Reborn Entrepreneurial Giant

Chapter 238 The Innovator's Dilemma

Before Lei Jun joined Glory, Lu Qi came to Juyun Technology in Beijin. There were many problems in the internal testing of cloud computing products. It was originally planned to be public testing before the two sessions after the Spring Festival, but now it has to be postponed.

Fortunately, Jumei has recruited many elites from the United States in a targeted manner. After the acquisition of Kuxun, Juyun Technology has made up for its human shortage.

Amazon provided elastic cloud in 2006, and both Microsoft and Google released their cloud computing products in 2008. Jumei started pre-research in 2007, and officially established Juyun Technology after the company went public. More than a year was not enough for them to catch up with these pioneers.

Lu Qi came to Juyun Technology to understand the situation and improve the R\u0026D process in order to hold this power in his hands. It is completely meaningless for Juyun Technology to be in charge of Qu Li, he knows cloud computing like a bird.

For example, search on the e-commerce platform is a good profit model, but Qu Li ignored this income. Well, it’s not neglect. In the second half of last year, Jumei’s third-party sellers’ sales revenue accounted for more than self-operated, so search became profitable. value.

"Although we can make money through search, you must exercise restraint. The value of the platform is that sellers can make money..."

"Of course..." Lu Qi could understand

Taobao Tmall’s current income is very limited. In 2009, it was said that it was only 1.5 billion. In 2010, it soared to 5 billion. When the base of third-party sellers is not large, they are busy buying and harvesting.

All the way to Jumei Beijin Company, Dadongzi has already gone to Yangcheng.

"Both Dadongzi and Xu Lei are candidates for the next CEO. After you adjust the company's rhythm, let them out to bite people..."

"Bite who?" Lu Qi suddenly asked

"Third-party sellers are easy to make money, but we are a B2C e-commerce company, and we are taking advantage of our own advantages to capture 3C digital, major home appliances, books and other markets one by one..." Qu Li seemed to have never heard of it, so embarrassing

"I thought you were going to fight Taobao Mall."

"Competitors are very important. I don't need to emphasize it. I'm afraid you don't know the company's positioning. We are a supply chain-based technology and service company."

Although this is the case, Amazon’s R\u0026D investment has accounted for more than 10% of total sales since which year. Jumei should have it, and it may even exceed it.

In contrast, Goudong’s annual R\u0026D investment is less than 5% of sales, which is related to the fact that Goudong’s sales gross profit margin is less than 15%, and it is more due to the different development paths of the two companies. One is to improve efficiency through technological progress. Goudong may be a cost-leading company that pursues high efficiency and low cost.

Lu Qi's technical background allowed Jumei to embark on a technology-driven route. He didn't know if he could make it through. Fortunately, Qu Li was not short of money, so he could look at problems with a more peaceful mind.

When we arrived in Beijin, we naturally had to visit the famous Glory. Qu Li did not shy away from talking about the entanglement between him and Zhou Shaoning.

"Do you think it is necessary for Glory to emphasize corporate culture and values, and will it fall into the innovator's dilemma?"

"What's the Innovator's Dilemma?"

"Sony's Walkman is so good, but it was subverted by Apple's iPod, and Kodak's camera is equally good, and now it is basically replaced by digital cameras, and will soon be replaced by smartphones...

Why are those old and big companies always unable to cope with disruptive innovations? If the iPhone and Honor first came out, Nokia would soon follow up, would we still have a chance?

Nokia has been doing continuous innovation and raising the entry barriers of the industry over the years, but I can already foresee their failure. How can Honor repeat the same mistakes? There has never been a sustainable disruptive innovation. "

"You still read this book, is there a Chinese version in China?"

"Is it important?"

"It doesn't matter, the problem you mentioned has no solution."

The book "The Innovator's Dilemma" says to establish an organization suitable for disruptive innovation operations: the ability of an organization is often affected by three factors: resources, processes, and values. The methods given are to acquire a new business, change itself or set up an independent department.

In fact, this is all about the limitations of organizational capabilities. The reason why Qu Li started the car building plan now is because the Honor smartphone business is too successful, and successful people do not need to change. When he wants to build a car again, he will encounter ten times more difficulties than now.

You can take Apple and Xiaomi as an example. Apple has enough money in its account to buy Tesla and BYD at the same time, but it hasn’t been able to build a pure electric car for five or six years. Regardless of the reasons for Apple and Xiaomi, it is true that they want to build a car, and it is true that they did not.

Lu Qi communicated with Li Yinan and others, Qu Li found a place to rest by himself, exhausted physically and mentally these days, Zhou Shaoning would definitely take a group of people with him when he resigned, and he didn't know if the person he wanted was among them. He contacted He Zhiqiang, the chief technology officer of a certain company through a headhunter, but he was not convinced. Other people who are not in key positions have little effect on Glory for the time being. If Mr. Lei doesn't come to Glory, who will he turn to? Yu Dazui probably won't leave Warwick, right? Do you want to find Lu Weibing?

Fortunately, Qu Li was the protagonist of the show. After hesitating for a few days, Lei Jun finally agreed to join Glory and replace Qu Li as the company's CEO.

The coarse-grained mobile phone disappeared in smoke. Can Honor implement a dual-brand strategy and start a new wave of selling mobile phones on the Internet? These things are too far away, Lei Jun is not the CEO of Jinshan, he is a freelancer, soon signed a contract to join Glory, and started to work vigorously.

Qu Li discussed with them the company's corporate culture and values: Survival comes first, quality is the foundation of survival, and the future needs to be cautious and tread on thin ice; career is the best way to realize the value of life, accept new things, create new things, and oppose machinery Replication; Adhere to people-oriented, stick to the bottom line of integrity, believe in yourself, and grow together.

It's not that there are better ones, Qu Li has been talking about the danger of glory these days, talking so much nonsense, at this time, of course, he must emphasize the sense of crisis and put survival first.

In order to promote corporate culture throughout the company, the personnel and compliance department must be strengthened. Prior to this, several other shareholders were contacted to inform them of the company's personnel changes, CEO appointment and dismissal. On March 1st, Zhou Shaoning will resign from all positions in Glory Company , and he is not ready to retire, he will go south to Shanghai to start his new entrepreneurial journey.

Of the 15 million shares held by Zhou Shaoning, only 5 million shares can be left. He chose to start a business or make mobile phones, so 5 million shares were repurchased by Glory. million shares.

The repurchase price is of course not the US$8 of the first round of financing. The price of the 5 million shares repurchased by Glory is US$75 million, and the 3 million shares of Envision are also US$75 million. Dinghui and Weigang paid 30 million for each of the 1 million shares Wanhe 60 million US dollars.

Don't ask why the prices are different, nonsense, why should the prices be the same? If it weren't for the balance of internal and external forces, he would not have given up to the venture capitalists.

Of course, Lei Jun can't get the 5 million shares repurchased by Glory for free. He can subscribe for 50 million US dollars, and there are restrictions on the sale. As for whether Mr. Lei bought 5 million shares, you don’t need to worry about it. He has already become a listed company, so he doesn’t understand this routine?

When the time came to March 1st, Honor officially held a press conference to announce the personnel change, and there was a commotion at the scene. Wasn't this too sudden?

"Why?" Many people wanted to ask, Glory and Jumei are doing well, so why is Qu Li retiring at this time?

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