Rebirth of the New Farmers in the 1980s

Chapter 816: The development direction of the garment factory

Many people in the Yangko stilt team discovered that the best-looking woman in the Wahou stilt team turned out to be the owner of this factory.

So and Luan Feng unfortunately surrounded the girls they knew in the Yangko stilt team and asked about the various conditions for entering the garment factory.

Of course they know where the workers in this garment factory earn 1,000 yuan a year, and where to find such a place.

So I want to come in.

What surprised Wan Feng was that Jiang Min went to work!

While Luan Feng was rushing to deal with those inquirers, this guy walked into the factory gate bravely with a red dress and a small bag on his back.

This this this this...

"I said Sister Min, what are you doing now when you are not at home busy creating people? Could it be that you have succeeded in creating people?"

Jiang Min was almost choked by Wan Feng's words: "You don't want to ask me if you are a big Chinese New Year, just tell my sister about this?"

"What did you say? This is true."

"You are really tall."

"Don't move! Let me see!"

Jiang Min was beaming in red, Wan Feng circled Jiang Min, his thumb and index fingers stretched out and gestured an inch long.

"It is estimated that Xiao Jiang Min is so old now."

Jiang Min blushed and picked up his backpack and patted Wan Feng's body.

"Sister Min, don't disturb your fetal gas!"

"You still said, I shot you to death!"

When Luan Feng saw Jiang Min chasing Wan Feng with his backpack, he knew that his Wan Rabbit didn't know what he was talking about, otherwise Jiang Min wouldn't chase him and immediately let out a rattling laugh, and put her beside her. Those Yingying and Yanyan around were taken aback.

"Sister Min, come here, does our factory have a recruitment plan this year?"

Jiang Min shook his head: "Not yet."

"Sisters, the factory has no plans to recruit workers for the time being, but don't be disappointed, everyone should leave a contact information. If the factory recruits workers, it will give priority to you."

Although the girls were disappointed, they were happy to leave contact information when they heard about the priority recruitment.

After the firecrackers were set off, the Yangko Stilt Team left with a satisfactory reward.

In a game here, each team got a reward of 200 yuan, and they ran to the back of the Wa with satisfaction.

The workers in Class A went to work in the workshop, while the workers in the other groups went to the dormitory to clean up the dormitory, and the locals who did not live in the dormitory chatted with each other.

Taking advantage of a period of time before noon, Wan Feng held a temporary high-level meeting.

In attendance were Hao Qing, director Luan Feng, deputy director of the logistics department, Changjiang Min from the logistics department, and three monitors Li Erman, Lanzhi and Zhan Xinghua.

These people have followed Wan Feng and Luan Feng loyally from the very beginning, regardless of their usual wages and employees, but the year-end bonus Luan Feng has not treated them badly.

At the end of last year, one person gave out a bonus of 10,000.

This was definitely a huge sum of money in 1984.

Wan Feng began to speak: "A few of you here are the veterans of our Fengfeng Garment Factory when we built the factory, and I'm also sisters to Feng'er and I. I won't talk nonsense about our factory first."

Wan Feng paused, took a sip of water and continued: "In the low-end apparel market, our products are invincible, the brand is invincible, and the company has made considerable benefits, but we cannot lie down. Sleeping on the credit book, the clothing in the future will enter a brand world. Our next step is to enter the high-end market of products. I have prepared a plan. The next step is to make our own in the suit series and the sports casual wear series. Famous brand, the goal is the national and even the world famous brand."

In the mid-to-late 1980s, clothing factories across the country sprung up like mushrooms after a rain. Numerous clothing factories were established in Bohai City and a clothing festival was also held.

If Fengfeng Garment Factory cannot upgrade its products at this time, it may be submerged in this wave of clothing in a few years.

"There is no problem with the design, color, style and quality of our products, but how can we convert these factors into brand effects? We don't know how to do it?" As the logistics minister, Jiang Min's problem hits the depths of his soul.

"Yes, how can we form a brand effect that has influence in the whole province and even the whole country?" Hao Qing, the factory director in charge of production, also asked a similar question.

They don't know how to do it. They don't blame them, and they don't necessarily know how to do it when they are replaced.

But Wanfeng knows how to do it.

"Advertising! Starting this year, the factory will spend 10% of its revenue on advertising on TV and radio."

The net profit of the garment factory last year was nearly 1.5 million. It is estimated that reaching this figure is not a problem this year. Wan Feng plans to spend 150,000 for advertising. In 1984, this amount of money will be enough to cause an advertising bombardment on CCTV.

"Not only should we advertise on TV stations and radio, newspapers and magazines, we should also increase advertising investment in other areas, such as those buses after entering and exiting the depression, distributing advertising leaflets, and painting advertisements on the walls of villages and towns. The launch of the Fengfeng brand has made people form a subconscious mind. As long as they are buying clothes, they will naturally think of the Fengfeng brand."

"Can this work? I won't get anything after spending money?" Li Erman asked worriedly.

Her worry is not unreasonable. It is the beginning of 1984, and people still don't know much about advertising ~www.NovelMTL.com~ and they don't know how useful this thing is.

"Definitely, in addition to advertising, we also have to form a model team to participate in performances to expand the impact of our products."

Jiang Min is responsible for logistics management, which should be her responsibilities.

"The model team, how is this formed? There is no reference to any materials."

"This is easy to handle. First choose twelve or three people in the factory who are no less than 1.75 meters tall and have a decent body. You pick out the people first, and wait for me to go back to compile a training outline, and wait for the summer when I come. It’s not too late to start training again."

Jiang Min nearly spit out a mouthful of water: "Not less than 1.75 meters? You are not a pick for basketball, are you?"

"In fact, this is still short. The standard should be over 1.75 meters, but I don't think our factory can pick a few, so we can only use 1.75 meters."

All the people present are speechless. Jiang Min is 1.75 meters, and Luan Feng is not yet there. Three people like Li Erman estimate that they have not even reached 1.75 meters. It can be seen that this condition is very harsh.

As for what these selected models learn from, Wanfeng has no specific plan now, but it is not in a hurry. Now it is too late to train.

Wan Feng didn't understand much about the modeling industry, but he just saw them walking around in various poses on TV.

But the model seems to be walking around, neither singing nor dancing.

It doesn't seem to be difficult.

"Sister Min, these tasks are left to you. You can choose a few helpers in the factory. These people selected by you are treated the same as frontline workers in the factory." Jiang Min couldn't be too busy alone, and Wan Feng gave it. She has the right to recruit. With so many people in the factory, there are always people who are talented in this area.

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