Rebirth Strongest Tycoon

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After thinking about it, Xia Yu acted immediately and arranged for people to collect relevant information about Xie Liyuan Gold Shop.

Soon, all the information of Xie Liyuan Gold Shop was presented to Xia Yu.

Xie Liyuan Gold Shop is a company from Macau and belongs to Macau Xie Family.

In 1867, Xie Yutang, who was only 17 years old, founded the Grade 1 brand Xie Liyuan in Qiaozaitou, Macau, making silver jewelry for the neighborhood, and then entered the field of gold jewelry.

In 1944, Xie Liyuan Gold Shop was also the first gold shop to use the principle of electrolysis to purify gold and use carbon to melt platinum. Using this technology, Xie Liyuan Gold Shop refined a large amount of miscellaneous gold imported from all around the world. The 9 9 gold bars refined daily amount to 2000 2.

Because of the use of this technology to grab the top spot, Xie Liyuan gold shop expanded on a large scale, continuously opening branches, assets and strength and brand awareness inflated like a balloon, becoming a well-known gold shop.

In 1967, the 100th anniversary of the opening of Xie Liyuan Gold Shop, it has a history of 112 years, and the inheritance has also been in the hands of Third Generation Sect Master Xie Zhi, and the fourth generation heir of the family is also being cultivated.

Unexpectedly, Xie Zhixin’s management error in the business of gold bonds caused Xie Liyuan’s gold shop to close down.

In order not to drag down the Xie Liyuan Jewelry Company, which belongs to the Xie Family, Xie Family tried to find someone to take over the gold business, and get rid of this burden like making sacrifices, and then wholeheartedly run Xie Liyuan Jewelry Company.

Xie Liyuan Gold Shop is a 100-year-old shop after all, and it has a profound background since its operation.

Chow Tai Fook, the Grade 1 brand in Hong Kong’s jewelry industry, was founded in 1929, 62 years later than Xie Liyuan Gold Shop!

Because of the talent of the operator, the strength of Chow Tai Fook Jewellery & Gold Shop far exceeds that of Xie Liyuan Gold Shop.

But in Xia Yu’s view, Xie Liyuan Gold Shop has an advantage that makes him very tempted, that is, there are a lot of gold masters who make gold and silver jewelry, and these are all talents. Xie Liyuan Gold Shop’s 3 factories add up to a total of 285. Although the technical proficiency of the famous gold masters is different, the comprehensive ability of this batch of gold masters can be regarded as the peak of Hong Kong and Macau.

If Xia Yu establishes a jewelry brand by himself, he can spend a lot of money and resources to promote it, but in the jewelry industry, design and quality are the fundamentals. This kind of background cannot be accumulated with no difficulty, and talents are not. So good.

But now, as long as the Xie Liyuan gold shop is taken over, these gold masters will be able to obtain it. With his strength, with no difficulty, he can build a jewelry brand.

With Jiuding Newspapers Co.’s existing “Fashion Iraqi” and “Mr. Fashion” two magazines, as well as the fashion magazines that will gradually appear later, it is completely cheating to jointly promote a jewelry brand.

See some information below, Xia Yu brows frowned.

Not only he is interested in Xie Liyuan Gold Shop, Hong Kong’s Chow Tai Fook, Chow Sang Sang, Zhou 6 Fook, Xie Ruilin Jewelry and other companies are interested in the assets of Xie Liyuan Gold Shop and want to annex and increase its own strength.

It’s just that several companies are still competing, and Xie Family is waiting to be sold.

“Time is in a hurry, it looks like a surprise attack.”

Xia Yu muttered to herself, and then made a call to Jiuding Securities Ltd. and asked Wang Qi to come to his office.

Under his command, he is best at acquiring business, except for Jiuding Securities Ltd. which is Jiuding Bank. In order to win the Xie Liyuan Gold Shop quickly and steadily, Wang Qi must be the one to come.

Soon, Wang Qi came to Xia Yu’s office panting.

“Wang Qi, take a sip of tea first, and then take a look at this.”

“Thank you Board-Chairman!”

Wang Qi was not polite. He took a sip of tea to straighten himself out, and then picked up the information from Xie Liyuan Gold Shop and checked it carefully.

After a long time, he closed the information and asked: “Board-Chairman, are you planning to acquire Xie Liyuan Gold Shop?”

Xia Yu smiled and nodded: “Yes, your task is to acquire Xie Liyuan Gold Shop, pay attention to those factories and gold masters, as well as purchase channels and stores must be kept. Brands are not allowed.”

“Ok!”

“Board-Chairman, any other requirements?”

Wang Qi nodded replied and asked.

“No, you can take care of the others! If you need assistance from a company, just go find it and say I agree.”

Xia Yu shook her head slightly and said.

“Okay, then I will do it!”

After Wang Qi finished speaking, he swift and decisively left after drinking the tea in the cup.

In response, Xia Yu showed admiration.

After returning, Wang Qi immediately set up an acquisition team to collect more detailed information on Xie Liyuan Gold Shop, and made an acquisition plan overnight, and next day led the team directly to Macau.

In just 2 days, Wang Qi shut down Xie Liyuan Gold Shop, and negotiated with Xie Family before Chow Tai Fook, Chow Sang Sang and other jewelry companies had reacted.

It was also Xia Yu’s office. Wang Qi sat on the sofa calmly and waited. Xia Yu looked through documents such as Xie Liyuan’s contract and equity shares transfer certificate.

For a long time, Xia Yu put down the things in her hands, smiled and said with appreciation: “Wang Qi, you really did not disappoint me, good job!”

Wang Qi smiled and said modestly: “Thank you Board-Chairman for the compliment!”

“You have to work harder and send someone to take over Xie Liyuan Gold Shop to keep the people’s minds safe, and at the same time register a timeless jewelry company. Xie Liyuan Gold Gold’s loss-making gold bonds will be accepted by Jiuding Bank. Later I will send someone to take over the company.”

Xia Yu thought about instructed Wang Qi.

“understand!”

The name change to Eternal Jewelry Company is Xia Yu’s deliberate decision. Although Xie Liyuan’s brand is well-known, there is a drawback. Xie Family also owns the Xie Liyuan Jewelry Company brand, which prevents Xie Liyuan Gold Shop from entering the jewelry industry. may.

Xia Yu doesn’t want to let Xie Family reap the benefits when she promotes Xie Liyuan worldwide in the future.

Moreover, Xie Liyuan gold shop is famous again, it is only famous in Hong Kong, Macau and Southeast Asia. It is not at all famous in the world. It is not a pity to lose it. This brand name is too awkward for foreigners. Change it. it is good.

……

“dong dong! ”

“Come in!”

“Board-Chairman, the acquisition failed.”

Upon entering the door, Xu Bin, who was responsible for tracking the acquisition of Xie Liyuan Gold Shop, reported to Cheng Yu-tung in shame.

Cheng Yu-tung brows slightly wrinkle, said solemnly: “What is the specific situation?”

Xu Bin immediately reported: “Originally, we were competing with Chow Sang Sang, Chow 6 Fook and other companies, everyone’s bottom line is similar, so we have been entangled, who knows Jiuding Securities Ltd. sneak attack, when we know, Jiuding Securities Ltd. has already been with Xie The Family reached an agreement, and we don’t know exactly what conditions were discussed.”

Hearing the name Jiuding Securities, Cheng Yu-tung immediately attached great importance to it, and did not feel dissatisfied with Xu Bin’s unclear situation.

With Xia Yu’s style of doing things, it’s normal to keep Xu Bin away. As for why Xie Family is willing not to disclose the price increase to them, it must be Jiuding Securities’ conditions that Xie Family cannot refuse.

This is the end of the matter, and there is no need to delve into these things. Now the key lies in the significance behind Jiuding Securities Ltd.’s acquisition of Xie Liyuan Gold Shop.

This means that Xia Yu intends to set foot in the jewelry industry, and immediately went to the Xie Liyuan gold shop to complete the background accumulation in one step. Relying on Xia Yu’s huge resources, it is conceivable that another one will appear in the Hong Kong jewelry industry. Giant.

Moreover, the potential threat to the industry leader Chow Tai Fook will be greater than the industry’s Old Second Chow Sang Sang.

“Headache!”

Cheng Yu-tung talked for a while, thought about picking up the phone, and dialed Xia Yu’s phone number.

“Hey, Xia-sang, this is Cheng Yu-tung. Congratulations. I heard that you have acquired Xie Liyuan Gold Shop… No, I am curious. I came here to ask and wish you a prosperous business…”

After hanging up the phone, Cheng Yu-tung pondered for a long time, and his eyes were bright: “If you don’t hide it at all, that’s okay, everything depends on strength.”

Soon after Cheng Yu-tung learned about it, Jiuding Securities Ltd. acquired Xie Liyuan Gold Shop, and the news that users who bought the gold coupons of Xie Liyuan Gold Shop that could not be exchanged can be exchanged at Jiuding Bank spread all over Hong Kong immediately.

Many big shots realized the implications of this news and called Xia Yu to congratulate them.

The next day, many newspapers reported that Stock God acquired Xie Liyuan Gold Shop, and the jewelry industry will be on the rise again.

In another day, the registration of Eternal Jewelry Company was completed. Taking advantage of the public opinion, Xia Yu asked people to announce that Xie Liyuan Gold Shop would be renamed Eternal Jewelry Company and all branches would be renamed at the same time.

And Eternal Jewelry Company cooperates with Jiuding Bank, customers can purchase Eternal Gold through Jiuding Bank.

In a few days, Xia Yu hired a talent proficient in the jewelry industry, named Zhou Hexuan, who was appointed by Xia Yu as the Eternal Jewelry Company General Manager.

Xia Yu talked to him for a long time, and based on the memory of the later generation, gave many reasonable and effective suggestions, and then asked Zhou Hexuan to take over the management of Eternal Jewelry Company.

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