Rebirth: Japanese investor

Chapter 266: Crisis PR

   Chapter 266 Crisis PR

   On this day, all the executives of the Hard Gold Group were notified by Yamada Mirai in advance to hold a temporary emergency meeting in the small conference room of the headquarters. After they all arrived, Kishimoto Masayoshi walked in.

   He first threw a newspaper in his hand directly on the conference table, and then sat down in the boss's seat and said, "Have you all read the relevant reports of this newspaper?"

   Katsuhei Yamaguchi, the president of Hard Gold Construction, took the initiative to stand up and bowed 90 degrees to him. Then, he took out the prepared resignation letter.

   Yamaguchi Katsuhira moved his steps to the side of Kishimoto Masayoshi, and bowed 90 degrees again and presented the resignation letter to the other party with both hands.

  Kishimoto Masayoshi didn't get up, but just raised his hand and took the resignation letter in his hand and said, "I resign as soon as there is a problem. Is this evading responsibility? Or is he a weak man?"

   "I'm sorry, I caused you trouble." Yamaguchi Katsuhei still maintained a 90-degree bow and apologized.

  Masayoshi Kishimoto shredded the resignation letter in his hand in front of everyone, and said domineeringly: "I called you here to solve the problem, not for your resignation letter. Go back and sit down with me."

   Yamaguchi Katsuhira was immediately moved. He had read the relevant reports on that newspaper for a long time, not only for hard gold construction, but also for himself. After all, what he did in the past was to find out the old accounts.

   Yamaguchi Katsuhei walked back to his seat, even if he sat down, his heart was heavy. All these troubles are caused by themselves.

  Kishimoto Masayoshi withdrew his eyes from Yamaguchi Katsuhira, looked around at his executives and said, "What do you think?"

   "This cannot be more obvious, that is, while deliberately targeting and smearing Hard Gold Construction, it also damages the image of the entire group to a certain extent, so the newspaper can be sued directly through legal means.

  Whether we win the case or not, we will first exchange a little reputation and public opinion, which shows our position and attitude that we are human beings and are not afraid of shadows. "Kazuya Takahashi was the first to say.

   "In my opinion, this newspaper that dared to publish this side of the news is just a clown who jumped to the front of the stage under orders. There must be a mastermind behind the scenes.

   Whoever benefits the most is the mastermind. It is not difficult to guess that this is definitely a sap hit by our competitors in response to our old city renovation plan to enter Roppongi.

   As for the purpose, it is nothing more than wanting us to give up the investment project. Therefore, Yamaguchi Katsuhei is not the person responsible for this incident, but the victim.

   Even if Yamaguchi Katsuhei's past accounts are not turned over, he will find other excuses and excuses to attack and wantonly smear us.

there is always a solution to a problem. Since the other party has already started to do it, then we will accompany to the end. "Takayuki Minano expressed his personal opinion.

  Kishimoto Masayoshi named his surname and said, "Natsume Ryosuke, as the publicity director of our group, how do you do it?"

   Natsume Ryosuke felt that it was finally his turn to express himself. The propaganda minister of himself is not only to solve personal scandals for the chairman, but to turn the tide.

   He said eloquently: "To sue the newspaper is definitely to make a lawsuit. We must first stand on the commanding heights to guide public opinion in our favor.

   Regarding the matter of President Yamaguchi, in my opinion, it is completely possible to turn a crisis into an opportunity. At that time, President Yamaguchi was expelled from the circle of the construction industry, not his own fault, but touched the interests of others.

  Why didn't I say the whole construction industry? I believe that some people are silent, but it does not mean that they are willing to join forces.

  The spirit of craftsmanship is not dead in the Japanese construction industry. It's just that they were alone and alone, and they just chose a wise man to protect themselves at that time.

  If we can erect the banner and occupy the direction of public opinion, then someone will take the initiative to stand up and clarify the incident of that year. "

"What you said is a general direction. No matter how good it is, it needs to be implemented step by step. Now, we need a practical and practical solution to this problem." Kobayashi Qingzhi Hit the spot.

   "My solution is to take an overwhelming public opinion war. Now, TV Tokyo has been absolutely controlled by Hard Gold Media.

   TV TOKYO's economic column also has a place in Japan. We can use the best platform at hand to let it do a series of specially targeted reports to clarify the whole truth.

   This is the first step. The second step is to use the widely recruited navy to go to various post bars and forums on the Internet to conduct a relevant and targeted washing of the ground.

   At the same time, we can also attack those behind our attacks. The third step is that President Yamaguchi himself must take the initiative to stand up and show a very tough position and attitude, and he must fight on.

  If he himself gave up, the people on the hard gold construction side would probably also suffer a lot of negative effects. In light of this, it is passive sabotage, various wait-and-see, and in serious cases, there will be a wave of resignations.

   As far as I know, the hard gold construction can have the team it is today, but President Yamaguchi has devoted his efforts to the construction, which is also the key to our future success.

  If the hearts and teams of hard gold construction are scattered, even if we win the old city reconstruction plan in Roppongi, it will become water without a source and a tree without roots. "Natsume Ryosuke said seriously.

   Masayoshi Kishimoto listened carefully to what he had to say, and said loudly: "The plan is feasible, and it is up to you to handle the matter. We are a crisis public relations. I want an overall victory, not a defeat.

  Once we fail, we will become very passive, not only will we lose Roppongi's old city reconstruction plan, but also make hard gold construction have no place in the construction industry at home and abroad.

  Relevant projects in the Gangnam area of ​​Seoul, South Korea will certainly be affected and affected by negative news. In addition, our entire group of subsidiaries will also suffer more or less.

   Whether it is a direct loss or an indirect loss, I believe that this will not be a small amount. Reminds me of the two sentences in "Han Feizi Yu Lao" written by Han Fei during the Warring States Period of China, the embankment of a thousand miles was destroyed in the ant's nest. A room of a hundred feet burned with smoke from a sudden gap.

   This means that a thousand-mile long embankment will collapse because of small ant nests. A hundred-foot house can be burned down by sparks from the chimney.

  If we don’t pay attention to these small things, it will lead to big disasters and serious losses if we still let them develop. I hope that you will unite sincerely and fight this battle well with the outside world. "

   (end of this chapter)

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