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Early the next morning, Ma Tengdong presented yesterday’s sales to Xia Yu, which he arranged for someone to do it overnight.

Xia Yu took the watch and looked at it, and suddenly smiled with satisfaction. This made Ma Tengdong, who was watching Xia Yu’s every move, completely relaxed, and a smile appeared on his face.

“It seems that Boss is satisfied with this result.”

Xia Yu is really satisfied!

Ten flagship stores opened at the same time yesterday. The total turnover of the ten stores is 334,000 HKD after converted into HKD, and the average revenue per store is 33,400.

However, among these ten stores, the store in Japan has the largest turnover, and the turnover is converted into HKD 49,000.

And among the top 5 stores in turnover, Japan’s 3 stores accounted for the first, the third and the fourth respectively, and the second is Kowloon Store 3.

It can be analyzed from this that Japanese has a higher degree of acceptance of peripheral products and a higher desire to buy.

But this is also normal. After all, the manga markets in Hong Kong, Macao and Taiwan and Southeast Asia together are not as good as the Japan market, and the sales of “Comic Guests” are the highest in Japan, and there are more fans. There are more customers who have converted to buy peripheral products.

The turnover of 334,000 HKD, although it is the first day to open, the preferential strength is very large, so that the profit is compressed, but the peripheral products originally sold are sentimental, so the profit is particularly high, even if the preferential strength is very strong, it is excluding buying shops and In addition to hardware costs such as shelves, there is still a 50% gross profit.

This means that today, ten flagship stores have created a gross profit of 167,000 HKD for Xia Yu.

And this is the first day, and the turnover in the next few days will definitely be higher.

Because in Hong Kong, Rediffusion Television had already broadcast the news about’Comic’s Guest House’ yesterday, and there was also a section of advertisements placed in the column that children like to watch. I believe that cosplay can definitely attract a large number of visitors.

In addition to Hong Kong, there are also different marketing methods in Taiwan, Macau, Singapore and Japan. For this kind of money, Xia Yu is very willing to spend.

Any business needs to invest in the cost of passenger flow, otherwise, what is the use of advertising in this world?

Sure enough, as Xia Yu expected, the total turnover of the ten stores in the next two days was getting higher day by day.

The next day soared, reaching 458,000 HKD.

The 3rd day directly broke through the threshold of 500,000 HKD and reached 515,000 HKD.

The accumulated turnover in 3 days was 1.307 million HKD and the gross profit reached 660,000 HKD. In 3 days, each store created an average gross profit of 6.60,000.

This achievement is definitely regarded as a good achievement for the retail industry of this era.

However, Xia Yu also considered that as time goes by, the turnover will continue to decline, and then stabilize at a value, and then as the market continues to expand, and the influence and popularity of “Comic Guests” continue to rise again. .

Of course, a year is so long, during this period, there will definitely be continuous activities, which will not only increase revenue, but also increase popularity through activities. Every activity can be regarded as a means of fame and fortune.

According to Xia Yu’s estimates, as long as no mistakes are made, a flagship store can achieve at least 400,000 HKD in monthly revenue, and at least 4 million HKD in revenue from ten stores, and annual turnover can reach more than 50 million HKD.

Even if the 50% low gross profit during the event is used, there can be a gross profit of more than 25 million. Excluding administrative management, marketing, taxation, etc., the annual net profit is 15 million absolutely no problem.

Properly a hen that lays golden eggs, how could Xia Yu be unhappy?

“Tengdong, can the production capacity keep up now?”

Xia Yu put down the summary sheet, one leg over the other, and happily asked Ma Tengdong who was sitting opposite.

Ma Tengdong said with a smile: “Boss, able to keep up, has only reached about 50% of the normal production capacity. If it runs three shifts with high intensity, the production capacity can be several times higher.”

Xia Yu waved his hand and said, “There is no need to work in 3 shifts, just normal operation. The toy factory is our supporting factory. The main function is to reduce costs and ensure quality. It is not expected to make much profit. The focus is on quality! The reputation is very good. Important!”

“I understand that the product can only be the never-ending magic weapon of the enterprise, and I will take it seriously!”

Ma Tengdong solemnly nodded and said.

“You also know the profit of the peripheral flagship store. Now is the time to start expanding. The more stores expand, the more profitable the store will be, and it will also feed back “Comic Guests.”

Xia Yu continued.

“Good Boss, I will focus on operating our peripheral flagship store!”

Ma Tengdong assured that he would be very positive without Xia Yu’s reminder, after all, the benefits of the peripheral flagship store are too great.

Needless to say, the super high profits can be seen at a glance. Apart from this, there are many hidden benefits.

Ma Tengdong was not blinded by money. He knew in his heart that manga was the root of everything.

Why do customers buy peripheral products?

Some are loyal fans of manga, and some are passersby fans. At least they must have a certain understanding of manga, and the last part is the masses who follow suit.

But why should the masses follow suit? Isn’t it because many people are chasing after them that they will recognize these peripheral products?

But where does the influence of peripheral products come from? It was given by manga, and the influence of manga is large enough to drive the sales of peripheral products.

Without the manga as a carrier, even if some peripheral products can be fired, they can only be fired for a short period of time, and then the sound will disappear.

For this reason, the most important thing is to do a good job in manga and run the “Comic Guests” magazine. The higher the sales of “Comic Guests”, the greater the influence and the greater the number of fans, and the conversion of purchasing power The stronger the peripheral flagship store does not need to advertise, the turnover will naturally as the tide rises, the boat floats.

The peripheral flagship store can play a stabilizing influence.

A flagship store of’Comic’s Guest House’ is like a lighthouse with lights radiating an area.

It is also like a bunker. As long as it is there, “Comic Guests” will have the strongest supply station and position, capable of attacking, retreating and defending, and can quickly settle and stabilize the influence of “Comic Guests”, and Accelerate the spread of radiation all around.

As long as there is a flagship store of’Comic’s Guest House’ in an area, even if there is an opponent in the future, “Comic Guests” will remain invincible, and will be able to maintain a certain market share no matter what.

Apart from this, it is still the issue of the right to speak in the distribution network as mentioned before. With its own distribution network, those channel Trading Company will also be scrupulous, and Xia Yu’s company will have greater initiative in the hands.

Therefore, the benefits of the’Comic’s Guest House’ peripheral flagship store are very big, and Ma Tengdong must of course manage it carefully.

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