Losing Money to Be a Tycoon

Monday, noon.

的 The group building activity last Friday made most people turn over. They took a two-day rest on Saturday and Sunday, and they completely relaxed.

Except for Bao Xu who still came to the company on Sunday, no one else came to work overtime and enjoyed the weekend.

After all, the game has been developed, and there is no reason to work overtime!

Although there are overtime pay for overtime, it is relatively more attractive for a leisurely and comfortable vacation.

On Monday, many people are still immersed in this happiness.

Huang Sibo was not blindly optimistic, his expression was a little serious.

"Have you noticed the data of" Sea Fortress "?" Huang Sibo came to Bao Xu's station and found that Bao Xu was also watching the background data of "Sea Fortress".

In short, miserable!

游戏 The game was reviewed on Friday and passed the review on Saturday night. As a result, one day passed on Sunday and the downloads were only a few hundred.

Too little too little!

FPS games can be different from other games, it can be regarded as competitive online games, and there are enough people to play.

基础 The basic gameplay of FPS games is player battles. As a result, there are only a few hundred downloads and only a few dozen active players. Is this still a battle? Not to mention matching evenly matched opponents, it's hard to say if they can match living people!

Can't let players all go to the computer? That's not ridiculous.

Of course, "Sea Fortress" is different from other FPS games such as "Scar Mark" in that it has a story mode and can be played as a stand-alone game.

However, the story mode can't support long enough game time after all, and players will soon get tired.

What's more, most of the players who like to play the "Anti-Terrorism Plan" prefer the battle mode rather than the plot mode.

All in all, the situation is quite optimistic!

These hundreds of downloads were achieved on the premise of "Sea Fortress" free download. If "Sea Fortress" is priced according to the standard of a single game, it is necessary to set 30 or 50 yuan. It is estimated that it will continue to plummet.

As for why "Sea Fortress" has become a free game ...

It was because Pei Qian learned the lesson from Ghost General.

"Ghost General" due to its very conscientious characteristics, leading to a rapid expansion of user groups, each month there are hundreds of thousands of new active players!

Each new active player brought 10 dollars to Pei Qian's income, which caught Pei Qian off guard ...

The original price of 10 yuan was just a threshold. It was to jam those free players, but did not expect to be a cocoon, but instead achieved the effect of small profits but quick turnover ...

Therefore, Pei Qian felt pained, and finally reversed the pricing strategy of "Sea Fortress".

The game is completely free, so even if there are some accidents and the game has a certain amount of downloads, Pei Qian cannot get a penny from these ordinary players!

The threshold of 888's epic weapons is high enough. On the one hand, it attracts scolds, destroys the reputation of "Fortress at Sea", dispels the average player, and on the other hand, it makes most players unable to afford it.

Why not make it completely free ...

裴 Doesn't Pei Qian want it?

The key is that the system will not let it!

If the game itself is free, and there is no in-app purchase service or advertising business in the game, this is unreasonable in itself. It is equivalent to Pei Qian paying money to produce a product, but the result is all in vain.

This kind of behavior which is obviously digging holes and malicious losses is explicitly prohibited by the system.

Otherwise, Pei Qian lost money too easily, as long as you buy a batch of goods at the original price, and then sell it at a low price, how much you want to lose.

The system will not leave such an obvious gap for Pei Qian to drill.

Therefore, Pei Qian must design a profit model for the game. Whether it is to sell by volume or add in-app purchases to the game, it must ensure that there is a profit point so that it will not be warned by the system.

In short, so far, the status of "Fortress at Sea" is still under Pei Qian's grasp.

Pei Qian set up three lines of defense for Sea Fortress.

First, there is no early publicity, and no one cares about the game.

Secondly, the game's pricing strategy failed, and 888's epic weapons corrupted the popularity of passersby, leading to the collapse of "Fortress at Sea".

Third, there is an excellent competitive game called "Scar Mark" that completely suppresses "Sea Fortress".

Now, the first line of defense is working.

Huang Sibo and Bao Xu were also worried about this.

These two people are also watching the performance of Fortress on the Sea. After all, they are the hard work for a long time, and this game is also entrusted by President Pei.

The game was smashed, wouldn't it have failed Mr. Pei's trust?

Absolutely not!

思 Huang Sibo was hesitant, and did not seem to know whether the next words should be said or not.

Alas, he hesitated after hesitating again and again.

"Bao, you say, it's not that Pei hasn't even promoted" Sea Fortress "at all. Anyway, shouldn't this download data be so miserable?"

Although he said that, he was a bit disrespectful to Mr. Pei, but from all aspects, that's what happened ...

In recent years, the success of domestic games depends on marketing and channels.

Many junk games rely on brainwashing marketing to cheat a large number of players.

Of course, as to whether the player can keep it after cheating, that is another matter.

至少 But at least, as long as the games are garbage, as long as they are properly promoted, UU reading books www.uukanshu.com will burn the money to promote it, and it will never be left unattended.

It took only a few hundred downloads for a day to go online, which is simply not reasonable!

Xu Baoxu looked at Huang Sibo: "Brother Huang, don't question President Pei. President Pei who can think of using Weibo to promote" Ghost General "is a master in this field. How could he not know the importance of publicity?"

Huang Sibo scratched his head.

That's right.

But the semi-dead urine of "Fortress at Sea" is obviously no promotion at all ...

思 Huang Sibo also deliberately searched, "Sea Fortress" is not on any other game platform, no advertisements, and no other way to promote.

Mrs. Bae ca n’t do anything in silence, right?

He seems to be aware of Huang Sibo's doubts. Bao Xu said: "I think it's good to trust President Pei completely. President Pei hasn't explained what we are concerned about, so let's not worry about it."

"Well, you're right." Huang Sibo thought about it, the same thing happened.

What kind of genius is Pei Pei always? Can I worry about it?

So Huang Sibo turned and left.

After ten minutes, however, Huang Sibo was back.

"This time is not a matter of promoting the game." Huang Sibo explained, "It is a matter of revision in subsequent versions."

哦 "Oh? Brother Huang said." Bao Xu nodded.

思 Huang Sibo paused for a moment: "That's it. The official version of" Sea Fortress "has been developed, and according to the general research and development process, we should now prepare to develop the development plan for the next version."

"Huh, so?" Bao Xu seemed to understand.

At present, he is still in a state of ignorance of the process of game development. Anyway, how Huang Sibo arranges, he will cooperate.