Rebirth of the Wild Age

: Sixty-six [Feelings]

   With successful experience in Beijing and Shenghai, Song Qizhi and Zhang Guodong quickly promoted it. They sent people to the front stations in major provincial capitals. Once they made a breakthrough, they rushed to expand the channels themselves. Almost half of the time was spent on the train.

  Beijing, Jinmen, Shenghai, Shencheng, Huadu, Jiangcheng, Jinling, Shancheng...These cities have become the top priority of promotion.

  Because the "Thousand Paper Cranes" series has a petty bourgeois taste, it sells faith, love, and feelings. It needs a large number of students and white-collar workers to support it.

   Song Weiyang, as the rebirth, was actually a little misguided this time.

   The "Thousand Paper Crane" series of canned food that he positioned, the target consumer group is young people aged 18 to 30. As a result, market feedback showed a lot of errors. This kind of canned food is actually the best seller in middle schools in big cities. At least 60% of the sales are contributed by the majority of high school and junior high school students.

   Song Weiyang, who got the news, was a little dazed. This was different from what he had imagined.

   The market price of canned food at 6 yuan a bottle is very expensive compared to the national average salary. How can those little broken kids have such a high consumption power?

   Even if the cannery no longer invests money in ordering songs, as songs and novels continue to spread from pirated channels, Xifeng's "Thousand Paper Crane Canned Food" is almost virally spread, and it has quickly become popular in schools in those big cities. Even in elementary school, several-year-old kids learn to give each other canned food to express their love—of course, they usually express friendship.

   In the next six months, due to the promotion of dealers in various provinces, this trend quickly spread to small and medium cities.

   Around the beginning of March, the "Beijing Evening News" suddenly reported a news: The premature love in Beijing middle schools was prevalent, which had a serious impact on the school atmosphere. After the Spring Festival, the students returned to school and exchanged paper cranes, lucky stars and canned fruits to try out each other, which gradually developed into a so-called "lovers" relationship. Some parents also reported that their children used all the money for the new year to buy canned food, even stealing money from the family to buy canned food. When I got home, I didn't do homework anymore. I only knew how to origami cranes and stars, and quietly wrote love letters to classmates of the opposite sex.

   As soon as this news came out, parents immediately evoked a strong response, and they wrote letters to newspapers, saying that the same was true for their children. They requested that the songs and novels of "A Thousand Paper Cranes" be banned, and at the same time, they hope that Xifeng Cannery will stop producing the "Thousand Paper Cranes" series of cans and give students a clean and pollution-free campus.

   Forbid a fart, the song has never been officially released, and all the pirated copies are circulating on the market. TV and radio stations don't care so much, anyway, if someone orders a song, they will play it, and the law does not stipulate that "wild songs" cannot be played.

The novel was published, but the original version only sold tens of thousands of copies, and the rest were all pirated copies. The number of pirated copies was at least a few million copies. These days, Qiong Yao and Korean dramas are too lethal, and a 40-year-old aunt can support it. Reading novels with gusto.

   However, many schools have adopted compulsory measures, and the on-campus commissary is not allowed to sell canned "Thousand Paper Cranes".

   But the stricter the teachers and parents are, the more the students' rebelliousness will be fostered. They secretly buy canned food, secretly fold Lucky Stars and Thousand Paper Cranes, and all become underground workers.

   And the wisdom of the working people is also unlimited. I took the opportunity to launch the colored paper colored strips of origami paper cranes and lucky stars, and even extended the business to the 18th-tier small counties.

   Putting aside the can, Thousand Paper Cranes and Lucky Stars have been fired up and become a very popular campus culture.

  When these students grow up, Qianzhihe and Xifeng canned food will become their youthful memories. Just like Water Margin Card, Saint Seiya, and Gourd Baby, they laughed with tears and were full of emotions.

   No matter what, Xifeng canned food gradually became famous, and sales channels in various places gradually spread.

  Under this situation, canned water cups and canned gifts are also being sold. Three types of cans are popular, attracting the attention of colleagues across the country and attracting countless copycats and followers.

  ……

   The last management meeting before the Spring Festival.

   Guo Xiaolan was excited to announce: "The company's sales in January were 23.08 million yuan! The detailed financial report has not yet come out, and I will slowly count it."

   "So many?" Chen Tao said in surprise.

Song Weiyang poured cold water into the air: "The early stage publicity investment is too high, recording songs, recording MVs, ordering songs, customizing piracy... These add up to more than 3 million, plus the production and sales costs, there is definitely not much profit left, no Just make money at a loss and shout."

   Zheng Xuehong smiled and said, "This is a must to open up the market."

   Zhang Guodong waved his hand vigorously and said: "Now the channels in various provinces have been spread out, and strive to reach 40 million yuan in sales next month!"

Song Weiyang nodded and said: "The sales of 40 million yuan can be achieved, and the Spring Festival is coming soon. We are mainly promoting canned gifts. Mr. Song and Mr. Zhang, your task is very heavy. You must stabilize channels and advertise in various provinces. Bombing, strive to sell Xifeng gift cans to every city in the country during the Spring Festival!"

   Song Qizhi said: "The advertisement for the last lecture can be put directly after deleting the Mid-Autumn Festival sentence."

   Zhang Guodong said: "The price of garbage advertising time has risen now."

   "You figure it out by yourself." Song Weiyang couldn't ask about such trivial matters.

   Yang Xin reminded: "The channels are spread too fast, and the output still can't keep up."

   Guo Xiaolan said: "Then increase the number of joint venture factories."

   "Yes." Song Weiyang agreed.

   Yang Xin said: "Do you want to buy another production line and continue to expand production capacity?"

"No," Song Weiyang denied, "Our current canned foods are selling well because the marketing has been done well, but it has not changed the general environment of the canned food market. When the heat cools down, our canned foods may still be unsalable. Now we have to consider the issue of product diversification. I decided to launch drinks in the summer and gradually shift the focus from canned food to beverages in the future."

   "What drink?" Yang Xin asked.

   Song Weiyang said: "It's still not sure, I will contact the School of Light and Chemical Engineering to jointly develop a new beverage with them."

   Everyone discussed the product market, and Yang Xin suddenly said: "Chairman, now our factory has a very important problem that needs to be solved!"

   "Please speak." Song Weiyang said.

Yang Xin said: “More than 90% of the workers in the cannery are still employees of state-owned enterprises, and they are affiliated with many state-owned enterprises in the city. Even the wages of workers must be handed over to those state-owned enterprises in strict accordance with the regulations. It’s just that we have omitted this step from those state-owned enterprises to the specific employees. And their wages, we can’t call the shots, we can only adjust them with bonuses and fines.”

   This is a question left over from history.

   When Song Shumin asked his elder son to buy the cannery, the nature became a private enterprise, but the workers couldn't handle it. So he asked the workers to attach the establishment to other units, and Song Qizhi paid the wages.

Yang Dexi, Director of the Office and Chairman of the Compensation Committee, who has not spoken all the time, said: “This problem really needs to be solved, otherwise there will be trouble in the future. Even myself, I belong to the establishment of a state-owned enterprise. I can take the lead in resigning and work with the company in the future. Ordinary workers may have some difficulties."

   Song Weiyang thought for a while and said, “The newly recruited workers will have their salary increased by 5 yuan each after the New Year ~ www.wuxiamtl.com~ employees of state-owned enterprises will have the same salary unless they voluntarily give up their iron jobs.”

   Guo Xiaolan said: "I'm afraid it won't work."

   Zheng Xuehong said: "This is creating internal contradictions."

   "What should I do then? Let me, a private enterprise owner, pay them to buy off their seniority, and then pay them monthly wages?" Song Weiyang asked.

   "Think of another way." Zheng Xuehong said.

   Song Weiyang frowned and thought, and soon came up with a bad idea: "Contact the government and state-owned enterprises, and let all these workers be laid off!"

   Guo Xiaolan smiled and said: "It's feasible."

   Zheng Xuehong also said: "Yes, anyway, this wicked person can't be done by us."

Song Weiyang added: "After the Spring Festival, let those state-owned enterprises announce that workers are laid off, and we will announce wage increases. State-owned enterprises are evil people, and we are good people. We also need to do a good job in internal publicity. Let us introduce the tragic situation of other state-owned enterprises and compare us. I don’t believe that there are people holding iron rice bowls for the favorable conditions of the factory!"

   Zhang Guodong suddenly said: "We have to recruit people, the marketing team is not enough."

   Song Qizhi followed and nodded: "You must recruit at least 100 at a time."

   "Yes, you decide for yourself," Song Weiyang stood up and said, "Well, let's end the meeting. Secretary Fan will come to investigate and sympathize in the afternoon."

  ……

  Fan Zhengyang came soon, and when he came for help, he said in the first sentence: "Yangyang, you have to help Uncle Fan."

   Song Weiyang smiled and said: "Uncle Fan has something to say, if you can help me, I will definitely help!"

Fan Zhengyang said: "The tea factory has been surrounded by workers for two days, clamoring to pay wages for the Chinese New Year, and went to the municipal party committee this morning. Isn't your cannery in good condition? Why not merge the tea factory! Bai I don’t let you pay any money."

  

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