Losing Money to Be a Tycoon

周 Tuesday, April 19.

Apgu figure technology.

In the conference room, Changyou is excitedly telling the key staff of Outu Technology about the fruitful results achieved after the release of the OTTOE1 mobile phone.

Pei Qian was also present, but his face was not particularly good-looking.

Because he always seems to be being whip ...

Since the launch of the OTTO mobile phone has been hot, this brand has become a very strange brand.

葩 "奇奇" here is a neutral word.

的 The shortcomings of this phone are obvious.

Is too heavy, and basically does not have any independent technology, all are supply chain technology and manufacturer foundry, in terms of various parameters can only be said to be more balanced and relatively bucket, there is no black technology that makes people stand out.

The system that includes mobile phones is closer to the original Aizhuo ecology, which is clean and refreshing for some people, but too crude and inconvenient for others.

However, the highlights of this phone are also outstanding enough to make people remember it once.

Its brand recognition is very high, the cool logo on the back appeared on "Better Tomorrow", as long as it is pulled out, many people will recognize that this is the phone that sells more than 8,000.

At the same time, Changyou ’s performance at the press conference added a lot of color to this phone. Coupled with the various benefits and added value of the phone, it seems that it has become a unique presence in this position.

很多 For many wealthy people living in Jingzhou, or heavily dependent on other industries in Tengda, this phone is currently not an affordable option but definitely an irreplaceable option.

So far, the sales volume of OTTO mobile phones has reached 160,000, and the previous out of stock condition has been completed. The spot supply has been completed, and the sales volume is still slowly increasing, but there will no longer be the kind of sales explosion before.

成绩 This result is undoubtedly still in the category of others in the domestic market. The sales volume of Hongcheng Technology, the company where Changyou previously worked, is almost the same.

The domestic market share is less than 0.5%.

But the amazing thing is that Hongcheng Technology ’s mobile phones sold so little and it soon went out of business; but Gutu Technology ’s mobile phones sold these sales and they were very nourished.

The same profit margin is not high, but the higher the price of the mobile phone itself, the more money you make.

If you sell a thousand yuan machine and still maintain a 5% profit, you will earn thirty or forty dollars if you sell one, and you will make three or four million if you sell one hundred thousand. This is not enough to plug the teeth between the supply chain.

But there is still a 5% profit when you sell the 8000 yuan stall. You will earn 400 yuan for one unit, and 40 million yuan for 100,000 units.

So, even if Outu Technology returned all the profits from other industries, it still made a lot of money by retaining only 5% of its profits!

In this way, a virtuous circle has been formed.

Pei Qian never expected that this high price would in turn pit himself.

Of course, calm down, this sales volume is not completely unacceptable to Pei Qian.

After all, the mobile phone market is now a red sea. The market share of those big brand manufacturers will only get higher and higher, and the companies ranked in the third or fourth place will not have a better life, let alone the top ten manufacturers such as Outu Technology. .

It is already a miracle to sell these 100,000 units.

The most amazing thing is that although it is a "others" mobile phone, OTTOE1 is a net red machine, and its popularity on the Internet is quite high, although most people will not pay for it.

Chang Changyou spoke proudly.

After all, as a new brand, Outu Technology has already taken the first step to success, and because the demand is not large, the supply problem has been solved. After that, there will definitely be people buying one after another, which can make long-term profits.

Pei Qian heard a bit of depression, and coughed twice: "Is there no problem with the Outu mobile phone now?"

Chang Changyou immediately smiled and said, "You can rest assured that President Pei, speak right away!"

Changyou has already prepared for this.

He is very clear that Pei is always a person who does not like to listen to results and only likes to find problems, so he had already arranged it when preparing for this meeting. After introducing the results, he would analyze the problems and determine the future development direction.

Pei Qian thought he could pour cold water on Changyou, but Changyou had already prepared.

This makes Pei Qian a little speechless, and it feels that his employees seem to be more resistant and more difficult to subdue ...

After introducing the results, Changyou began to talk about the shortcomings of mobile phones.

"A big problem with our phones at present is stocking."

"Stocking is a difficult problem for small manufacturers. In the final analysis, it is because of money. To prepare a large amount of goods, you must give the supply chain enough money and press a lot of goods in the warehouse."

"Pressing goods is a very dangerous thing. If a mobile phone sells 2,000 yuan and earns 100 yuan, it means that you must sell 20 mobile phones to earn money. This is a terrible number."

但是 "However, the lack of stock will also bring a problem, that is, consumers' impulse to consume cannot be satisfied in the first place. After they calm down because they are out of stock, they may buy other brands of mobile phones."

"This is a very difficult problem for a company of our size."

"In addition, our mobile phone is not enough to polish the details, and as a high-end mobile phone, these details are essential ..."

"... In short, our goal for the next stage should be to stabilize and use the established reputation and heat to better integrate the supply chain and strive to launch an improved E1 mobile phone upgrade in the second half of this year, and At the beginning of the sale, we worked hard to ensure the spot supply and go to the next level! "

Pei Qian silently said nothing.

似乎 He seems to have discovered a paradox.

很多 In many cases, as soon as I guide myself, things will happen inexplicably and the project will eventually be profitable;

If you do n’t guide and leave it alone, the project will still be profitable.

拿 Take this time, Changyou has set a steady and steady line for OTTO mobile phones. Then, is Pei Qian in charge or not?

After Chang Changyou finished speaking, he subconsciously observed Pei's reaction.

However, Mr. Pei frowned slightly at this moment, thinking deeply.

Changyou could not help but feel a little nervous.

What is Pei thinking?

I think there is something wrong with my plan, and I am thinking of a better one?

Wrong. Pei should always think long-term and have a better plan. Don't start thinking about it until now.

Or in other words, what did Pei always think of suddenly, and decided to overthrow the plan that he had already thought of, and go to the next level?

Mr. Pei is thinking now, is it two levels above me?

What could it be?

Forget it, I can't think about it, this is not the level I can reach, but I should wait patiently for Pei to think clearly.

Chang Changyou waited patiently.

The others are waiting patiently.

Pei Qian tangled for two minutes, and found that the scene was quiet. He looked up and looked around, only to find that everyone was looking at himself with full of anticipation.

Pei Qian realized why the scene was so quiet, everyone was waiting for his speech ...

It's embarrassing now, I have to say it without saying a word.

I ca n’t keep everyone waiting for a long time, but I ended up saying "I have no opinion", right?

I am afraid that it will cause everyone to deepen the brain.

Ji Pei has been thinking about it for so long. Why do you say "no opinion"? Is there a better plan but did not say it? What kind of plan is it? What kind of considerations are you not talking about?

Pei Qian thought about it, everyone's brain supplement seems to be more scary.

I still show them the wrong way, even if the final result is still profitable, but earn less!

Thinking of this, Pei Qian said: "Don't make a new mobile phone anymore, sell the existing stocks and sell them, and don't continue marketing."

Chang Changyou nodded: "Well, good President Pei. Then what?"

Pei Qian: "..."

What do you mean, are you not surprised at all now?

Okay, a surprised expression made me convinced that my plan was unreliable!

However, looking at the other people in the conference room, they also looked earnestly, waiting for Pei Qian's following.

Pei Qian sighed silently in her heart and had to keep talking.

"The next target is stretched to 10 months to a year."

"Establish a software laboratory, make some useful APPs, improve the mobile phone system, optimize the image algorithms and the like."

"We promised our customers before that we will launch two versions of the mobile phone system that support one-click switching. Now there is only a lite version and no feature-rich version."

"The promise must be fulfilled."

Wu Changyou reminded in a low voice: "General Manager Pei, the feature-rich version is intended to be developed in synchronization with the new mobile phone, as I said before."

Pei Qian for a moment.

Did you say that?

Alas, it seems to have been said.

裴 But Pei Qian still looks serious: "R & D resources are limited, and we must concentrate our efforts on major issues. The same is R & D, and the investment is different, and the results of R & D are naturally very different."

不要 “Do n’t think that it ’s enough to just develop a feature-rich version of ottoos to fool consumers. You have to do it to perfection, understand?”

Chang Changyou was a little ashamed, and quickly nodded: "Yes, President Pei."

Pei Qian considered that after entering this cycle, another project can be postponed until the next cycle.

At present, Gutu Technology seems to be a good choice.

For Pei Qian, the delayed project must have three characteristics at the same time: first, the current harm is huge; second, the project itself must be able to invest a lot of resources, which can play a role of surprise money; third, the next cycle can Complete in time, or produce products.

The gull map phone all fit.

Pei Qian emphasized that a software laboratory must be established, not a hardware laboratory.

Although the hardware lab seems to burn more money ~ www.ltnovel.com ~, it is also easy to burn for half a day without producing results.

Because the hardware is not very confusing, what you make is OK, or not, it doesn't work. There are no ambiguous options.

If there is no usable thing before the settlement, isn't it complete?

软件 The software laboratory can also burn a lot of money, and it is relatively easy to produce results, and the possibility of card settlement is unlikely.

Even if it is only optimizing a version of the system, launching a good APP, or optimizing the image system algorithm of the mobile phone, this is all a result. Feel free to find a way to make a profit, and you should be able to fool in the system.

Chang Changyou carefully wrote down Pei's request without asking any questions.

OTTOE1 mobile phone from market positioning to brand marketing, all handled by President Pei, has completely convinced Changyou.

Now Changyou's principle is to complete the request of President Pei when he has a request, and decide the direction when President Pei has no request.

Chang Changyou really thinks that the goal of President Pei is a bit too small. In 10 months to a year, he optimized the mobile phone system, developed several APPs, and then researched the imaging algorithm?

To kill chicken with a bull's knife.

But since President Pei has so requested, he dare not take it lightly, after all, President Pei's request has always been perfect.

I watched everyone carefully record, Pei Qian suddenly felt that life was a bit lonely like snow.

I don't know how everyone will understand these words.

Hey, it is the fate of the expressor to be misinterpreted!