have much immersive feeling, it's just an ordinary shot. Lu Yi checked it again and uploaded it to the silence of major video sites. On the account of the plan, and reposted by his own account.

"Cry" was released at the end of last year, and the new movie is now released directly. The audience hasn't come back to his senses yet, even if the normal publicity process takes more than a month, you still have to take the theater line Schedule, want to get more people's attention, make the film spread more widely, these are all necessary.

There was a saying in the past that the aroma of wine is not afraid of the deep alleys, but now, in this era of the explosion of Internet information circulation, today’s hot spots will not be discussed tomorrow. Various information iterations, if If you don't do a good job of publicity, even the most beautiful movies will be affected.

Of course, sometimes when you announce the announcement, you will find that you can't finish it, and then you can only bounce the votes. Some bounce three or four times, and the audience is bored. The audience was expecting too much, and the propaganda found that the photo did not match the actual product, and the audience shouted that they were deceived.

Less than an hour after uploading, Lu Yi saw that this video alone had played more than half a million on the old video network, and with the refresh it was still growing at a rate that naked eye could see.

At this time, they are basically old fans who have paid attention to Lu Yi. Their attitude may be a bit biased. Most of the comments are touted. Lu Yi did not look carefully.

Wait until the evening, he saw the push of Understand.

[How do you evaluate the trailer for Lu Yi's new movie "Mad Men's Mouth"? 】

Lu Yi clicked in.

The first comment I saw the most likes came from an online film critic, who often wrote some video analysis, film experience, and evaluation columns, but he was not a person in the industry.

[Deep Blue Melancholy: This trailer looks very mysterious, grand, and suspenseful, but it doesn’t say anything. Whether it’s the shots, lines, or scenes, it’s very compelling, but it’s actually nothing. I didn’t say anything. From the screen of this trailer, it can be seen that Director Lu Yi has improved a lot on the screen, but in fact nothing is said, so what does this trailer say? I think that from the perspective of the trailer, the completion of this movie is still very low, and it may be in the project stage. If you want to see this movie, it will take at least two years later. You can wait until then to comment. . 】

"Indeed, the degree of completion is not high."

Lu Yi also agrees that he strives for perfection, and now he has only completed one third of the progress. I want to complete the whole, at least It will take another month or so, and the degree of completion is indeed too low.

He saw the second highest like answer again. This is a practitioner, like a screenwriter, who has participated in the production of some movies and TV shows.

[My name is Teacher Zhao: This trailer is very simple, a few pictures, a line, through line analysis, we can know that this person should be dead, he is the narrator of this story, from him It can be seen that the clothing is a modern style story, and from the title, I really can’t compile it. This trailer feels that only one title is valid information, and the others are useless. There is no way to infer any information. Of course This is also a propaganda strategy. Horror films are about creativity, and Lu Yi’s current big-fire films are also full of creativity. If the propaganda film exposes too much information and is imitated by other small workshops, the final effect will also be compromised. Wait for Lu Yi's follow-up promo. 】

"It turns out that there is still this kind of exquisiteness."

Lu Yi can't help but agree.

I think that Ye Cheng has also participated in the shooting of new horror movies. Maybe now many crews want this hot traffic.

The creativity of horror and suspense movies is very important. Once some of the core ideas are revealed, the overall film effect will be greatly reduced. Therefore, the promo film is actually a bit of a riddler sometimes.

He looked towards the third answer. This is an account for film and television explanations. It is the kind of blogger who edits the wonderful scenes of the movie with the explanation, so that people can watch the movie in a few minutes.

【White Elephant Talking about Movies: Before discussing Lu Yi’s new movie, I want to talk about this director, who made his debut with thriller videos, short videos, online movies, theater movies, less than a year In his time, he changed from an obscure little transparent to a big director who was hot enough to scald one's hands. The road to the rise of this one is worth pondering. First of all, normal movies are impossible to be produced continuously in such a short time, so he I must have been prepared. I have already filmed and released it step by step. Secondly, the actors he chose are very secretive, and other film and television companies can’t find it. I have reason to believe that there are huge ones behind him. Capital is ready to enter the market, Lu Yi’s appearance is just a signal]

"Huge capital?"

Lu Yi looked behind him, there were only two clouds of mist entangled in black and gray , Where is the huge capital.

Although Song Yunyan’s Jiangcheng Industry is a big group, as everyone knows, Lu Yi is now self-sufficient and hardly ever wants Song Yunyan’s follow-up investment.

"This is not good."

Lu Yi concluded.

He ignored the follow-up discussion, and only let the heat ferment. Under the bombardment of modern self-media, the hot topic like Lu Yi will definitely become more and more popular.

While continuing to make, Lu Yi made a second trailer.

Before sending it out, Lu Yi saw a screenshot of a post reposted by some official accounts that he usually followed. The screenshot was the title of the post.

"Analysis of the new work of the Silent Project, Lu Yi is about to fall into the altar! "

"?"

Lu Yi didn't know why he went to the altar, he was curious to open one of them, and carefully read it.

"Although Lu Yi’s horror film is very exciting, no one on the market can contend, but if Lu Yi has been indulging in the comfort zone and does not break this circle, then he will soon stand still and eventually Overturning, falling into the altar, he should shoot some more emotionally rich, or large-scale production movies, rather than continue to tinker with niche horror movies!"

(End of this chapter)