I really didn’t want to be a warm man when I was reborn

Entering June, the annual summer season has begun again.

This summer, Hollywood blockbusters are taking the lead, with blockbusters such as "Edge of Tomorrow", "Godzilla" and "Transformers 4" coming in sequence.

Since Liu Yufei starred in "Transformers 4", this movie has attracted even more attention.

Film critics and media estimate that the domestic box office of "Transformers 4" is likely to exceed 1.5 billion, becoming the highest-grossing film in the "Transformers" series.

Domestic blockbusters that followed include "The Breakup Master", "Tiny Times 3" and "The White-Haired Witch: Moon Heaven".

It can be said that there are large gatherings and heroes vying for the throne.

As soon as "Transformers 4" was released on June 27, the box office was a complete hit.

The box office on the first day exceeded 200 million, the box office on the first three days exceeded 600 million, and the cumulative box office reached 1.1 billion within just 7 days of release.

It is about to surpass the 1.406 billion box office set by "囧囧" in 2012, setting a new record for the highest box office in mainland film history.

"Transformers 4" has set a series of box office records such as the highest zero-point box office, the fastest over 200 million, the fastest over 500 million, and the fastest over 1 billion.

Everywhere it went, it was devastated and devastated, and all the movies released at the same time were in disaster.

The entire industry was shocked. Everyone had guessed that "Transformers 4" was coming, and with Liu Yufei, a popular star joining the cast, it would definitely be a big hit, but no one could have imagined that it would be so big.

Film critics and the media quickly and significantly increased their box office forecasts for "Transformers 4", predicting that the final box office is likely to exceed 2 billion.

Many media have exclaimed that the mainland's first 2 billion film is about to be born, and Hollywood blockbusters will be hard to beat!

At this moment, Quku Entertainment's A+ production "Charlotte Trouble" this year was released.

Since two years ago, Quku Entertainment has followed Hollywood in formulating a film production grade standard, from the lowest C- to the highest A+.

This standard is calculated based on a combination of factors such as investment, cast, and script potential. It does not mean that a large investment scale and a strong cast mean an A-level production.

There are many examples of large-scale investment and strong cast, but the result is a big bad movie.

Quku Entertainment's initial evaluation of "Charlotte Troubles" was B+, with a medium investment scale, a strong cast, and high script potential.

Different from the previous life, after Happy Twist was acquired by Qudong Group, Shen Teng was focused on training, and he made many masterpieces, and was considered a quasi-A-list star.

However, after Li Zhe took time out of his busy schedule to watch the samples of "Charlotte Trouble", he directly raised the evaluation grade to A+.

The film grade evaluation directly determines the film's publicity and film schedule.

You must know that even "囧", which set the highest box office record in mainland film history, Li Zhe only gave it an A- when evaluated later.

Last year, Zhou Xingchi's new work "Journey to the West: Conquer the Demons" distributed by Quku Entertainment was only rated A grade.

Quku Entertainment's first A+-level production, just this title has attracted widespread attention and eager anticipation from the media and audiences.

In 2012, "囧" has a box office of 1.406 billion, setting the highest box office record in mainland film history.

In 2013, the box office of "Flower in the Heart" was 1.178 billion, and the box office of "Journey to the West" was 1.256 billion, respectively winning the first and second place in the mainland box office.

Quku Entertainment has long replaced Fahrenheit and has become the largest private media and entertainment group in the mainland. The slogan that Quku Entertainment's products must be high-quality has been thoroughly rooted in the hearts of the people.

Before the reputation collapses, Quku Entertainment’s rating standards are more worthy of the audience’s trust than those slogans of big investment, big production, and the strongest lineup.

One week before the movie was released, Quku Entertainment held an internal preview, and all the artists and Internet celebrities under the Qudong Group participated in the preview.

In the next few days, hundreds of popular celebrities and Internet celebrities who had watched the movie, including Yang Function, Zhao Xiaodao, and Chen Xiao, promoted Amway's "Charlotte Troubles" to audiences and fans on Weibo and short video platforms.

The publicity by hundreds of celebrities and Internet celebrities, and the praise and recognition of the movie made the popularity even higher, and the audience's expectations were directly raised.

Of course, this kind of overdraft of word-of-mouth publicity has great hidden dangers.

Once a movie fails to meet the audience's expectations after its release, the good reputation accumulated by Quku Entertainment will instantly collapse.

That is to say, Li Zhe had great confidence in "Charlotte Troubles" and that's why he dared to do this.

"Charlotte Troubles" is Happy Twist's famous work and its pinnacle. The quality of subsequent works, even "The Richest Man in Xihong City", is obviously far behind.

On July 6, 10 days after the release of "Transformers 4", which had just broken the box office record of 1.406 billion set by "Lost in Thailand", "Charlotte" was finally released amidst much anticipation.

Quku Entertainment's nearly 1,000 cinemas are all screening "Charlotte", and together with several large domestic cinemas such as Wanda, the film's scheduling rate is close to 70%.

"Charlotte" also lived up to expectations. The box office exploded on the first day, exceeding 300 million. The audience received rave reviews and broke the circle of friends.

The overwhelming momentum of "Transformers 4" was suddenly curbed. The single-day box office dropped from more than 76 million to less than 40 million.

Anyone with a discerning eye can see that under the strong attack of "Charlotte", "Transformers 4" has absolutely no chance of reaching 2 billion box office.

Film critics and media also immediately lowered their box office forecasts to around 1.8 billion.

As for the box office forecast of "Charlotte Troubles", it has been increased from more than 1 billion to about 2.3 billion.

In fact, Li Zhe let "Charlotte" be released at this time just to snipe "Transformers 4".

Quku Entertainment has replaced Fahrenheit as the largest private media and entertainment group in the mainland, and must shoulder the heavy responsibility of resisting Hollywood blockbusters.

Otherwise, why would the higher-ups support you so much?

In 2012, "囧" broke the box office record of "Avatar".

In 2013, "Heart Blossom Road" successfully attacked "Iron Man".

This year, "Charlotte" also sniped "Transformers 4".

Hollywood blockbusters such as "Avatar" and "Transformers" must no longer be allowed to run unhindered in the mainland.

The box office exceeded 500 million in two days, and the cumulative box office in seven days a week reached 1.4 billion. 12 days after its release, "Charlotte Trouble" surpassed "Transformers 4" with a cumulative box office of 1.716 billion.

At this time, the single-day box office of "Transformers 4" has dropped to five to six million, and the final box office may stop at 1.7 billion.

"Charlotte" has also received a key extension and can be screened for an additional 15 days. The maximum box office forecast has been raised from 2.3 billion to more than 2.5 billion.

"Charlotte" succeeded in sniping "Transformers 4", which boosted the morale of domestic movies and once again proved that top Hollywood blockbusters are not invincible. The media even hyped this movie.

In fact, "Charlotte Trouble" is first-class both artistically and entertainingly.

In comparison, "Transformers 4", despite its huge investment and top-notch special effects, is just a popcorn movie.

The plot of "Transformers 4" is full of loopholes and has been criticized by audiences in North America. That is to say, domestic audiences are still new to special effects blockbusters, and they focus on the special effects but ignore the plot.

The box office of "Charlotte Troubles" is rising steadily and constantly breaking records. Correspondingly, the market value of Quku Entertainment is also skyrocketing day by day.

After the box office of "Charlotte Trouble" exceeded 2 billion on July 23, Quku Entertainment's market value finally exceeded the 100 billion mark, becoming the first domestic film and television entertainment group with a market value exceeding 100 billion.

In 2012, "囧" was 1.406 billion, "Beautiful Love" was 1.178 billion, and "Journey to the West" was 1.256 billion. This year's "Charlotte" is expected to exceed 2.5 billion.

In recent years, Quku Entertainment's rise has been so rapid that the Chinese people have really seen that a film and television giant like the Big Six in Hollywood may emerge in China.

Reflected on the stock market, Quku Entertainment's stock price has gone crazy, and its market value has nearly tripled in just two years.

In order to celebrate "Charlotte"'s box office exceeding 2 billion and becoming the first mainland movie to do so, Quku Entertainment held a grand celebration banquet at a five-star hotel on the Bund on the night of the 23rd.