Rebirth of the Wealthy American

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Well, using the term "off the field" seems to be a bit too cruel. At most, Li Mu will make Rockefeller feel regret, and Rockefeller still has the opportunity to remedy, which is far from the conclusion of the coffin.

For the Vanderbilt shipyard, to be honest, Li Mu did not have much hope, because the Vanderbilt family withdrew, the United States now has a relatively mature shipbuilding industry, the division of the existing market has basically been completed, It is not easy for Vanderbilt Shipyard to get a slice of it, even with the support of big names such as Li Mu and Rockefeller.

Fortunately, Li Mu still has unique skills. Although the existing shipbuilding market has been unable to penetrate, Li Mu can take a different approach. Vanderbilt Shipyard wants to rebuild glory, and must have a suitable entry point. Li Mu took this entry point Choosing in the direction of the yacht is also the only advantage Vanderbilt Shipyard currently has.

In the mid-17th century, after King Charles II of England ascended the throne, the royal family produced the world's first royal hunting fishing boat with fine decoration and luxury.

The role of the royal family cannot be underestimated. Soon, the British Crown Princes followed suit and modified the fishing boats to be more luxurious. At this time, the fishing boats became yachts, and hunting was no longer the main role.

In the eighteenth century, modified sailboats have become the trend of all maritime countries in Europe. Noble rich people have fallen in love with such big toys, and yachts have become more and more luxurious and larger, let alone hunting and even having fun. No matter how important, the yacht began to become a carrier of comparison wealth.

Perhaps it was because the United States was not rich enough before the mid-nineteenth century, or maybe it was not the case that the rich in the United States had to prove themselves by showing off. In short, in this trend, the United States was independent and not affected by Europe. Before the Civil War, there were almost no yachts in the United States. After the Civil War, yachts began to appear in the United States.

Due to the current level of technology, most of the mainstream yachts are below 70 feet, which is about 21 meters. The body of the "Goddess of Liberty" is an undisputed giant in the yachting industry. Before the "No.", there has never been such a huge yacht, but considering the virtue of the Europeans, it will not be long before there will be a yacht with a larger tonnage than the "Liberty".

The first business of Vanderbilt Shipyard was to produce "Aphrodite" for Rockefeller, but this class of top class yachts is definitely not the main business of Vanderbilt Shipyard in the future, in order to develop the market as much as possible to develop business In the future, the main products of Vanderbilt Shipyard will still focus on 70 feet, and luxury yachts above 70 feet will be used as the signboard of Vanderbilt Shipyard, only accept customization, and must have a certain status Eligible for customization.

Well, this "qualification" is still the concept put forward by Li Mu. Most companies in this year actually do not have a target customer group. In the business of the free trade era, as long as the customer visits God, even the devil or Enemies and businesses will not turn them away.

In this time and space, Junma Automobile Factory first put forward the concept of "qualification" in the true sense. Like another automobile brand in SpaceTime, if you want to buy the "Phantom" series cars of Junma Automobile Factory, you must go through a certain identity review. When the social status and wealth possessed have reached a certain level, the Junma Automobile Factory will be allowed to sell.

In fact, they are all gimmicks. After the customer visits, Junma Automobile Factory does conduct an investigation, but the publicity significance of this investigation is greater than the actual effect. The review process is not important. Noah Sweet and Li Mu, the general managers of Junma Automobile Factory Similarly, they are absolute pragmatists. As long as customers come, Junma Automobile Factory does not matter whether the customer's money is picked up, borrowed, or snatched, as long as they are willing to line up and pay a sufficient deposit.

Although it is just a gimmick, the actual effect is amazing. It is so pretending to be ridiculous, but it has satisfied the fantasy of wealth and identity of most people. The current "phantom" car has become a worldwide Symbol of wealth and status, this set of marketing methods contributed by Junma Automobile Factory.

There is also a side effect to this matter. All people who know the inside story are more awesome about Li Mu's tricks of playing with people's hearts. The gimmick is not worth mentioning. No one can imitate this ability. In Li Mu's mind, there are countless similar cases. As long as there is a need in the future, similar gimmicks will emerge endlessly.

In Li Mu's plan for Grace Vanderbilt, yachts under 70 feet do not require identity verification. They are sold for money. Only 70 feet above require custom yachts.

At the same time, Vanderbilt Shipyard will promise to all yacht customers below 70 feet that after customers purchase the yacht for a period of time, if they are tired of the yacht, Vanderbilt Shipyard will recycle the yacht. Of course, at the same time as recycling, it is appropriate Depreciation is also essential. As for the "appropriate" proportion, the interpretation right belongs to Vanderbilt Shipyard.

Don't underestimate this "recycling". This is the weapon that Li Mu prepared for the Vanderbilt shipyard. Before the advent of private jets, yachts were the most expensive personal toys. The competition in the mall was cruel and abnormal. The family is at a loss. At this time, this "recycling" is very important. This is equivalent to giving customers a chance to come back to the world. Once again, the rich will sometimes wanna buy a boat to play. This is probably the same as the poor. The psychology is similar, but after calming down, some people will definitely regret it. At this time, Vanderbilt Shipyard gave the customer the right to regret it, but this right is not free. As for how expensive it is, all of them are Vander. Bilt Shipyard has the final say.

With this commitment, Li Mu believes that Vanderbilt Shipyard can not only seize the US yacht market in the shortest possible time, but also have the opportunity to enter Europe, compete with those European established yacht manufacturers, and share the larger European market.

In other words, the desire of Europeans for luxury goods far exceeds that of Americans. This is due to the plunder of global wealth in Europe for hundreds of years. Now the family inheritors in Europe have become accustomed to enjoyment and let them take it. It is no longer possible to develop the same spirit of hard work as the ancestors, so more and more people of insight are optimistic about the future of the United States. This is also why European funds are still flocking despite repeated setbacks in the US market.

Grace Vanderbilt has a high degree of execution. Just one weekend, Grace Vanderbilt pulled up the shelf of the Vanderbilt shipyard. The general manager is Grace Vanderbilt. The old housekeeper around is said to have previously worked in the shipyard of the Vanderbilt family. After the Vanderbilt family shifted their focus to the railway industry, the experience of the old housekeeper was useless, and they stayed in Vanderbilt. The family's retirement is considered to be a new one this time; the chief designer was dug from the Rhode Island shipyard in New York and participated in the design of the current main cruiser of the United States Navy, which is used for designing yachts in Vanderbilt Shipyard.

Grace Vanderbilt also set up a sales team consisting of all blondes. This is absolutely unique in this era. You must know that even the Glory of the City created by Gloria, male employees still occupy Most, after all, this is a patriarchal society.

The sales team composed entirely of women has many advantages. Li Mu knows the benefits of doing so, but even Li Mu has no courage to do so, and Grace Vanderbilt has no scruples. After all, as a woman, Grace Van De Bilt has a distinctive personal label, which is enough eye-catching in itself, what Grace Vanderbilt has to do is to magnify this "eye-catching" advantage to a "dazzling" level.

With the support of Li Mu, Rockefeller, and J.P. Morgan, Grace Vanderbilt did not encounter any trouble, and even other shipyards in New York did not express their views on the establishment of Vanderbilt Shipyard. No, after all, Vanderbilt Shipyard is not currently in conflict with the operations of other shipyards in New York.

Note that it is only "present", even in the 21st century, Grace Vanderbilt is also a qualified strong woman. Under the leadership of Grace Vanderbilt, Vanderbilt built the ship Sooner or later, the factory will develop other businesses, and by then, competition will be inevitable.

Li Mu simply made a decision to invest in Grace Vanderbilt, and then gave all power to Grace Vanderbilt. This does not indicate how much Li Mu trusts Grace Vanderbilt. In particular, anyway, Rockefeller and J.P. Morgan would send people to the Vanderbilt shipyard to observe, and Li Mu could not be regarded as a villain.

In the past few days, Li Mu has been hiding in the study room to draw drawings. Since Gloria showed extreme dislike of the "Goddess of Liberty", Li Mu decided to design a yacht that satisfied Gloria.

Of course, it's just the shape. As for more professional problems, the engineers of Vanderbilt Shipyard are left to solve them.

After the three changes, Li Mu finally came up with the final design.

"——The biggest feature of the Goddess is that I used my first flying shear ship. Take a look at this side view. It is like a knife. It can better cover the sea and prevent it. The role of the waves rushing to the upper deck-compared with the 'Aphrodite' designed by Grace, the biggest feature of the Goddess is the large number of open cabins. The entire third and fourth decks are half Open, where you can enjoy better sunshine and fresh sea breeze. In addition to the basic recreation facilities, there is an outdoor swimming pool on the top deck. I plan to let the laboratory research to invent a one-way transparent Glass, so that you can have the entire sea in the swimming pool-"Li Mumei fluttered and introduced his" heart-wrenching "design to the few listeners.

The so-called "first creation" is of course the product of plagiarizing another time and space, but in this time and space, this is the first creation of Li Mu. This is not controversial, so Li Mu shamelessly named the ship "Goddess" You know by name, this is for the goddesses at home.

The "goddess" here not only include Gloria and Chu Xue, but also Sandy. As for Xiaomiao, it is Li Mu's princess. Perhaps in the future, Li Mu will give Xiaomian a "Princess".

Speaking of flying shear-type bows, I have to talk about it. Even professionals such as Grace Vanderbilt still chose the angled bow when designing "Aphrodite". This kind of bow is multi-purpose On warships, the bow of the ship is basically perpendicular to the waterline, and it protrudes below the waterline to form a sharp angle to hit the enemy ship below the waterline. This design is of course good, but it rarely strikes the enemy in actual combat. On the contrary, the warfare cases of warships mostly caused serious injuries or sinking.

In order to increase the airworthiness of "Aphrodite", Grace Vanderbilt chose the Chongjiao, but after all, he did not escape the limitations of the times.

Li Mu is not the same. Since the punching horn is useless and ugly, I will not hesitate to discard it. I chose a more fashionable, more visually impactful, and more practical flying shear ship. From this perspective, It was said that as long as the "Goddess" was born, everyone would be amazed. After the "Goddess", all ships in the world would become "previous generation products".

Unfortunately, Li Mu really chose the wrong object. Several goddesses did not care about the significance of the flying shear ship. The attention was on the one-way transparent glass that Li Mugang said. When I learned that Li Mu wanted to After using this kind of glass on both sides of the swimming pool, both Gloria and Sandy said that it was totally unacceptable. As for Chu Xue, although she did not object, it was only because of her obedience to Li Mu, and it did not mean that Chu Xue had Love this design.

Just kidding, this is the nineteenth century, when glass was used in the swimming pool, Li Mu only had this crazy idea, and this glass is still transparent. If you change people, Gloria and Sandy will scold " Exhibitionist. "

After learning about Gloria's concerns, Li Mu had to explain in detail the meaning of "one-way transparency", and repeatedly guaranteed that Steed Lab can definitely guarantee the safety of this glass. As for whether it is one-way transparent, this is verified. It's simple, just look at it.

After receiving Li Mu's repeated guarantees, Gloria reluctantly accepted, and then Gloria turned her attention to other details, and said that she would let Li Mu quickly call someone to take the "Goddess of Liberty" away. Gloria really didn't want to see this silly, bulky dumb guy dock at Governor's Island.

Well, no problem, let alone get rid of it, there is no problem in dismantling it. Li Mu hasn't minded the money, after all, the money is spent.