Reborn Entrepreneurial Giant

Chapter 885 Prepared Vegetable Factory

Qu Li returned to Jizhou, and Shiguang Jumei launched a community group buying business, also known as selling vegetables. This was an inevitable choice for them.

Quli's national poverty alleviation road not only helps some regions build e-commerce sales channels, but also helps them conduct sales and even direct purchases. It integrates the resources of the two platforms Jumei and Juhuasuan.

However, there is a huge limitation on the sales of domestic fresh agricultural products, that is, the "freshness period" is relatively short. Some people even only buy the vegetables and meat of the day. It may be that the domestic market environment can meet their "harsh" needs. .

Behind any high-quality service, there must be a cost, so many times the vegetables that cost a few cents per pound in the vegetable field turn into a few dollars in the vegetable market, and it is not just the middlemen who make the difference. However, the more times it is circulated, the more it is lost and the higher the price.

Community group buying can reduce middlemen. For example, you can cooperate with source farms and large suppliers, and then go to the distribution point for standardized packaging and send it directly to the community group buying point. Throughout the entire process, middlemen have been reduced a lot. In fact, there is no negative impact on the farmers who farm the land, but the small traders selling vegetables are affected.

Then I have to mention a social phenomenon. In vegetable markets, there is a common phenomenon of low-quality goods and shoddy goods. The kind of people who often buy vegetables but have never been cheated may not exist in China. It's no different from a computer city. It hides dirt and traps you without any discussion.

The emergence of community group buying has its own positive significance, but in terms of its operation model, it can only be a supplement to the vegetable market, and it is difficult to replace the vegetable market and that part of users who have the ultimate demand for "freshness". However, it has positive significance for Juhuasuan's e-commerce of agricultural products. It can also promote the circulation of agricultural products across the country, including breaking the high-priced dishes in some areas.

There is another business model, that is, the fresh food supermarket represented by "Hema Fresh", which is aimed at the high-end market. However, this company was acquired by Ali. Last year, Yonghui established a fresh food supermarket called Super Species. Comparing Hema Fresh Products.

Jumei and Juhuasuan did not do this. Jumei is the majority shareholder of Yonghui Supermarket, is transforming Carrefour, and has also established Juhuasuan convenience stores.

Carrefour Supermarket has many cooperative stores, and there are many partners centered on the "store". This is nothing. The key is that the management authority of the "store manager" is too high and there is too little supervision. Qu Li determined the necessity of taking over power from the beginning, and was "fighting" with "store managers" from all over the country, while also improving the centralized supply system of Jumei Supermarket.

Jumei Supermarket's previously established offline store has been changed to Carrefour Supermarket. Now it only has an online store, and there is also a "membership store" in the pipeline. No matter how it changes, one main line will not change, and that is to increase the variety of its own products. , such as increasing the proportion of vegetables and fruits directly supplied to supermarkets, just like the previous community group buying model, and Jumei’s own brands, Jumei Premium, Jufactory products, etc.

The relevant domestic departments' promotion of the "National Unified Market" is actually promoting the survival of the fittest among enterprises and spawning a number of world-class enterprises. At the same time, it can also improve food safety and product quality issues. After all, small companies are difficult to supervise and large companies are difficult to rectify.

There may also be fresh food supermarkets belonging to Shiguang Jumei in the future, but he considers the problem from the perspective of commodity circulation and the entire industry chain. Supermarkets may have more changes, whether they are unmanned supermarkets, warehouse membership supermarkets, fresh food supermarkets Integrated catering supermarkets or Internet supermarkets are diversified product sales channels and can coexist.

In order to adapt to this change in business formats, the supply of commodities, including fresh agricultural products, will also tend to be diversified. Brands, private brands, white label products, raw food, semi-cooked food, cooked food, frozen food, including prepared dishes will be widely available.

In fact, pre-prepared dishes have existed for a long time. Many Chinese and Western restaurants have long used pre-prepared dishes in large quantities because of the demand for fume-free shopping malls. It’s not so much the worry about prepared dishes as it is about food safety.

The emergence of pre-prepared dishes is an inevitable trend, and can also be regarded as the civilian version of individual soldier rations. Whether during a war or another outbreak of plague, pre-prepared dishes can play a huge role, even including exports.

Preparatory meals are unlikely to become mainstream for quite some time, but they can become an industry until the cyberpunk era arrives.

Oasis Ecology will definitely establish a pre-made vegetable enterprise to make agricultural products from the central and western regions and remote areas into various semi-finished products and sell them to the "big markets" in developed coastal cities. Similar to the west-to-east electricity transmission, west-to-east gas transmission, and west-to-east power transmission, this is the product of the uneven development of the domestic market and is one of the best options for industrial poverty alleviation.

Of course, there are still many problems to be solved in this process, such as cold storage construction, cold chain transportation, and food safety, but Qu Li is confident that these problems can be solved. Therefore, in the future, the oasis ecology will focus on food processing plants, integrate surrounding agricultural resources, and carry out industrial poverty alleviation.

As for the idea of ​​building small and medium-sized farms across the country, it was naturally stillborn. When he returned to Xingsha this time, he had determined these things and had selected several locations to build factories. Some are prepared vegetable factories, some are agricultural and sideline product processing factories, organic fertilizer processing factories...

When Qu Li arrived in Jizhou, the six-engine Zhuque 3 rocket was about to be launched. He wanted to let him come over to take charge of the work, but Qu Li really didn't want to delay his trip, so he gave up the opportunity and invited top students from several domestic aerospace colleges. Go visit.

Competition in the high-tech field is ultimately a competition for talents, systems and funds. Qu Li is now the world's richest man and has been cashing out to support Galaxy Power. Lack of money is impossible.

The successful experiences of the three companies of Time Jumei, Honor, and Qiancheng Geometry are definitely more flexible than state-owned units in terms of system construction, and now they are basically managed by engineers, which reduces office politics. Galaxy Power's biggest disadvantage is its talent. The aerospace system, including schools, are basically state-owned assets, and capitalists are not welcome, especially if they are conspicuous.

Qu Li is now a representative of capitalists. Even if he is the world's richest man and one of the most successful multinational companies in the country, there is controversy among the upper echelons of the country. Is it really a good thing for such a person to appear in the country?

What others think is their business. Anyway, Qu Li made his choice. Fanxing Fund does charity, and its companies are "social enterprises" that do not pursue maximizing their own profits. This is his greatest sincerity.

Driving on the endless land in the north, Qu Li came to the Mongolian prairie and replaced his landline phone with a horse: the wind blows and the flowers fall. From then on, flowers are given to beauties, and horses chase the fragrance and ask for happiness! (End of chapter)

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