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This question of Xia Yu directly hit the core of Financial Times, and Clyde Albert had to answer it solemnly.

When the Financial Times Group was in his hands, his idea was to continuously improve the quality of articles, so he focused on expanding the collection target, cooperating with experts and scholars in economics and business from various universities, and elite practitioners in the financial industry.

The gradual increase in sales over the years has proved that his idea is correct.

In the past five years, the quality of articles in “Financial Times” has become higher and higher, and various analyses have been incorporated. The reading value is extremely high. The word-of-mouth has naturally grown continuously and more and more loyal readers.

So Clyde Albert stated his practice and thoughts truthfully, and looked at Xia Yu quietly, waiting for Xia Yu’s evaluation.

Although he thinks his approach and method are right, but now Xia Yu is the boss, the decision is in his hands.

Seeing Xia Yu nodded with a smile, Clyde Albert had time to be happy, and saw Xia Yu smiling and shaking his head again, his heart hanging slightly.

Then I heard Xia Yu say loudly: “Clyde, your methods and practices have worked well. If you continue to develop like this, “Financial Times” will be able to maintain the first position of the same type without accident, but his upper limit It’s limited, and it takes enough time!”

“I ask you, according to what you said, do you think “Financial Times” can become a necessity for people in the financial industry? Can it create its own barriers to prevent other newspapers from surpassing it?”

After speaking, Xia Yu waited for his answer with interest.

Clyde Albert browses tightly knit. After thinking for a long time, he looks a little ugly and shakes the head: “It cannot be a necessity, and it may be replaced.”

Clyde Albert has an advantage, that is, he dares to look directly at his shortcomings and shortcomings. Because of this, he has been growing and his abilities have become stronger.

After listening to Xia Yu’s words just now, he quietly analyzed it and found that it really couldn’t do what the Boss said.

If he develops in this way, he will rely heavily on the contributions of experts and scholars. If a newspaper pays a high price to cut the paper, the advantages of “Financial Times” will easily be lost.

Without those high-quality manuscripts, the quality of “Financial Times” will drop, and word-of-mouth will easily collapse.

Therefore, according to his method of development, the risk still exists, and the lifeline is handed over to other people. This is not the behavior of a wise man. A media company that needs stability cannot do this!

But in the absence of other methods, his approach is indeed a good measure to increase sales. It can only be said that there are advantages and disadvantages!

“So we must create an irreplaceable advantage for “Financial Times” and make it a necessity for people in the financial industry!”

Xia Yu raised her volume and said, with a firmness in her words.

Clyde Albert was shocked, feeling the determination of Boss, and he was very curious about what advantage Boss said.

“Boss, please point me!”

Clyde Albert lowered his posture and asked humbly.

“For example, let “Financial Times” create an irreplaceable and authoritative stock market index for the entire London stock market. If you name it, you can call it the London Financial Times Index. As long as the financial industry practitioners and stockholders want to study the stock market, priority is given. When referring to the London Financial Times Index, the company is invincible!”

Xia Yu eyes slightly narrowed, slowly said.

“London Financial Times Index?”

Clyde Albert muttered, but frowned.

If the London Financial Times index can be built, there is no doubt that “Financial Times” will have a golden body, and any financial newspaper should not even think about surpassing “Financial Times”.

But nowadays, there are also a number of various financial indexes in London. Except for some compiled by financial service institutions, only a few are compiled by newspapers, and they have little influence.

Clyde Albert has not thought about building a financial index, but because it is too difficult and risky, so far he has only thought about the implementation of not at all. After all, he does not have the confidence.

The stock market index cannot be created with no difficulty. This requires a lot of research and analysis. The data is huge, the research is difficult, and the data is still continuously changing, so this work requires a lot of manpower.

The stock market index is a reference number compiled by stock exchange or financial service institutions that indicates changes in the shares market. Based on this, investors can test the effects of their investments and use them to predict the trends in the shares market.

At the same time, the press, company Boss and even political circle leaders also use this as a reference indicator to observe and predict social, political, and economic development.

Index calculation methods are generally divided into three types, one is the relative method, the second is the comprehensive method, and the third is the weighting method. Usually, the shares price in the reporting period is compared with the fixed base period price, and the ratio of the two is multiplied by the base period The index value of is the shares index for the reporting period.

The well-known stock market indexes in the world include Dow Jones Index, New York Stock Exchange Index, Standard & Poor’s Index, Nikkei 225 Index that uses Dow Jones index algorithm evolution, etc.

Of course, although the Hang Seng Index is famous in Hong Kong, it is only a small reputation in the world because of the size of the Hong Kong Stock Market.

Unfortunately for Europe, due to various reasons, the three powers of Britain, France and Germany have not appeared in the world and can strongly represent the price index of their own stock market. This is an opportunity.

If “Financial Times” can be produced, the reputation will really resound in the entire world, and its influence will be all over the entire world.

What Clyde didn’t know was that the “Financial Times” actually launched the stock market index in 1984, the famous London Financial Times 100 Index, also known as the FTSE 100 Index.

The FTSE 100 Index is the shares index of the 100 largest companies listed on the London stock exchange. The index is a barometer of the United Kingdom economy and one of Europe’s most important shares index.

The FTSE 100 Index, Germany Frankfurt Index, and France’s CAC-40 Index are collectively known as Europe’s 3 major shares index. It is one of the most popular financial commodities for investors in the world and has become one of the most important indicators for global investors to observe the trends of European stocks. .

Apart from this, “Financial Times” also created the FTSE 250 Index and the FTSE 350 Index, which are equally well-known, pushing the authority of “Financial Times” to Peak and making its reputation resounding throughout the world.

It is for this reason that later generation is only a Financial Times company that was acquired by Japan’s Nikkei Group for 844 million euros.

Of course, none of these things Clyde Albert knew.

However, Xia Yu knows everything clearly, so he has to artificially promote it to make the shares index, which will be available in 2 years, come out ahead of time!

With his guidance on the key points, the Financial Times Group only needs to recruit people to collect data, and then calculate a series of data such as weights according to the publicity set by him, and then make a stock market price index table.

The stock market index, which has been perfected over several decades, is used to boost the “Financial Times”. The effect is not too amazing. It can definitely hit the sky in one shot.

Clyde Albert took a deep breath and said firmly: “Boss, don’t worry, after I go back, I will set up a special project to establish a stock market index research institute.”

Although he said so, only he knew how much pressure he felt. This is a huge challenge!

I don’t know the cost, time, and effect!

Xia Yu slightly nodded, instructed: “There is no need to set up a department. In order to better operate, you set up a special subsidiary called FTSE Index Co., Ltd., and then complete the company’s personnel formation. I will give you of materials after a while , You follow that idea to build the stock market index.”

“Yes!”

Clyde Albert was puzzled, and he was still a little curious, but he didn’t ask, after all, the materials hadn’t come out obviously.

……

In the following days, Xia Yu listed the companies that make up the FTSE 100 Index one after another according to the situation of the later generation.

In fact, as long as the stock market index has the right idea, the difficulty will drop drastically.

The later generation FTSE 100 Index selects the shares of the 100 largest companies in the United Kingdom stock market, and the constituent stocks cover 9 major European countries, mainly based on the British state-owned enterprise industry, and also included in the London stock market. Exchange-listed companies from Germany, France, Italy, Finland, Switzerland, Sweden, Netherlands and Spain.

The constituent stocks of the FTSE 100 Index are reviewed every quarter and replaced according to actual conditions.

In addition to the FTSE 100 Index, Xia Yu also wrote about the planning of the FTSE 250 Index and FTSE 350 Index.

The FTSE 250 Index is an index calculated with the goal of the FTSE 100 Index covering the unexpectedly largest 250 shares of shares.

The FTSE 350 Index is an index that covers all companies in the FTSE 100 Index and the FTSE 250 Index.

Of course, the construction of the FTSE 250 index and the FTSE 350 index should rank behind the FTSE 100 index.

The most important thing now is to build the FTSE 100 Index. This is the essence and the most authoritative and representative index.

The other two are extensions of the FTSE 2 Index. Xia Yu intends to continue to expand its influence and coverage after the success of the FTSE 100 Index, and create a strong and broad moat for the company.

Only by eating the cake in advance and taking away the way others can take, will it be safer!

In addition to writing the ideas for selecting companies, the planning also includes a series of difficult professional knowledge such as calculation methods of different indexes, sampling methods, modeling and accounting methods.

If you follow the normal process, this can only be found out with little by little practical analysis. Now Xia Yu can get the results in one step, which directly saves several years of exploration time.

Sure enough, after Xia Yu planned these instructions to Clyde Albert, the latter was shocked by 10000 copies, watching Xia Yu like a god.

Afterwards, following the guidance and planning of Xia Yu, the FTSE 100 index that resounded the world was made. FTSE Index Co., Ltd. has become a world-class index calculation financial institution, and “Financial Times” has followed the world.

Of course, this is all after.

In fact, after talking to Clyde Albert that day, Xia Yu went back to prepare, because January 1th was the day when the United Kingdom Chinese businessman reception was held!

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