Rebirth of the Wild Age

One second to remember【】, wonderful novels are free to read without pop-up windows!

This year, the mainstream media in Europe and the United States finally admitted that China's economy has risen, and the "China collapse theory" is now only believed by fools.

The British "Financial Times" correspondent in China, James Jinqi, published a book "China Shook the World's Rise of the Hungry Country", which not only sold well in the UK, but also ranked among the top ten book sellers in the United States.

French "Le Monde" reporter Eric Izlarevich also published "When China Changes the World", which became a bestseller throughout Europe.

US financial reporter Sara Bongiorni decided to do an experiment on New Year's Day last year. She and her family did not use any products containing "adecha" for a year. This year she wrote this experiment as a book and published it under the title "A Year Without Made in China".

According to the book, first her son could not buy shoes. The nearby shoe store that only sells "not made in China" has been squeezed to close down, and local American brands, including Nike, all have the "adecha" logo. In the end, she could only look for catalogs in magazines and bought a pair of high-priced sneakers made in Italy.

Then, the electric lights, birthday candles, firecrackers, mousetraps in her house... are all made in China, and the products in the nearby stores are also "adecha", which makes it impossible to give children a birthday party. Home appliances are broken and cannot be repaired. Take the vacuum cleaner for example. Because the filter is broken, she ran to shops all over the city. The vacuum cleaner filters were all "adecha".

This "A Year Without Made in China" is more accessible and vivid than the previous two books. It has aroused a huge public opinion response in the United States, and Yankees have verified it in their own homes. It turns out that the things they use at home are either directly produced in China, or various parts are produced in China.

"China Shook the World's Rise of the Hungry Country", "When China Changes the World", "A Year Without Made in China", these three books were published in 2006, making China's "world factory" deeply rooted in the hearts of Europeans and Americans. .

Affected by this public opinion, more and more European and American businessmen have come to China to seek development.

Not to mention the large multinational companies, many small businessmen come to China to pan for gold. They look for very cheap Chinese products, reach cooperation with Chinese manufacturers, and then ship them back to Europe and the United States, and even sell them in Africa, West Asia and other regions. This has caused local media to report from time to time that which local brand has been exporting and earning foreign exchange has taken the first step towards the world.

Even Michael Moritz of Sequoia Capital came to China for a while.

Sequoia Capital has always had the phenomenon of "Twin Stars". The first-generation leaders were Don Valentine and Pierre Raimond, and the second-generation leaders were Mike Moritz and Doug Lionel. , Even Sequoia (China) has Shen Nanpeng and Zhang Fan.

Michael Moritz’s most famous record is the leading investment in Yahoo, Google and ayal. He used to invest in Silicon Valley, but this year’s "China Wind" was so violent that this man actually came to China for inspection.

After Michael Moritz came to China, the first person he visited was Song Weiyang!

Tomson Golf Villa.

The two founders of Sequoia (China), Shen Nanpeng and Zhang Fan, are both here. Shen Nanpeng and Song Weiyang are neighbors. He organized this gathering.

"Hello, Mr. Song, it's nice to meet you!" Michael Moritz greeted with a smile and shook hands.

Song Weiyang smiled and said, "Me too."

Zhang Fan reported to his family, "Hello, Mr. Song, I am Zhang Fan, the co-founder of Sequoia (China)."

"I know, you led the investment in KongZhong.com," Song Weiyang shook hands, "Happy meeting!"

In another time and space, Zhang Fan also invested in Baidu, but it is a pity that Baidu in this time and space may not develop so well.

As for the KongZhong.com invested by Zhang Fan, it has been particularly powerful in the past two years. It was listed on the Nasdaq in 2004. It is mainly engaged in wireless value-added services and mobile games. Its mobile phone revenue reached the first place in the country before it went public, and its MMS business has maintained the first place in the country for three years. Its mobile network community It surpassed "mobile qq" three years ago.

However, as Monternet crossed the river and demolished the bridge, KongZhong's life this year was a bit difficult.

Michael Moritz always speaks sharply in the media, but in private he is a very funny and kind person. He said, "Song, before Google is preparing to go public, I have always wanted to talk to you in person."

"Talk about venture capital?" Song Weiyang asked.

Michael Moritz shook his head and said, "No. I just want to ask you why you were optimistic about Google at the beginning. Your shareholding ratio when investing is too high, and it has far exceeded the red line of venture capital. According to the normal investment logic, Google is very good. Maybe because of your shareholding ratio, you will lose the next financing opportunity, and you will never be able to develop as a result."

Song Weiyang smiled and said, "But Sequoia Capital is still entering the market, isn't it?"

"I almost gave up at the time," Michael Moritz said, "Because Google is a piece of cake that has been eaten, and it was bitten off, which makes me feel very uncomfortable."

Song Weiyang said, "The essence of venture capital is not to divide the cake, but to help make the cake bigger."

Michael Moritz said, "Yes. The Google cake was made big enough, that's why I endured the disgusting entry. From an emotional point of view, this is the most uncomfortable investment I have ever made, although it The return to me is second only to Yahoo."

"Hahahaha!" Song Weiyang laughed.

Michael Moritz said, "After you were on the top ten list of the richest people in the world, I studied your investment case specifically. I am very convinced that you are a layman in the field of venture capital, and your previous investments have been severely damaged The rules of the game. This kind of behavior is extremely risky, but it's all successful, which really puzzles me."

Song Weiyang said, "I don’t care about the rules of the game, because I invest from the perspective of an entrepreneur, not from the perspective of a venture capitalist. If Google misses out because of my high shareholding ratio, For the next financing opportunity, I will make additional investment myself, because I am very optimistic about Google, but I will invest all the way until Google goes public."

"Crazy man, this investment method is like playing roulette in a casino, betting on a single number every time," Michael Moritz said. "Although winning can get countless times of profit, the chance of losing money Unlimited magnification. If anyone has been using this method to do venture capital, they will be guaranteed to lose their money within a few years."

Song Weiyang smiled and said, "It seems that I have good luck, and every time I bet on the number I hit."

"No, one bet is luck, and every bet is strength," Michael Moritz asked with a smile. "It's really a novel idea to do venture capital from the perspective of an entrepreneur. Can you ask? What's the matter with you? Who chooses to invest?"

Song Weiyang said, "Choose a potential industry and look for a potential company. Of course, the most important thing is that the founder of this company is worth investing in."

"Haha, just like me," Michael Moritz clapped his hands and laughed. "When I invest in a company, I also look at the entrepreneurs of this company first, not the other things in this company."

Shen Nanpeng suddenly interjected, "Invest in people, not in companies."

"It's not just the founder, but its early team," Michael Moritz explained in detail. "Every company has a unique DNA. This kind of DNA will be formed in the first six months of the company's startup. A family. For a technical company, the three or four engineers hired at the beginning will determine the company’s future and form its own unique company DNA. An outstanding entrepreneur, mostly with outstanding partners, will find outstanding employees. If the entrepreneur is outstanding, but the people he hires are mediocre, then everything is too late. Three months is a time limit, if three months can not hire outstanding employees, then the company's prospects are worrying. If six months If you can't hire outstanding employees, then this company will never be big because its company DNA has already taken shape."

"Very interesting company dna theory." Song Weiyang nodded.

Zhang Fan interjected, "But is there such a possibility. For example, seven or eight years ago, China's commercial Internet was in a blank area. A mediocre entrepreneur was nurtured in the United States, and he saw the opportunity when he returned to China. He had some business in his own right. Talents, but the recruits are all mediocre employees, but they become bigger and stronger because of the Internet's popularity."

Song Weiyang laughed loudly, "As long as you stand in the wind, the pig can fly."

"No, no," Michael Moritz shook his head, "Once the initial team is mediocre, this company will never be big unless it can do a high-level exchange. Even if this kind of company flies because of the wind, it still hides. With countless contradictions and problems, it is very likely that they will detonate before the io listing. Even if they are successfully listed, they will fall into chaos within a year or two, and investors’ stocks will not have time to sell."

Song Weiyang said, "Thousands of roads, different paths lead to the same goal. I like to read history and look at the history of China. Whenever wars and recklessness arise, the initial team around the warlord often determines the warlord’s development limit. The mediocre Yuancong The hero occupying a high position will bring the entire group power to mediocrity. And what Mr. Moritz said before and after the listing are just like before and after the warlord claims the king and the emperor. These are two very important nodes. Before the king became the emperor, Yuancong’s heroes fought for power and profit, which would inevitably detonate internal conflicts. After the king became the emperor, the contradictions between Yuancong’s heroes would become superficial and white-hot, and this contradiction would inevitably affect the entire power group. The same is true for companies and enterprises, Wan Wan. Be inseparable from its ancestry."

Michael Moritz laughed and said, "I have heard people use history to analyze companies and investments for the first time, but I have to say that what you said is very reasonable. The thinking angle of Chinese businessmen is so jumping and peculiar, or it is limited to Mr. Song?"

Shen Nanpeng said, "Mr. Song is a recognized Confucian businessman in China."

Michael Moritz said, "A follower of Confucianism? I thought I was a believer in Sun Tzu's Art of War."

"Do you also read The Art of War by Sun Tzu?" Song Weiyang asked.

Michael Moritz shook his head and said, "I don't watch it, but many people on Wall Street watch it. Because many politicians and entrepreneurs admire Sun Tzu's Art of War, Wall Street analysts, strategists, and consultants naturally have to do what they like. Advising politicians and businessmen, the analysis report is stinky and long, and it is difficult to get customers’ approval. However, if you have read "The Art of War" and quoted the classic expositions in it, you can clarify the problem in a few words, and you will be regarded by politicians and businessmen. It is high-end and level."

"Haha, it turns out that "The Art of War" is not a reference book, but an instruction manual." Song Weiyang laughed.

Michael Moritz also thought it was funny. "For those kids on Wall Street, "The Art of War" is a manual, a decoration when communicating with big customers. They probably never read it through, but at least they have to remember it. A few famous quotes from him."

"The Art of War" was popular in the West during the Second World War and the Cold War-especially after the Korean War and the Vietnam War, it was initially limited to military and political circles.

The compulsory subjects of the American military are "The Art of War" and "On War", and the compulsory subjects of the American political circle are "The Art of War" and "The Monarchy".

Of course, most people are arty, because a few big figures and the media praised "Sun Tzu's Art of War" very high, so other people also talked about "Sun Tzu's Art of War". Even if these guys don't read them, they will buy them and put them on the shelf to pretend to be forceful, or they may recite a few famous sayings in the book.

Since the 1970s, "The Art of War" has been popular in the American business community and has been praised by many bigwigs in the fields of management and economics. Actually, this kind of praise is the same as Song Weiyang's talk of heart, mainly for pretending to be coercion and promotion. Style, by the way, tell the kids the truth.

Publishers have followed all kinds of hype, resulting in "The Art of War" in the military strategy, Asian history and Eastern philosophy book classification, occupying the world's number one sales throne all year round, and occasionally among the top ten sales of business books.

Publishers are making crazy money, and there are not many best-selling books that don’t have to pay authors royalties.

If Sun Wu could live to the modern age, he would be ranked on the Forbes list of global billionaires only by the cost of the manuscript.

Michael Moritz and Song Weiyang had a serious conversation, and Shen Nanpeng and Zhang Fan could only listen in silence, occasionally inserting a sentence or two to show their presence. Gradually, they started Hu Kan, talking about 2, nanotechnology and the like~www.wuxiamtl.com~ These two are the hot spots of venture capital in recent years.

Finally, Michael Moritz invited Song Weiyang to participate in the event, but was decisively rejected by our Song’s richest man.

This Yankee came to China not only to investigate the market, but also to help Sequoia (China) founded last year to attract investment partners. If Song Weiyang agreed to participate in their activities, it would be tantamount to publicly helping the Sequoia (China) platform, a fool to do such things that benefit others and disadvantage oneself.

Even if Shen Nanpeng took the initiative to help star in the Wenjun wine commercial, it is impossible for Song Weiyang to return such a return.

Michael Moritz could do nothing but make a living. He hoped that Sequoia (China) could reach a strategic cooperation with Jinniu Capital. Venture capital is not too much money, but I don’t think I’ve invested too much money, and a project always likes several institutions to invest together. In this way, not only the investment risk is diluted, but also the investment company can enjoy the resources of multiple institutions.

Regarding strategic cooperation, Song Weiyang agreed.

In the future, Sequoia (China) will participate in investment, and most of Taurus Capital will also follow suit. For example, Shen Nanpeng is currently investigating the "Village Foundation". Once he decides to invest, Taurus Capital may also invest millions in it.