Return To 1990

Manager Shi also talked about a lot of professional things. From motherboard materials to circuit design, the biggest highlight of this product is its cheapness.

The same quality as it is not cheap, better than it, and much more expensive!

The radio was also combined with the tape machine. Now all the companies are innovating. Under the existing conditions, people are dazzled by all kinds of strange combinations.

Lu Feng made some suggestions, including increasing the number of antennas to two, and they should be long, and the shape should be round and solid, giving people a feeling of solid porcelain. Don't use too protruding colors, you can use red appropriately.

The main users of the radio are still older, their requirements for the product are practical and cheap, and the bells and whistles will not catch the eyes of these people too much!

Liu Cheng has already figured out Lu Feng's path. The changes he made are superfluous changes for professionals, but they have another meaning at the marketing level.

When he explained at the internal meeting, he called this design "Lu's design".

Next was the tape machine, and another manager walked up to it. The person next to him was already changing the drawings according to Lu Feng's request.

"The next product is a tape machine. This type of electronic product is very mature, and the difference in quality is only the difference in speakers and circuit materials. We analyzed and studied 27 tape machines on the market. After weighing the pros and cons, we decided Got this one today."

"Most of the users of the tape machine are students, so we have made a bold design in the shape, using a lot of bright colors, mainly to highlight the youth, using a push-type button on the button, the best spring is used, press down It’s very textured, and the speakers use a product from Feiyue Audio.”

"The circuit design has been re-planned to ensure the stability of the current. Four batteries can be used for fifteen hours, and certain optimizations have also been made for issues such as cassettes, rewinds, and churning."

"The biggest highlight of this product is the automatic rewinding, which incorporates a drive wheel. I believe everyone has the same troubles. After listening to it, rewind it with your fingers. Our product solves this pain point."

The people at the scene laughed when they heard this, and it was really troublesome to rewind.

Lu Feng picked up the tape player in front of him and held it heavy in his hand. He pressed the buttons a few times with his hand.

It can be seen that this product manager should have studied Lu Feng!

Lu Feng put a tape in it and pressed the play button. The song "A Fire in Winter" was extremely hot. The sound was not that good. Looking at the price on the purchase list, a pair of speakers cost only six yuan. Money, but it is indeed a lot better than those tape drives on the market.

"Why not make a repeater? That way the children can still use it." Lu Feng wondered.

"A repeater?"

Liu Cheng was a little puzzled and asked, "What is a repeater?"

"It's a certain passage that can be listened to continuously. For example, this sentence, I can go back and listen to it again, or it can automatically go back and forth." Lu Feng said.

The engineers present leaned on their chairs one after another, and they looked at each other and felt that this research and development direction is very novel!

"This technology can be realized, but the cassette is so serious that the machine can't react." Liu Cheng said the technical pain point.

Lu Feng thought about it carefully. The repeater should have been invented in 1999. It hasn't been invented yet. The technology is very weak for the future. Inside the microchip, play back and forth.

"You can use digital storage technology to digitize what needs to be repeated in the tape and play it back and forth." Lu Feng looked at the tape player in front of him and asked, "Can this technology be implemented now?"

"Digital storage?"

Liucheng pondered for a while, thought for a while and said: "It can be achieved, but the price is expensive, and we need to obtain the patent rights of companies such as Sony and Sharp, or cooperate."

"Is the technical barrier very hard?" Lu Feng knew.

The market for repeaters is very large. For students, whoever learns English has few repeaters, just like Xinhua Dictionary.

"If the money is there..."

"Okay, okay!" Lu Feng looked at him and said, "Next year's research and development funds will be allocated to this project, and the repeater will be regarded as a key project in the small electronics category next year."

"Okay!" Liu Cheng agreed.

"This tape machine is doing well, what is the cost?" Lu Feng asked the product manager.

"Our current cost calculation is 24 yuan and 50 cents, which is basically the same as the price of other manufacturers. We had a brief chat with these suppliers. They have purchase quantity requirements, and the annual data is no less than three 100,000, I don’t think the annual sales of this product will be lower than that.”

The annual sales volume of 300,000 is not too much. The tape drive is still a hard-core product for young people. Although there are many manufacturers and different product levels, Lu Feng believes that this product is still very capable.

Even if it is a loss, it will not be much.

"The next product is home theater." Another person in charge stood up.

"This product is made in conjunction with Wipoda TV. You can directly insert the line into the jack on the back of the TV, and you can watch video tapes at home. In terms of tape data recovery, we have achieved a level similar to that of our peers. Buyers are basically the same, and the technical level of video tapes has reached a bottleneck period."

"Everyone's level is about the same, and we can't make much changes. Our picture quality is clearer, the cassette rate is lower, and the probability of blurry screen is lower. Even if it occurs, it will not be stuck. It's skip and play."

"This product does some processing on the tape, like this." He picked up a videotape and stuffed it in, and then the tape was swallowed.

"For some products on the market, there are only two solutions for this situation, one is to use chopsticks to pull out, the other is to unscrew the screw and take it out, and we have done the entrainment treatment, just press this Press the button, the two iron pieces below will be pushed up, the two iron pieces above will be pressed down, and after being clamped, they will be pushed out.”

He pressed the button when he finished, and the tape was spat out.

"Another advantage is the price advantage. The price of home theaters in the market ranges from 3,000 to 8,000 yuan. The price of some foreign brands is very high. The domestic ones are basically 3,000 to 5,000 yuan. Two thousand five hundred and thirty-five dollars."

Lu Feng looked at the home theater in front of him. After today's meeting, he understood that the products were all ordinary, and Jiafeng Electronics would have been beaten to death by the products alone.

These people's faces are full of words: President Lu, we can only do this, the rest is up to you,

"I can tell that the common advantage of these three products is that they are cheap!"

Lu Feng didn't look good when he was leaning on his position. He wanted to be a company like Huawei. Good guy, if he was doing it, how could he become Xiaomi?

Liu Cheng clearly felt that Lu Feng was unhappy, and the atmosphere at the scene instantly became extremely dignified, and everyone present dared not speak!

"Mr. Lu, the company just started this year, and I also know that the technical content of these three products is not high, but it took less than three months for these three products from project approval to design, and everyone was driven out by overtime. , not only technology, patents, but also talents.”

"We are accelerating the recruitment of talents, but talents do not come in a day, nor do they come to play a role. This aspect requires time accumulation."

"I've listened to what you said. I'll do it this year. After the funds are in place next year, I hope to find my own way in terms of technology and form product features. Do these products have names?" Lu Feng asked.

"Not yet, it's still the product code, why don't you give it a name, will it be sold under Wipda, or will it be another brand?"

It's not good to make a brand again, and once it goes public, it will have to spend another promotion money. Lu Feng now has a headache when he hears spending money.

"Put it under Wipda."

After a long discussion, the radio was called 'Tianji No. 1', the tape player was called 'Martian', and as for the home theater, Lu Feng simply named it 'Golden Leopard'.

Originally thinking of finishing the product meeting and continuing to talk about the reorganization of the R\u0026D company, Lu Feng suddenly felt a little hungry and asked, "What time is it?"

"Four thirty in the afternoon!"

"You forgot to eat at noon?" Lu Feng woke up with a start.

Everyone present is full of faces, you are not hungry, and we dare not say that you are hungry.

"Okay, okay, let's have a reorganization meeting tomorrow!" Lu Feng stood up and said, "No one reminded me to eat at noon."

There is a restaurant in the office building, and the R\u0026D company ordered meals there. The cook looked at his watch and started to scold his mother. Hearing that it was ready to serve, he started to stir fry.

Lu Feng was sitting in the dining room and eating. A table was filled with senior executives of the R\u0026D company. Liu Cheng was sitting next to Lu Feng. The others wanted to take the opportunity to have a drink and get closer, but Lu Feng refused.

While eating and talking about the direction of reorganization, the R\u0026D company's goal for next year will focus on talents, that is, four words, global poaching.

................................

Xiangjiang, Central Financial Building, sitting in the chairman's office is a woman in her 40s and 50s. Although the woman is old, she is well maintained and looks like she is in her thirties.

"Mr. Chen! Just promise me, isn't this your effort?"

"I said that you are not allowed to interfere in anything in the company, but you still don't listen." President Chen threw the pen on the table and said coldly, "No!"

"You don't know what that bastard did to me, he...he knows me..."

A few minutes later, Mr. Chen's face was ashen, he picked up the phone on the table and said, "Tell Tianhong Investment, if they continue to contact the company called Jiafeng Electronics in mainland China, I will not guarantee their fund anymore. ."

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