Reborn Entrepreneurial Giant

Time Jumei, Glory and Future Geometry all have their own systems. The common link between the three companies is Qu Li, and in the future it will be Fanxing Fund. Therefore, at this stage, they can cooperate closely, even in different industries, which is very scary.

For example, in terms of smart home, Honor and Jumei have jointly created a set of standards. The products cover high, middle and low levels. Relying on a strong ecology, or production and manufacturing capabilities, they have basically become a global standard. It’s just that this industry has not yet started, and the market size is not large.

There is also the RISC-V open source chip architecture that has been strongly supported in recent years. Spreadtrum has customized a variety of high-performance chips for Time Cloud. If ARM does not authorize the V9 architecture, then the two companies will most likely abandon the ARM ecosystem completely, just like Nvidia later raised its price If you sell low-performance chips to domestic companies, you will face abandonment by domestic technology giants.

Most of the technological high ground in the world can be conquered, but the difficulty lies in patents. If the United States really wants to exclude China, there is no need to recognize overseas patents. Unfortunately, they are not stupid. They have too many cards and can constantly test the bottom line.

Qu Li has built three Fortune 500 companies, and the possibility of being hit is too high. The key is whether the relevant departments will protect him, or whether he will be divided and eaten, and others will succeed. After all, "everything comes from a whale." There is too much room for manipulation here, and the benefits are also too great.

Not to mention that the market value of Honor remains between 350 and 400 billion U.S. dollars, its future value exceeds 100 billion U.S. dollars, and Time Jumei’s exceeds 500 billion U.S. dollars and is still rising. The combined market value of these companies exceeds US$1 trillion! Money moves people's hearts!

Therefore, Qu Li had to make preparations to preserve some assets in extreme circumstances. From now on, the three Geometry brands will insist on technical cooperation and operate independently. If things are not harmonious and fall apart, they will not be left with nothing.

Not only that, Qiancheng Geometry also supports competitors, such as Fisker, Li Bancheng's son. Walter de Silva, the former design director of Volkswagen and the current design director of Qiancheng Geometry, wants to start a business, and Qu Li supports them.

Fisker won’t say much, it’s an American company. Walter worked in China for several years and witnessed the prosperity of CMOS. After working for Qu Li for three years and leaving his job, he used his contacts to promote the cooperation between Volkswagen and CMOS. The three-party joint venture established a new pure electric vehicle company in Germany. Everyone gets what they need.

The car company's first new car this year was launched in Europe last year. Although it lacked channels, Volkswagen's mechanical quality coupled with 5G's electrification and intelligence enabled it to design a relatively mediocre product amid controversy and compromise.

I don’t know if it will be a big hit. The future will give them a chance, but it will not really help them succeed.

Qu Li and Xia Mingfei have more important things to do, such as increasing the proportion of overseas car sales, especially Geometry Auto's sales in Europe and the United States. The price of Geometry Y6 is higher than Tesla model 3, but the production capacity has increased rapidly. Geometry’s European factory is almost ready, so Tesla decided to build a factory in Germany.

Therefore, in the German market, Geometry and Tesla are neck and neck and have become the leaders in the industry. No one says that they are low-priced and cheap products. On the contrary, most European and American consumers think that they are expensive. The brand change of Qiancheng Lantu has a positive impact on the domestic market, but it is ultimately limited by its influence overseas, and sales growth last year was lower than expected.

No matter how expensive it is, Geometry doesn't have to worry about sales overseas, because environmental protection and reducing carbon emissions are the general trend, consumer recognition is high, and good new energy vehicles are limited, so Tesla and Geometry's products are guaranteed to be recognized by the market. .

The outside world's doubts about CMEF mainly come from subsidies and unfair competition. Honor is displayed in stores, endorsing CMCC with its own credibility, CMCM endorses CMake Lantu, and Qu Li, the world's richest man, endorses CMCG!

In particular, government subsidies account for almost half of sales. However, subsidies are only available domestically and not abroad, so they will not affect overseas sales. You still have to spray what should be sprayed, and overseas media also have to find hot spots and collect protection fees.

Geometry has rarely advertised in recent years, mainly because it is unnecessary. Demand exceeds supply overseas and production capacity is limited, so there is no need to waste it.

Tesla and Geometry do not advertise. When Musk believes that advertising is deceptive and worthless, Qu Li just said: "At this stage, there are only two pure electric vehicles in the world, Geometry and Tesla. But I believe there are still opportunities for other car companies to react and make timely adjustments."

"Car companies have an obligation to let our consumers and potential users know about our cars and brands, especially when competition becomes fierce..."

"Perhaps Musk and I have different cognitions. He believes that cars are just means of transportation. I think cars also have emotional attributes. For example, the pressure of life makes many men in China feel relaxed only for a short time in the car..."

An advertising topic has been discussed for a long time at home and abroad, and it also left a relatively distinct impression for consumers to distinguish between the two brands.

Geometry's success is temporary. Tesla is accustomed to using price wars to balance supply, demand and orders with price. Future Geometry has not really fought a price war, so as the plague spread, Lantu clarified its market positioning and raised the price.

The prices of Qiancheng CS6 and Lantu Fuguang have both dropped to 99,800, which is lower than the Volkswagen Lavida, Nissan Sylphy, and Toyota Corolla; including the two mini cars, the lowest price has dropped to 79,800.

Lower the prices of domestic joint venture cars, and then go to foreign countries to fight price wars. In the past, prices were not lowered because the brand was not strong enough, the market positioning was not determined, and there was no suitable reason to lower prices, which had a large negative impact. Things are different now, and the plague is the best excuse. The internal incentive is that Lantu Automobile now has more than a dozen models, and the price reduction will make room for better pricing.

Moreover, Fuyao's structure and production lines have been upgraded, and the domestic eliminated production capacity has been transferred to foreign countries, such as Russia, Mexico, Brazil, Hungary, and Southeast Asian countries. Relying on the Fuyao architecture, new models can be quickly developed according to the local market.

To put it simply, Geometry and Saab focus on economically developed countries and regions. Qiancheng Lantu fuel vehicles and plug-in hybrid vehicles cover a wider range of developing countries and regions. Lantu pure electric vehicles have no restrictions.

Last year Quli focused on internal management, this year is on the implementation of strategic planning. Foreign recognition of Qianlantu Automobile is getting higher and higher, but the label change incident has a negative impact overseas, and a lot of advertising has been invested in overseas Internet. This year, we will increase investment to let these developing countries know what the future holds. We are the eighth largest car company in the world.

The trade war between the two countries has attracted global attention. The world has re-recognized China and Chinese companies. Advertising at this time can get twice the result with half the effort. However, doing so would be a bit too high-profile, and may become another reason to be attacked.

"Success in the future is not given by anyone, it must be self-reliant and self-reliant!"

"Don't scare yourself. If we want to become the top three in the world, we must deal with various challenges!"

After hesitating for a long time, Qu Li took this step firmly: taking advantage of the impact of the trade war between the two countries and the epidemic on global car companies, seize as much of the international market as possible and establish the three brands of Geometry, Saab and Lantu.

"I will bear all responsibilities!" Qu Li reassured Xia Mingfei and others