A month later, the Advanced Technology Lab simultaneously launched this year’s new product—- Guardian Angel Body Armor in New York, the largest city on the East Coast, and Los Angeles, the largest city on the West Coast.

This is not the first time that the outside world has come into contact with the laboratory’s defense products, and the bulletproof equipment produced by S.T.A.R. has been extremely eye-catching as early as the Green Goblin incident.

It turns out that officers equipped with older products suffer only minor injuries even when exposed to .308-inch automatic rifle bullets, which in the past only the best Class IV body armor had such an effect. You know, 1472 joules kinetic energy can penetrate a four-inch thick cement wall, and the kinetic energy of automatic rifles is usually close to two thousand joules, can resist such a powerful impact itself is an extremely remarkable creation, as if it is rare that its weight is still very light, soft and |soft in shape, elastic and |, plastic enough.

As soon as these advantages were announced, they immediately became the focus of attention from the outside world, unfortunately subject to capacity bottlenecks, laboratory products are always sold expensive and small, this new model, many military and police personnel who often perform dangerous tasks have high hopes for it.

A few days before the official launch, Pepper, the new head of the laboratory, had already made plans to buy important pages of several major North American newspapers, placing a large number of advertisements on them, while test reports and soft texts from various parties also occupied the position of the Internet and public media.

Initially hatched in a few major cities, a powerful campaign soon spread to most North American cities, and almost everywhere you could see the elaborate slogan that Pepper asked the marketing department to elaborate.

“Children trust their parents to keep them safe and not betray their trust in you.”

“Get rid of fear—- guardian angel is around.”

“A jacket warms you, body armor keeps you safe, and in public, don’t let yourself be ‘naked + body’.”

Through the persuasion of municipal departments in various places, the advertising words with hidden sales colors were overwhelmed as public welfare propaganda, and many young children were attracted by them and actively imitated the image of children in advertisements.

That’s Pepper’s business tricks, and she uses women’s delicacy to find an excellent breakthrough, rather than just sprinkling money in the newspaper to compete with her peers. Through her patient PR, she even won the goodwill of the American Parent-Teacher Association (PTA). Before the product was launched, Pepper contacted key people from the association and invited them to the new laboratory site in Westchester to demonstrate the benefits and comfort of children’s body armor to them, which received the full support of the association.

Compared with the old body armor, the main material of the guardian angel is all super spider silk fabric, which is ten times more tough than the Kevlar II fabric, and its super elongation ability makes it need to absorb more energy when it breaks, so that the projectile slows down more effectively, has an excellent power dissipation effect, and the weight is extremely light, which is hardly a burden for children.

If every child had its protection, there would be fewer casualties from frequent school shootings.

At the invitation of Pepper, the senior management of the association came here for a whole day, not only to see the superb technology of the laboratory, but also to hide an anonymous membership card that was not for sale to the public, as long as they expressed their opinions from a neutral position, they could use this card to get preferential services | the laboratory in the future.

That’s not a bribe, but it’s more meaningful than getting dozens of green Franklins. Living in this land, any visionary would not miss making three kinds of friends: lawyers, financial advisors, and doctors. The first two keep you out of trouble and financial freedom, but the latter means you can save your life in critical moments. After several news reports of free admission of patients after several accidents, no one now doubts the medical capabilities of the laboratory, and every guest who visits is willing to add an extra layer of health protection to themselves and their families.

Therefore, through these powerful pulls, the senior management of the parent-teacher association expressed their opinions to the public, and everyone sent their imaginable praise, and cooperated with the media to recommend the new products of the laboratory to the majority of readers.

And Pepper’s promotion strategy is not over here, when the media is the hottest + hottest, she proposed to the PTA and the police that she is willing to give back to parents who care about their children and police officers who are struggling on the front line of crime, as long as the purchaser is holding a postcard with the PTA logo, or is a member of the police worker, the laboratory is willing to reduce the retail price by one-third from the original basis, while allowing installment purchases.

Once approved, the concession strategy was equivalent to getting the association and the police to endorse the new product, and both high-ranking officials saw this, but they happily accepted Pepper’s suggestion in order to expand their influence.

So it didn’t take long for the sales of guardian angels to rush all the way, rushing to the top of the national armor market, and constantly expanding sales overseas.

Faced with such excellent results, how could Ross be stingy with his praise.

“It’s all your credit, Pepper, I knew you could do it, and your performance even exceeded my expectations.”

He was in Los Angeles at the time of the call and sent enthusiastic compliments directly on the phone.

“The main thing is that the product quality is really excellent, otherwise the friends of the PTA will not make false recommendations for members.” Through the invisible radio waves, Pepper pursed her lips and smiled.

“What to do next, if you need to reduce the price, you can decide for yourself, you don’t need my authorization, I have already explained this to the doctor, you have all the power in terms of management, everyone revolves around you.”

“Thanks, I’m not the sun, you’re our star.” Pepper was amused by him, and the two of them chatted a little more before she talked about her thoughts.

“The price doesn’t need to be lowered again, we have already raised the original selling price by a thousand dollars, and now it is exactly the same price after reducing it by a third, and we can’t give customers the impression that the lab is providing cheap goods.” If we want to become a leader in the industry, we must be respected enough by consumers, and if our price is too low, it will only affect the confidence of the outside world in us, so at this stage, the retail price of two thousand dollars is already the lowest limit, I would rather let the market be in an unsaturated state than cultivate bad consumption habits. ”

“It’s all up to you to decide, I’m going to raise my evaluation of you again now, don’t hit my self-confidence again.”

Ross exaggerated his admiration, and Pepper on the other side couldn’t help but be amused by him.

If Pepper still had doubts about her abilities, then after this good start, her confidence would have been greatly enhanced.

“So a good start is half the battle.”

Hanging up the phone, Ross casually said to the man in front of him.

“Am I right, Dr. Jefferson?”

The other party was sweating.

***

Aspen Jefferson, a doctor at Sinai Medical Center in Los Angeles, specializes in blood disease treatment at the largest hospital on the West Coast, which is not very pleasant because he is not very famous and his salary is not very high, but because he has some kind of payment relationship with some pharmaceutical companies, the dollar figures he receives every year are not very low.

A year ago, Jefferson divorced his wife, and then lived alone with his five-year-old daughter, and his usual mental state was okay, until an incident that happened not long ago made him a little uneasy.

With apprehension, Jefferson carefully spent two or three days, and found that no one paid attention to him, which restored his previous calm, but as soon as he returned home that day, he found a strange young man sitting in the living room of his house.

“Hello, Dr. Jefferson.”

The man was none other than Ross, who sat alone on the couch to greet his master, and before Jefferson could react, John the Burning Man came out from behind the doctor and gently closed the door on his behalf.

“Who are you?” Jefferson asked in a low voice, trying to calm himself.

“It doesn’t matter, you should know why I’m here, tell me the news about that mutant boy, and then we’ll talk about you.” Ross replied lightly.

Jefferson’s heart sank, the boy’s secret was accidentally discovered during a routine blood test in the hospital, and out of curiosity, the doctor tried to compare it with the blood of several other mutants he collected, and accidentally discovered that the boy’s genes named Jimmy could eliminate the abilities of other mutants.

This discovery surprised and delighted him, and although he couldn’t find a use for himself, he was ke|enly aware that Jimmy could bring benefits to himself. So when the pharmaceutical giant Watsonton privately spread the news of collecting mutants, he did not hesitate and immediately sold Jimmy’s existence to the other party, and at this time the Watsons Pharmaceutical headquarters should have made a move.

It’s not that he can’t guess Jimmy’s fate, it’s just that his selfish nature makes him only care about his own interests.

Jefferson explained in a low voice, sneaking a glance at his daughter’s bedroom, where it was dark and silent, and his heart slowly lifted.

After listening to the explanation, Ross pondered for a moment and did not ask any more.

“Your daughter is cute.” He cocked his legs and naturally leaned back on the back of the sofa, as if he were the owner of the house.

“I talked to the little girl for a while, she is a very smart and beautiful child, I like her very much, I heard that her name is Jennifer, the same name as her mother, right?”

“Nope!” Hearing his daughter’s name, Jefferson took two steps forward, then hurriedly retreated by the sudden fire in John’s hand.

“I shouldn’t betray Jimmy, but don’t bring Jennifer in, she’s innocent, please!”

The doctor begged excitedly, and due to excessive tension, the corners of his forehead even bulged a few blood vessels.

Seeing that the pressure had an effect, Ross smiled slightly.

“Relax, Dr. Jefferson, do we look like child-devouring monsters? Please sit down and we’ll talk. Ross said casually, slowly sitting up straight.

“Now, tell me everything you know and don’t hide anything.”

He ordered in a condescending tone, but the doctor, who was twice his age, did not dare to be slightly dissatisfied.

Soon, Ross knew what he wanted to know.

“Watsons Pharmaceuticals…”, he silently read the names of the main competitors, a cruel glint in his eyes.



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