Reborn Entrepreneurial Giant

Seeing the end of the Olympic Games, when the time comes to September, Lehman Brothers will go bankrupt, Musk's SpaceX will take several Honor G2s to the sky, and many things will come to an end.

Qu Li originally wanted to go to Zhongnan University to see it, but no power battery company has been established. It seems unnecessary to go now. The listed company Jumei is about to face a big test.

With a lot of harvest, Qu Li left Beijin in the morning and returned to Yangcheng in the afternoon.

"Brother-in-law, you're back!" Qu Li went straight home, opened the door and saw Danni Chen, threw himself on Qu Li, hugged him and refused to come down

"Come down!" Qu Li whispered, threatening

"Hmph! Don't worry, she's not at home." Chen Danni said dissatisfied

"You scared me to death." Qu Li's body, which was tense just now, loosened

"Cowards, dare to do what you don't dare to take."

"What am I afraid of? Anyway, I have a thick skin, but you are different. You are sisters." Qu Li said as he sat on the sofa with Chen Danni in his arms, and chatted like this.

The fact that the young men and women hug each other without wiping their guns and letting go means that one of them can't do it, and Qu Li must be able to do it, so I don't know when who will start to make a fuss first, and gradually can't keep it up.

"I'll take a shower first." Qu Li wanted to get up

"Wait and wash together later."

Then what are you waiting for, Qu Li walked into the room with Chen Danni in his arms...

Dry wood and fire were ignited in an instant, and there was a bloody storm! Although Qu Li knew that this was not good, but men have such bad roots. Good men are made through experience, not born. But if Qu Li develops a bit slower, he might marry Chen Danlin when he sees his parents

I went to Jumei for dinner. With the increase of staff, after changing the office, Jumei also built a canteen, but it was contracted to a professional team. The menu and dishes were reviewed by the company, and the standard was 600 yuan per person per month. Yuan, although there is dinner, the off-duty time is set at 6 o'clock, and the dinner time is set at 7 o'clock, a typical unscrupulous businessman.

But Qu Li is also in a dilemma. Jumei’s sales in the third quarter exploded to 2 billion due to the reversal of public opinion. Although third-party sellers have the fastest growth, the pressure on Jumei can be imagined. The training of new employees is very important. too late. So when they eat, Jumei has a lot of employees.

Because it is an Internet company with flat management, there is no small canteen, and everyone eats the same food. The quality control and requirements of the canteen are still very strict.

With the increase of personnel and the expansion of office space, Jumei and Juhuasuan work together. Sunyue Fenghua is more traditional and the difference in employee salaries is widening, so they are not with programmers.

Speaking of Jumei’s personnel affairs, it is really difficult to do. E-commerce, logistics, and self-operated brands are mixed together, and they have to form a joint force. Although there is a middle office, no matter the technology or the system, it is all implemented by people. Xu Xiaoqin, who is in charge of personnel affairs, is regarded as Jumei. Surprisingly, Jumei has not experienced internal delays until now.

"Tianming, the Huang Zheng introduced by President Ding of Wangyi contacted me just now, and he came here in the past two days. What position do you plan to arrange for him?" Xu Xiaoqin saw Qu Li talking about something, and was afraid that he would not be able to find someone if it was too late.

"It depends on his own wishes, and he can satisfy as much as he can." Qu Li didn't know where he was so attractive. The founder of Pinxixi actually wanted to enter Jumei through Wangyi's relationship. Come in if you want, there is nothing to be afraid of!

The same man with glasses, Huang Zheng and Zhang Yiming are completely different. Huang Zheng looks innocent, but he is treacherous, and his bottom line is very low. You know this man!

"You want to be my assistant?" Qu Li didn't expect Huang Zheng to be so direct

"Yes, I want to get a closer look at the logic of Jumei's operation."

"You want to know how an illiterate me led a group of Internet elites to become the largest e-commerce retailer in China?"

"..." Huang Zheng was blocked by Qu Li's direct words, and he couldn't think of anything to say

"There is a little bit, but I want to know the internal logic of Jumei's success, why a company that seems impossible to me to succeed..." Huang Zheng began to say "the truth"

"You don't want to be a programmer, but want to start a business?"

"There is an idea, but there is no good plan yet."

"That's fine, but I'm an idler in the company. If you stay by my side for three to six months, you will be arranged to be responsible for specific matters."

"no problem!"

"Then it's settled." Qu Li has been looking for an assistant, but it's difficult to find a suitable one. Most young men and women are ambitious. As for arranging Guan Peisheng to take turns, he can only handle small things. Danni Chen is very suitable, but he dare not! As for Huang Zheng, let's use it first.

Lin Bing and Wang Yunliang were in Beijin, one was in charge of Goudong’s informatization transformation, the other was in charge of Goudong’s financial system and the acquisition of Kuxun. Qu Li returned to Jumei to sort out the relationship between logistics and supply chain management with Tan Lijun and Zhou Ting division of labor and cooperation.

In order to cooperate with the development of the company, Jumei Logistics is open to brands that have settled in Jumei, including their orders on Taobao, spreading from clothing brands to 3C home appliances, and it is getting wider and wider. The advantage of this is that more and more brands are joining Jumei. The disadvantage is that the proportion of Jumei logistics in Juhuasuan is very low, and the logistics and distribution of Riyue Fenghua often have problems.

"I still think that Jumei Logistics should focus on self-service services..." Tan Lijun is in charge of Riyue Fenghua and Jumei self-operation, with different emphases.

"There is no need to consider this matter. Jumei Logistics must be open..." Qu Li started from the overall situation and considered the growth of the entire platform.

"The benefits of doing this: enhance the influence of the Jumei brand, leverage Taobao's core high-frequency shopping customer groups, attract traffic to Jumei.com, and accelerate the growth of Jumei Logistics. If you are only responsible for internal orders on the platform, how do you know that Jumei The limit of beauty physics?"

"However, Jumei Logistics can improve the service quality of the Jumei platform and attract more high-end customer groups."

"But this group of people has long been attracted by Taobao. Since they can accept Taobao's services, it can be seen that service quality is just one of the options for consumers. Most people can't escape the attraction of price..."

We all know that there are serious quality problems in fighting Xixi spicy chicken, but in just a few years, the number of active users exceeds that of Goudong, which shows that the low price is really delicious.

"If there is no difference between Jumei and Taobao..."

"Different development stages use different strategies. The current situation is that there is a big gap between Jumei's registered users and Taobao. We will catch up with Taobao first and let consumers recognize that Jumei is an e-commerce platform that can keep pace with Ali. Then use various methods to guide and gradually increase the proportion of Juhuasuan using Jumei Logistics..."

Qu Li has learned from the experience of Goudong Logistics’ opening too slowly. The larger the scale, the lower the cost. Amazon’s express delivery cost has dropped to about $3, which is half lower than that of the US Postal Service. Why is this competitive advantage not enviable?

Moreover, as competition intensifies, the competitive advantage of Jumei Logistics will become smaller and smaller. In terms of numbers, according to the financial reports released by various express companies, the cost of each order of SF Express is about 20 yuan, and the cost of each order of Sitong Yida is 7~ 9 yuan.

Goudong’s contract fulfillment cost is 12 yuan, but this includes storage costs, customer service costs, return costs, etc. Considering the scale and technical advantages, the cost of each express delivery of Goudong Logistics should be slightly lower than that of Sitong Yida.

But in the era of Pinxixi’s rise, the express company’s external quotation for big sellers was 3 yuan, and even less than 1 yuan at the craziest time. Goudong Logistics, which bears the five insurances and one housing fund for logistics employees, has a minimum of 5 yuan per order for super large sellers. How can it have an advantage under vicious competition?

Be open, open to everything, and achieve a great enterprise under absolute pressure!