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After the Spring Festival.

The eighth day of the lunar month.

[Yangcheng Shennong Fruit Co., Ltd.] officially started work.

After receiving the 100-yuan [Red Packet] from Wu Siyuan, they also received the first task given by Wu Siyuan in the New Year: to open eight new [Shennong Orchard] stores!

The 36-year-old Su Shixian did not want to be eliminated by the company again and encounter a mid-life crisis, so he took the operations department, which had not had much presence last year, and started it with great success.

I have to say that after the company was established, there was a dedicated department, and the efficiency of work was greatly improved.

If Wu Siyuan were to do this alone, he might not be able to find a suitable store even if he was given two months.

But now, he only needs one order to give it.

Half a month later, around [Crystal Cold Storage No. 1], eight stores with suitable conditions within a radius of 20 kilometers have signed contracts one after another, and the decoration team contacted by the operations department has already settled in.

The average initial investment for each store is 150,000 yuan, with a total hard expenditure of 1.2 million yuan.

The company's working capital is only 1.8 million yuan.

According to the standard of recruiting three salespersons in a store, it is expected to recruit 24 salespersons, and the company's total number of employees will reach 71.

The salary expenditure of 71 people is more than 500,000 yuan. Adding other costs, the company's monthly expenses have reached 700,000 yuan.

If these thirteen stores cannot generate enough profits, then the company will go bankrupt soon.

Lin Meiyi was extremely worried about this, but she could not change the company's grand strategy set by Wu Siyuan, so she had to help him calculate every account from a financial perspective!

Fortunately, facts told Lin Meiyi that her worries were unnecessary.

Each newly opened store [Shen Nong Orchard] adopts a structure of matching old employees with new employees, bringing in the old with the new, and strives to get the store operation on the right track quickly.

Compared with fruit roadside stalls and mom-and-pop fruit shops, [Shen Nong Orchard] is clean, has a variety of varieties, and has stable quality.

Compared with chain fruit stores such as [Qianguoyuan] and [Jiaguoyuan], [Shennong Orchard] has high quality and low price, and has fruits of all levels.

The organic green fruits and Taoyuan Valley peaches with outstanding taste are even more powerful.

The most important thing is that every newly opened store has a seven-day discount, which is particularly powerful.

Su Shixian, the company's vice president, would rather make less or no money in these seven days, so as to build up his momentum and gain popularity.

Fruit is a basic necessity for people.

With excellent fruit quality, good brand image, and exclusive Taoyuan Valley peaches, [Shennong Orchards] in various regions have quickly accumulated a number of repeat customers.

After the store's discounts ended, repeat customers drove new customers, so that the store's performance would not decline particularly badly, but would steadily increase and flourish.

On March 9, 2013, [Shennong Orchard]’s thirteen stores sold a total of 11,700 kilograms of fruit, with a sales amount of 67,860 yuan and a gross profit of 35,965 yuan.

On March 17, 2013, [Shennong Orchard]’s thirteen stores sold a total of 14,300 kilograms of fruit, with a sales amount of 87,230 yuan and a gross profit of 46,231 yuan.

On March 25, 2013, [Shennong Orchard]’s thirteen stores sold a total of 15,531 kilograms of fruit, with a sales amount of 91,632 yuan and a gross profit of 49,481 yuan.

On March 29, 2013, [Shennong Orchard]’s thirteen stores sold a total of 16,387 kilograms of fruit, with a sales amount of 101,562 yuan and a gross profit of 53,827 yuan.

On that day, the combined turnover of all [Shennong Orchard] stores exceeded 100,000 yuan on the first day, and the gross profit exceeded 50,000 yuan on the first day.

Since then, the daily sales volume of [Shennong Orchard] has hovered between 15,000 jins and 16,000 jins.

In March 2013, after statistics, the monthly turnover reached more than 2.8 million yuan. After deducting 5% of the loss (there are more stores and uncontrollable factors, the loss has also increased accordingly), the gross profit was 1.37 million yuan, after deducting 5% of the loss. Operating costs include employee wages, store rent, taxes, etc., and the remaining profit is still 470,000 yuan.

Although the profit is not particularly large, the profit rate is only 16%, but this is the first time that the company has turned a profit since its establishment. Moreover, in the foreseeable future, as long as there is no large-scale investment, the company will profits will always be guaranteed.

After seeing these data, Lin Meiyi finally felt relieved.

In April 2013, after the rainy Tomb Sweeping Day holiday, the weather in Yangcheng, located in the south, began to get sultry.

In the sultry weather, there is nothing more pleasant than a bottle of cold Coke and a piece of cold fruit.

Both the beverage industry and the fruit industry have entered the peak season ahead of schedule.

The same is naturally true of Wu Siyuan’s [Shen Nong Orchard].

After a month of word-of-mouth accumulation, the sales performance of major stores has reached a higher level, with average daily fruit sales reaching 18,239 kilograms.

Moreover, after Su Shixian carefully studied the Company Afternoon Tea Project of the [Shennong Orchard] Shigang Branch, he established a team in the company's sales department specifically for these B-end customers, relying on the company's thirteen branches to proactively attack branches Major office buildings nearby are developing a Fruit Afternoon Tea Project!

The team has been established for more than a month and has achieved some results. It has secured some customers and the daily sales volume can increase by about 1,000 kilograms.

In that month, the company sold 555,780 kilograms of fruit, with a turnover of more than 3 million yuan and a gross profit of 1.49 million yuan, a difference of 10,000 yuan to 1.5 million yuan. After deducting operating costs, the profit was still 580,000 yuan.

The company is really getting better and stronger step by step.

As employees receive more and more bonuses, their wages naturally become more and more satisfying.

The company's vice president Su Shixian became more and more energetic, and the smile on Lin Meiyi's face became brighter and brighter.

But Wu Siyuan, who manages procurement, is getting more and more headaches.

Because, he discovered a very serious problem, that is - there is not enough fruit to sell!