Reborn Entrepreneurial Giant

Chapter 334 Changing Jinshan

Jinshan’s reputation is mainly supported by WPS and Xishanju. If it was in Europe and the United States, it may have been successful long ago. The reason why it is not successful in China may be related to the social environment. Many companies and individuals do not have the awareness of paying for genuine software. . For example, a large Internet cafe in Guangdong Province was sued by Microsoft, and in the end they lost money and had to purchase hundreds of genuine Windows.

After Qu Li talked about games and software, he focused on WPS and Kingsoft Internet Security. He introduced SaaS software as a service, which is a term and industry that is unfamiliar in China. Pay once a year.

From selling copyrights to selling services, this is a change of thinking. Various details related to product changes cannot be handled by Qu Li alone, and the transformation will take time. Therefore, Qu Li focused on Kingsoft Antivirus, a product that was not used by many people even if it was free.

What Qu Li has to do is to let Kingsoft Antivirus regain the reputation of users, including improving its hard power, developing new businesses, and turning to government and enterprise customers. It also entered the track of Venustech. Later, a network security company called Qi Anxin had a market value of more than 50 billion within a few years of its establishment, which shows that this industry has huge potential in the long run.

Even if the capital market is not taken into account, when the Prism Gate incident broke out, the country began to pay more attention to network security, and the significance of network security is still very huge. The key point of Jinshan is to have vision and be able to adhere to long-termism. This requires the board of directors and management team to have tenacious perseverance and firm will.

"All the promotional models of binding downloads and installations will be cancelled, and the focus of profit will be shifted from individuals to government and enterprise customers. I know this is a painful choice. If the game business cannot bring enough cash flow, what will Jinshan do?" Qu Li talked a lot about ideals, but reality is the foundation.

"To make changes according to my thinking, Jinshan needs to face many difficulties, but it is impossible for me to join a company with no future and a group of people without ideals. Success requires a price and risks..." Qu Li will not change his mind, nor is he ready to discuss with them, either implement it or leave him alone.

After Qu Li left, Jinshan people began to discuss, including Qiu Bojun who decided to retire, they were all unsure of Qu Li's bold idea. You must know that Jinshan's annual revenue is only 1 billion, which is really not Jumei Glory. The kind of large enterprise with revenue exceeding tens of billions of dollars at every turn.

"Qu Li's idea is very good. It not only takes into account the reality but also..."

"What if "League of Legends" fails?"

"Although the profit of our "Jian San" is high, it is stuck in a bottleneck."

"He probably doesn't know what a lack of money is."

"I think he is already very conservative. It is still these businesses, but the development direction has been adjusted."

"I'm afraid it's more than that. If he really wants to join, the company's organizational structure will be greatly adjusted."

"He's too domineering, he doesn't listen to us at all..."

"Why should people listen to you, you are better than him?"

Not to mention what the Jinshan seniors thought of Qu Li, he left Zhuhai and returned to Xingsha, and then returned to the Xingsha production base of Qiancheng Automobile, and he still had to find time to learn about BYD Electronics' foundry in Xingsha.

Not only Qu Li, but Honor has employees who are resident in Xingsha. This is Qu Li's requirement. It is necessary to understand the various processes of key components of smartphones in real time. Why do you want to do this? Of course it is to learn from Apple.

Although the United States is a competitor, Apple is really excellent. Tim Cook believes that quality is produced rather than inspected, so professional people are on site to keep an eye on the various work steps, links and processes of suppliers. Covering all product-related departments such as materials, research and development, procurement, production management, and after-sales...

Honor has borrowed from Apple's methodology and continued: set goals, provide equipment, teach the process, promote the production process, and invest in joint research and development with supply chain companies, but it is not as extreme as Apple.

The advantage of doing this is that it can simultaneously improve the comprehensive strength of supply chain companies. Therefore, Apple’s contribution to China’s smartphone industry chain may have already surpassed all domestic brands. If you don’t believe me, you can think about it. Chain enterprises are sought after by investors.

Many people have belittled the more difficult and printed drugs in the self-media, saying that these countries have many problems, China's manufacturing industry has great advantages, and manufacturing capacity cannot be transferred out.

I don't know what the purpose of these people is. Do they think that only middle-aged women can endure hardships, and crooked nuts are lazy? The Chinese women are the most special. What we can do, we can't do it for decades? Could it be that these people have forgotten, thirty or forty years forward, what is the situation in China? If we can grow, others will just stand still, is it possible?

As a human being, you should neither belittle yourself nor gain temporary happiness by belittling your competitors. Don’t pin your hope of winning on your opponent’s mistakes. Instead, you must strive for self-improvement, such as upgrading the industrial chain and selling high value-added products globally.

Terminal companies like Huami OV can also enhance the competitiveness of domestic supply chain companies for their own development and international competition, but their profits are not high and their growth rate is slower than that of fruit chain companies. Those who say that coarse grain mobile phones are assembled machines are somewhat unkind.

Quli is deeply involved in the automotive and smartphone supply chains, with the aim of reducing inventory levels, shortening cycle times, and thereby reducing the cost of innovation. In addition to people and informatization, establish mutual assistance, systematic and standardized supply chain management.

Of course Qu Li doesn’t understand these things, but he is a powerful chairman who personally takes care of this, and it is conceivable that he attaches great importance to it. Whether it is a foreign employee or a domestic employee, he must be honest, make mistakes, and punish them severely.

Compared with smartphones, cars are much more difficult. It’s not that it is difficult to build a car, but it is extremely difficult to build a good car while controlling costs. The key is data. As a small auto company, Qiancheng Automobile lacks an understanding of the domestic auto parts industry. You must know that car manufacturing is actually the fusion of 30,000 auto parts.

Qiancheng Feiteng cross-border MPV is the product under the guidance of this idea. The appearance and accessories must be good-looking, durable, and the performance is average. Stability is the key. The key is that maintenance must be convenient and cheap. God's name.

Qu Li personally participated in the design and manufacture of this car, and recruited elites in the supply chain from a large factory to expand the selection of spare parts from Changfeng Group to the whole country, which of course angered the chairman of Changfeng.

what to do? Qu Li personally took Changfeng Group to inspect the cooperation between Glory and supply chain companies, and observed how they set goals, provided equipment, taught the process, and promoted production.

"Either change your mind, or find another way out..." Qu Li said forcefully, Changfeng Li Dong's expression changed, and then he left silently

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