Rebirth: Back To 1991 As the Richest Man

Chapter 2137 Why are you worried about this?

Chen Shuyao was full of doubts about Chen Jianghai's operation, so she couldn't help asking: "How much do you plan to price this mineral water?

How high is it? "

In Chen Shuyao's view, no matter how good the water is, it is just a bottle of water after all.

The price of the mineral water they make now is actually not that low.

In particular, the cost of mineral water is extremely low, which is simply profiteering.

It can be said that the mineral water project is the most profitable industry that Chen Shuyao has ever been exposed to.

It was really hard for her to imagine what price the new high-end brand mineral water could sell for.

According to the normal price of one yuan and five, double the price, right?

That's also three bucks.

More expensive than a bottle of drink.

But what Chen Jianghai said next completely broke Chen Shuyao's cognition.

I just heard Chen Jianghai say unhurriedly: "The price of a bottle of our water is set at nine yuan and eight, and there are no special promotions.

In other words, even if you buy a hundred bottles, the price is nine yuan and eight. "

After hearing Chen Jianghai say the price, Chen Shuyao felt that she must have heard it wrong.

The price is outrageous!

It is said to be nine yuan and eight, but it is purely for the sake of sound. In fact, a bottle of water is the price of ten yuan.

You know, this price is absolutely sky-high for mineral water that is originally very cheap.

This is a price that Chen Shuyao never dreamed of.

Therefore, Chen Shuyao, who has always supported Chen Jianghai, couldn't help but question: "Jiang Hai, did you get this price wrong?

This is ten dollars. Is this the fairy water? "

"I dare to say that if you really want to price your water so high, you won't be able to sell much unless someone occasionally buys it to try it out."

"Think about it, how many people can afford it?

Even office workers in first-tier big cities might dislike it for being expensive. "

"Usually buying water for one or two dollars is enough. Unless they are crazy, they will act as a fool and go to buy a bottle of mineral water for ten dollars."

Chen Shuyao's concept is actually completely plausible.

In this day and age, selling a bottle of water for ten dollars is totally courting death.

In fact, even in later generations, it is very rare to sell a bottle of 500 ml of mineral water for ten yuan in China.

There is no one else that sells well.

It's just that what Chen Jianghai thought and what they thought were two completely different concepts.

In fact, it would be reasonable to apply this price to another category of goods.

Chen Jianghai calmly explained to Chen Shuyao: "This water is really expensive for most people."

"Let's put it this way, if I didn't produce this water and someone planned to sell it to me for ten yuan, I would definitely ignore it."

As soon as these words came out, Chen Shuyao was immediately confused, and did not understand what Chen Jianghai meant.

Is not this contradictory?

After a moment of silence, she asked with a little doubt: "Didn't you want to set such a high price just now?"

Chen Jianghai replied with a smile: "It is indeed the price I set, and I have no plans to change it.

Because this water is not for ordinary people at all. "

"You have to remember that the right or wrong of things is not absolute, it depends on the position and the target.

Especially for those of us in the business world, we must find the right positioning every time we launch a product. "

"The target audience for my mineral water is those upstarts who are full of vanity, as well as part of the petty bourgeoisie, or foreign users."

"What they want is different from ordinary people. Ordinary people care about the cost of living and the money in their pockets."

"This group of people cares more about face, as well as the so-called quality of life and enjoyment of life."

Hearing this, Chen Shuyao finally understood what Chen Jianghai meant.

But she is very skeptical, can this really be profitable?

As for Chen Jianghai, she naturally had nothing to hide, so she directly told Chen Jianghai her thoughts.

"After all, these people are a minority. Even if they all drink our water, the amount required will not be too much."

"The most important thing is that it is likely to ruin our reputation because of this.

After all, most consumers are unacceptable at such a price. Instead, they will feel conflicted, which is not conducive to the development of this brand. "

Chen Shuyao is not a person who hides his ears and steals bells, but has his own ideas.

They launched a new brand, it does not mean that everyone does not know that this mineral water is in their name.

To be precise, it is under the name of Chen Jianghai.

There are no impervious walls in the world.

Many of Chen Jianghai's competitors can be said to be staring at him all the time, wanting to catch his mistakes, and then carry out crazy attacks.

Once these people found that Chen Jianghai had negative things, they would immediately swarm him like a **** shark, trying their best to mess with him and embarrass him.

This is the most difficult to prevent and the most terrifying.

After Chen Jianghai understood Chen Shuyao's worries, he couldn't help laughing: "Shu Yao, you think too much!"

"We're just selling good mineral water a bit more expensive, and we're not doing anything to hurt the world.

Why are you worried about this? "

"As for whether it can be profitable, I will tell you the simplest example, and you will understand."

Hearing this, Chen Shuyao immediately pricked up her ears curiously: "Then you should hurry up and talk to me."

At this moment, she has actually been persuaded by Chen Jianghai.

Even though she still doesn't quite understand Chen Jianghai's logic.

However, this man's thoughts have always been imaginative, and his thoughts are often beyond the reach of ordinary people.

She couldn't keep up anyway.

This once made her very self-blame.

Why did he still have such a big gap with this man even though he had worked so hard?

But countless facts have proved that when Chen Jianghai first proposed an idea, he may not be understood by others, but he will soon use facts to prove that he is the most correct.

And all his wild ideas have achieved great success without exception.

Chen Shuyao believes that this time will be no exception.

Just listening to Chen Jianghai continue to patiently say to her: "Chanel is a brand, you know, does it sell for a high price?"

Chen Shuyao nodded gently: "Well!

Chen Jianghai followed up: "Outsiders may be brainwashed by their propaganda, thinking that their things are worth so much money."

"But you and I are both people in the business world. You should be very aware of the cost of these things, which may not even be one percent or even one thousandth of their profits."

"The art they advertise~www.wuxiamtl.com~handmade, and even the so-called historical heritage, do you think it is really worth that much money?"

"But after so many years, have you seen them lose money?

Or did you hear their reputation sucks? "

"No, none of these situations.

Instead, they are said to be premium products and good value for money.

I feel that only those elites and rich people deserve to enjoy their services, so that many ordinary people will compete to buy them once they have money. "

"And in my opinion, these are just a joke, it is nothing more than satisfying the vanity of the nouveau riche."