Rebirth of the Wild Age

Sitting in the private room are two Chinese, about 40 years old.

One of them wore glasses and was gentle. Seeing Song Weiyang and Lin Zhuoyun coming in, he immediately got up and shook hands: "Hello Song Sheng! I am Hu Bosheng, a reporter from The Capitalist magazine, and this is my partner Chen Gui."

"Hello, gentlemen," Song Weiyang introduced, "This is my friend Lin Zhuoyun, who happened to be out for dinner together."

Hu Bosheng quickly shook hands with Lin Zhuoyun again, and finished greeting each other. He smiled and said to Song Weiyang: "Song Sheng is too young. If it weren't for your elder brother, I wouldn't be sure it was you."

"There are a lot of business prodigies in Hong Kong, right? I'm nothing." Song Weiyang said.

Hu Bosheng laughed and said: "We can all be called prodigies who can successfully start a business before the age of 30, but so far we have never seen a prodigy under the age of 20."

Song Weiyang said: "Excuse me to ask, what is the relationship between "Capitalist" and "Forbes"?"

""Capitalist" is the Chinese version of "Forbes" in Hong Kong City. It is controlled by Forbes, but has a relatively high degree of independence. The operation and management of the two companies are completely separated," Hu Bosheng explained, "just at the beginning of this year , We and "Forbes" jointly launched the Global Chinese Rich List, and we separately launched the Hong Kong, Taiwan, Southeast Asia Chinese Rich List. These Chinese Rich Lists are well received, so we plan to take advantage of the heat and launch the mainland billionaires in February next year List."

Song Weiyang smiled and said, "The investigation process is very difficult, right?"

"It's too difficult," Hu Bosheng shook his head repeatedly. "The rich people in mainland don't like to disclose their property. A rich man has to investigate and interview for two or three months. We can only continue to increase the manpower, otherwise we will not be able to collect it in a few years. data."

"People are afraid of famous pigs and strong." Song Weiyang said.

Hu Bosheng said: “We have also considered this point. When interviewing President Liu of Hope Group, he said that he almost donated the company to the government four years ago. But now is different. After Deng Sheng’s 1992 tour to the south, the mainland’s accumulation of wealth No more taboos, the Liu brothers also cooperated very well with our interview. In fact, making this rich list is a very good thing for Song Sheng and you entrepreneurs, and it can increase your brand awareness."

"This is a good start." Song Weiyang nodded.

A few years later, there was an Englishman named Hu Run who also created a 100 rich list in China, and it turned into a "killing pig list". The rich people on the list were unlucky one after another.

But "Forbes" and "Capitalist" released the mainland rich list in 1995. Except for Mou Zhongzhi's own death, the other rich people on the list have basically gotten a good death. Of course, it is a bit unlucky, but it is a normal bankruptcy and has nothing to do with crime.

The reason is that when the "Hurun Top 100 Rich List" came out, it happened during the frenzied period of state-owned enterprise reform. Many wealthy people were suspected of embezzling state-owned assets, or even trickery. In the early and mid-1990s, although the rich also had original sins, they were able to achieve hundreds of millions of dollars in assets and dared to admit them. They could fully withstand investigations and were not afraid of litigation to the central government.

Song Weiyang said: "Can you ask? How many assets do you plan to arrange for me?"

"Song Sheng joked. The assets were not arranged by us, but were reasonably estimated based on actual conditions," said Hu Bosheng. "According to the statements provided by Xianjiu Group and Xifeng Company, you, Mr. Song Qizhi and Ms. Guo Xiaolan, jointly own 23 Billion in net assets."

"It's a bit nonsense." Song Weiyang smiled.

"Song Sheng thinks our statistics are wrong?" Hu Bosheng asked.

"Too many," Song Weiyang said, "Xifeng and Xianjiu are both operating in debt. How can it be so mysterious?"

Hu Bosheng even asked, "How much does Song Sheng think it should be?"

Song Weiyang said: "80 million died."

"That way, we won't be on the list," Hu Bosheng said. "Our asset evaluation is very reasonable. Although Xianjiu Group is heavily indebted, fixed assets such as factories, land, fleets, buildings, and communities are there. And now Xianjiu Sales are booming, and assets will only become more when the rich list is announced in February."

Well, this Nima really counts and predicts it through sales.

Song Weiyang can only explain: "The department store building in Rongping City has been put under the municipal government after the winery was reorganized. There are also employee communities, which are the winery industry in name but have been allocated to employees. There is no possibility of recovering it. In order to strip the non-performing assets, the transportation company affiliated to the winery has also given it to the government. Do you not remove these assets?"

Hu Bosheng said: "Your eldest brother doesn't cooperate. What we got is last year's data, and then we can comprehensively understand the situation through other channels."

"Last year's data was also false, and even the previous year's data was false," Song Weiyang said. "The local government forced the winery to exaggerate the scale of assets and sales in order to achieve political performance, and then use tax cuts and subsidies to refund taxes and fees. At least 40% of the water content. Especially in the last four months of last year, in order to cooperate with the central tax reform, the whole country was exaggerating the tax payment, and some local enterprises even more than doubled it!"

"The mainland's rich list is really difficult to count," Hu Bosheng smiled and shook his head. "We are investigating the wealth of private business owners. Now it is difficult for private companies to go public. One by one, they hide their financial reports. I want to make a list of the rich. Able to guess."

Song Weiyang said: "The Xianjiu Group includes fixed assets and then offsets debts. The positive assets are actually less than 200 million yuan. Among the 200 million yuan, the Song family only holds 70% of the equity, and the rest are allocated to the heroes and veterans of the winery. ."

"How did the shares go out?" Hu Bosheng asked in surprise.

Song Weiyang said: “The old guys who started a business with my dad have all gone to jail, and now only one has been released after serving his sentence. But my dad is a nostalgic, not only abiding by the original shareholding promise, but also increasing the ratio. As a compensation."

Hu Bosheng admired: "My father really keeps his promise!"

Song Weiyang continued: "Also, the money we purchased for the winery was collateralized by Xifeng Company's shares and loaned from the bank. Don't forget our mortgage debt!"

Hu Bosheng smiled embarrassedly: "Of course I didn't forget, otherwise the wealth of the Song family will be doubled. Of course, Song Sheng said so much insider, I will go back to discuss with the assessor."

"Let's put it this way," Song Weiyang said unceremoniously, "As long as "Capitalist" dares to announce that the Song family has 2.3 billion assets, I will immediately ask a lawyer to sue your company. This is not a trivial problem. Your random reports will make all China think The Song family has embezzled state-owned assets!"

Hu Bosheng said: "Song Sheng, it's better to be like this. The Song family's ranking on the mainland's richest list is temporarily set between 15 and 20. What do you think?"

"Yes." Song Weiyang felt very speechless.

The Forbes list of the richest people can't even guess, so you can bargain!

It can only be said that China in the 1990s was too weird and authoritative, such as the "Forbes Rich List," and it was properly taken off the track when it came to the mainland. No wonder this list was not done after a few episodes.

The wine and food have been served. Hu Bosheng took out his pen and tape recorder while eating, "Song Sheng, I know you are still studying, so let's hurry up. Which university are you studying now?"

"Guess?" Song Weiyang smiled.

There are several universities near Wujiaochang, so you may not be able to guess that it is Fudan.

Hu Bosheng can only say: "Then let's talk about a question. Both Xifeng and Xianjiu are developing rapidly. Have you ever thought about listing in Hong Kong City?"

This is what the "Capitalist" magazine cares about. Throughout the early and mid-1990s, the concept of "mainland stocks" was heated up, and Hong Kong city stockists went crazy and rushed to buy them. However, mainland entrepreneurs, due to the difficulty of listing in Shanghai and Shenzhen, also tried every means to go to the Hong Kong City to list. The two sides hit it off.

Shi Yuzhu's ability to play such a big game in the past two years is the result of compatriots in Hong Kong giving money wildly. Not to mention the money in the Hong Kong stock market. Before the foundation of the Giant Building he built, the pre-sales were pre-purchased by Hong Kong residents.

The "Capitalist" magazine is fairly professional. UU Reading www.uukānshu.com didn't ask too many gossip topics, and the whole process revolved around business.

Until the end, Hu Bosheng asked: "You took the lead in initiating the Chinese business community to fight against the Japanese War. Are you sure you can kill Coca-Cola and Pepsi in the beverage industry?"

"Almost impossible," Song Weiyang said, "but I will do my best to grab the beverage market share. Within two years, Xifeng will launch cola products and regain the cola market!"

Hu Bosheng was a little excited: "Tianfu Coke, which once occupied 70% of the Chinese Coke market share, is gone. According to data, Coca-Cola and Pepsi now occupy more than 98% of the Chinese Coke market share. How much do you have confidence in regaining the lost ground?"

"At least 30%!" Song Weiyang said.

"In other words, the Coke produced by Xifeng Company will have a third of the world with Coca-Cola and Pepsi in the future?" Hu Bosheng deliberately guided.

"Not bad!" Song Weiyang nodded and said.

Hu Bosheng smiled very brightly, he had already figured out the title of the article.