Salted Fish’s Self-help Strategy

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This is the result of Jin Xu's upward communication.

There is no fool for people who can do this kind of position. Any method that can be thought of by brainstorming will definitely be brought up for discussion. Regarding the burning method of Xiaokang, as the originator and master artist of the money burning industry, Huang Tuanzhong judged that “continue to tell financing stories” is not a minority. Any money burning that tells financing stories is harmful to the enterprise and is an inflated data. Huang Tuan's position should be encouraged!

So Xiaokang originally planned to burn 4 billion, but in the end, only 2 billion was burned because someone was a villain. Some people seemed to oppose Chu Yuanxi, but it might be a good thing. The only thing that reduced the revenue was the theater chain.

The theater must and can only be friends! In order to "save" the well-off society, why bother to influence the cooperation with the cinema?

In short, Xiaokang’s movie advertising money-burning model is the first. No one has done it before, and it is impossible to evaluate and predict. Everything is complicated and confusing, and it also makes the minded person feel weak. I don't know if the skills that want to attack the well-off will become a well-off bite, let alone hurt the data foundation of the online ticketing system.

Behind the tiger's eye is the penguin. Even Ali Entertainment is not willing to do this kind of thing. What about the penguin whose Half-Life is built on the entertainment landscape? The big entertainment was made by Huang Tuan Lao Wang with big prophecy, and Ali gave up the countdown to the distance, which gave people a lifelike impression, and there was no trick on the ticket. How can the penguin let Tiger Eye destroy its own future and destroy its own entertainment strategy? This strategic map is too big to protect the capital.

Jin Xu babbled the result of communicating with himself upward, and Wang Bo was dumbfounded. He didn't expect that there are so many complicated and entangled ways behind him.

Just listen to Jin Xu said: "So, everything is inseparable. I also want to make it clear. We are now standing in Huang Tuan. Apart from Ali, no one on the ground can challenge us on the ground! No need to think about any bells and whistles, Just crush it!"

However, because he had been in a well-off society, had directly reported work and dealt with Chu Yuanxi, how did Wang Bo feel that this was wrong, Chu Yuanxi's operation was too firm!

Whether it's head-to-head sharing of arcade games or movie dropping coins, there is no room at all. If you are not crazy, you have full confidence. Ordinarily, he has never done these two things. Fortunately, the arcade subsidy is good. Although he has never eaten such pork, there are many similar pigs who have walked on the local life track of the Tianchao. Where does his confidence in the movie burn money come from?

When he was puzzled, Jin Xu’s report had already been written, and the flower cluster highlighted the importance of shared arcade for mobile payment, because it was close to the characteristics of "high frequency, rigid demand, and large crowd". The just need is a loss, but under the influence of the new economy and new consumption, it can still sell feelings, and the use scene is also very unique, even if the distance is a little bit different from the just need, it is better than the shared power bank in the comparison of the payment scene. There are so many.

When Wang Bo looked at it, he was complimented at the time: "Okay, Dajinjin, I didn't see how your level of report writing is so high? Why don't you worry about the funds not being approved when you submit such a report? What do you think? Mobile payment is up?"

"Oh, it's not that Xiaokang has already done this. I can always copy and paste, right? As long as the copy and paste is fast enough, others will not know who is the original and who is the copy and paste." Jin Xu smiled freely and laughed. After that, he sighed leisurely: "The Xiaokang company emphasizes the rule of people too much, and the corporate governance and system are not very effective, and it is stupid and stupid. However, the grandson of Chu Yuanxi has many crooked ideas. He saves trouble with so many spooky ideas."

Wang Bo laughed at the right time: "Hey hey, let's use the Xiaokang method to defeat Xiaokang. I feel a little excited when I think about it!"

However, the communication of information is mutual. Jin Xu can see the actions of Xiaokang, and Liu Lu can also see the actions of Huang Tuan. Therefore, the news that the other party was going to continue to increase firepower quickly spread to Chu Yuanxi's side.

"Why are you not in a hurry, Chu Yuanxi?" Liu Lu was anxious, so much rumors from the outside world would inevitably affect her emotions. The key is that the analysis on Weibo by others is correct, and how it makes sense. In other words, there is a possibility that the movie will explode. The higher the box office, the more exploded. In this case, it will be able to escalate the money-burning battle with the behemoth pornographic group?

Chu Yuanxi unhurriedly read the valuable information copied by Liu Lu, raised her head, raised her chest, picked up a document in hand and handed it to Liu Lu: "You don’t care about finances and cash flow, so you Will be anxious."

Liu Lu picked it up and took a closer look, and immediately said, "What is this? Xiaokang block cloud sales price list?"

"Look at time and price."

"Yeah." Liu Lu nodded like a little chicken Duomi, then watched for a long time, then put it down in confusion, and asked: "The price, isn't it falling? What good is this?"

She saw Chu Yuanxi's statement like this, obviously this is good news. But price and time form a straight line with a negative slope, slightly downwards than the level. As the buyer, the price has fallen. What does this mean? Although the **** is small, a slight drop is also a drop.

"You have to think about why it fell? Ah yes, I should actually show you the industry-wide price list."

Chu Yuanxi grinned and threw out a form again. This time Liu Lu figured out a little bit, took it and compared it, and then found an amazing argument—it’s so Xiaokang used her own power to bring the country to the fore. The price trend of services has become a negative slope, and the chart is still slightly upward before the Spring Festival...Slightly upward to slightly downward, it is a positive and negative relationship.

Cloud computing is the star of emerging industries in China. As more and more companies move to the cloud, computing power has always been slightly in short supply. Of course, this is also the reason why the buyers of computing power are becoming more and more picky and the procurement standards are getting higher and higher. It should be said that the seller is in a dominant position in the supply and demand relationship of high-quality computing power. This is also the reason why so many people are rushing to launch new infrastructure in Malaysia. All kinds of Iaas are popular, aren't they all staring at this market that is in short supply?

What about those whose economic strength is not strong? Buy some not-so-quality computing services.

Under this circumstance, the price of the well-off society leads the market to fall, and the price of the well-off society falls first, and then the market responds. What does this performance show? Liu Lu suddenly raised her head, swallowing a mouthful of air, her cheeks bulging, and she felt incredible if she wanted to ask!

"Could it be... how big is our recent cloud service shipment?"

Chu Yuanxi looked strange: "Uh... so big, so big, do you feel something is wrong?"

"Huh? Where?"

Chu Yuanxi smiled slightly: "You think, you are all anxious yourself, why isn't Yuan Mu anxious? She is such a screaming person, you have never thought that you can't hear her screaming, there is a problem?"

Liu Lu lowered her head to look at her watch again, and this look revealed new content. "Um... is there any influence from the Spring Festival factor here?"

After speaking, she thought of a bunch of scenes on Weibo where Zhiduoxing gave Xiaokang suggestions, and gave instructions to Chu Yuanxi how to overcome the difficulties.

Chu Yuanxi said lightly: "Uh, it is currently interpreted by the outside world as the influence of the Spring Festival factor."

In fact, if it is the reason for the Spring Festival, it should be that the price began to fall before the Spring Festival, and the price will rise again after the restoration of work. But this is not the case on Xiaokang’s chart. This line did not fall much before the Spring Festival. Instead, it began to fall continuously from the beginning of the Spring Festival. Although the angle is small, the fall is very firm, and there is no intention to return to upwards after rework. .

From the Spring Festival to today, I haven't looked up too much. This is absolutely not the influence of the Spring Festival! The entire market has a certain degree of lag, but it is gradually catching up with some fluctuations only at the nodes of rework.

The computing power output of Xiaokangyun, the transaction volume is invisible to the outside, even if you are interested, you can only see the price unless you go to the buyer to inquire one by one. But this price is so unique that even people like Liu Lu who are not familiar with cloud computing thought that it was caused by the huge increase in shipments. The sudden increase in supply caused a reversal of the supply-demand relationship. Of course, it is impossible for the outside world to be unconscious.

Therefore, Xiaokang is really thanks to the Spring Festival file on "I Serve", otherwise others will perceive it quickly. Now that the Spring Festival factor plays a cover, even if there is a discord in the market, it is mainly a discord with the seller, but the reason will not be found for a while.

"In other words, new users who buy from movies...These users have already started making online money." Liu Lu put down the form incredulously, and after finishing speaking, she was stunned. "By the way, I've been busy recruiting people for joining cities recently. , I haven’t looked at any data. How does the retention rate of these new users compare to Tik Tok?"

"Well, do you want to compare with other people's apps?" Chu Yuanxi's smile on her face did not change today. "This comparison is not fair. Basically, our new users have to go to the store. , You have to go to the store, show the ticket stub to the clerk, and operate under the guidance of the clerk to get the cash, do you understand?"

Liu Lu stupidly nodded and shook her head, still not trying to understand what was unfair.

Just listen to Chu Yuanxi said: "Traditional mobile Internet products are used by users to understand the product after downloading, and delete it if they can’t understand it. Some products have to get some novice guides, otherwise the loss rate will be even greater. , Do you understand? The biggest pain point of the mobile Internet is a good APP, but no one teaches users hand in hand, and lacks this educational process.

Why are products like Douyin awesome? Because I didn't do anything when I opened the app, I just played a short video. The basic operation is also simple, that is, swipe up and down, and swipe left and right. The education cost is extremely low.

However, we are different. The first step for our new users is to go to the store and take the initiative to receive education. The clerk is responsible for educating users. How can other apps compare? Do you think about the first step after you hire a clerk? Organize training and teach them to use the Xiaokang APP proficiently. If the functions are updated, the store manager must organize them to learn new functions. You have been leading this matter for two years, why? "

Liu Lu suddenly realized! "I see, when new users arrive at the store this time, the clerk teaches them how to do online earning as the first step, right?"

"Obviously it is the second step! The first step is to give people the stub to buy things, and the second step is to recommend new users to try to make money by driving their mobile phones. Our new users come in and immediately turn to Output, don’t play any conversion cycle with you, there is a conversion cycle, about three minutes, and only three minutes you will fall in love with this profitable software. Oh, yes, this ad word is good, and someone in the company has proposed Do you want Gu Tsai to be your image spokesperson."

"Please."

"Please a ghost! Our corporate image can't rely on "Legend of Blue Moon". Do users still want to control their minds?"

Chu Yuanxi said that he was very proud. There are more than 4,000 directly-operated stores in the well-off state, with more than 25,000 store managers and sales clerks. If one order goes on, it is very simple to fully implement the grand ideas of the management and achieve a win-win situation. The method is transmitted to users, especially new users, other mobile Internet companies should not envy them?

Liu Luxin said that our monster city is not a real-life legend? She suddenly felt a sense of conviction, and she asked why Chu Yuanxi was so alive? Retaining users with money is definitely the strongest retention. Even on the Dao, "You make money with your eldest brother" sounds better than other words.

"So, this is the meaning of stepping on the cloud industry after stepping on the well-off movie circle?"

"No... how is it possible?" Chu Yuanxi explained with a smile: "The market is dynamic, and so is the relationship between supply and demand. As the price of a well-off society has fallen, the distribution of users will naturally decrease, and the willingness of users to mine is of course also It’s going to be lower. You treat it as a mobile phone that is not depreciated? Electricity bills are also money. Besides, new users are fresh, and suddenly they discover the New World, they are highly active, and it won’t be like that when the enthusiasm is over. They are all temporary.

And during the Spring Festival, the user's time structure is different from usual, and it will return to normal after the past. In short, it is not wrong to think that it is the Spring Festival. Anyway, the user scale will stabilize after the Spring Festival. Besides, the price drop is also the reason why we madly visit mad to sign orders. Recently, cloud computing has opened up a lot of new customers. When friends and businessmen react, they will definitely counterattack. "

Liu Luxin said that this is true. Otherwise, Ali said that I would spend 200 billion on new infrastructure, Penguin said I would spend 500 billion on new infrastructure, and Xiaokang said that I would spend billions and ask everyone to watch a movie to smash your jobs. Is this fair?

However, the problem she is worried about is definitely not a problem, because the characteristic of Xiaokang Cloud is that the number of active users is proportional to the computing power output of cloud computing. With higher activity, financially it is very simple.

Why will the price of cloud services be hit? Because Xiaokang is eager to sign more contracts, there are cloud resources, price advantages, and many buyers. Isn't signing a contract a matter of course? After signing a big contract, these contracts can be used as collateral to make loans to the bank. Liu Lu still understands this financial method. Isn't it a matter of holding a loan for one billion for new infrastructure?

Just listen to Chu Yuanxi said: "So, let your old colleagues play around with price wars and the like. There is no price war at all! We are definitely making money sharing arcade machines, let alone subsidies for 50 cents, subsidies for 8 cents. We also make money, let's block the cloud, just follow along, let them come!"

Liu Lu stuck out her tongue, and said to her heart that you are a fool! People fight a price war by gritting their teeth and tightening their belts and filling them with real gold and silver. You can get a loan after filling in the money... Is Jin Xu fighting a price war with the bank?

In fact, Liu Lu has not yet fully realized the extent of Xiaokangyun's popularity. The reason why he was able to visit the mad sign is also the result of word-of-mouth fermentation. Otherwise, new cloud users are good for signing. For B-end users who are already using cloud services, their own cloud services are used well and the migration cost is not low. Why do they need to change to Xiaokang Cloud? Isn't it because Xiaokang Cloud has the attribute of decentralized edge computing?

In this way of edge computing, the density of the computing power source determines the experience of the B-end user. If the density of a certain area is low, and the B-end demand in that area is high, the computing power must be called remotely from other areas, compared with a centralized data center There is no advantage, but a disadvantage due to the efficiency of the block structure.

In addition, Cao Xiang's internal and external chain technology is excellent in lubricating the adjustment problem of computing power distribution is also an internal cause.

In short, in the cloud service industry, the average customer net recommendation value NPS is often used to measure user satisfaction and purchase intentions. The industry's general NPS is around 20%, but Xiaokangyun has moved up since the launch of NPS, and now it has more than 60%, making word-of-mouth intangible assets, which is the reason why Block Cloud can kill the Quartet.

Jin Xu can't see this situation, but he can't see it doesn't mean that cloud service providers can't see it. Penguin itself is one of the largest cloud service providers in China. Huang Tuanyun has a history of nearly eight years. Although the technology and operation and maintenance have always been poor, and the reputation is hacked every day, he is also a veteran in the industry. A force that cannot be ignored in the cloud service industry, the response ability cannot be like a sloth.

As a result, Jin Xu’s colorful article was unexpectedly knocked back. No matter how good it is, it is useless. Jin Xu had to call his supervisor with a bewildered look~www.NovelMTL.com~ and the other party said weakly: "Keep the status quo first, keep the status quo, understand?"

"Why? We moved!"

The other party suddenly yelled: "Don't fight! Don't fight, Xiaokang should be more steadfast. If you fight again, Xiaokang will spread wildly, and the price of cloud computing will fall again!"

After Jin Xu was stunned by the roar, it took a long time to make a noise, and then said with an ugly face: "The well-off shared arcade machines are all mining machines? Shouldn't we try our best to curb their spread? What's the use of stopping them? what?"

"Time! We need time, don't you understand? Oh forget it, this is a group strategy, you don't need to understand! The group is not only behind the well-off, but also behind Ali!"

——————

Didn’t I just post a single chapter to explain it? It’s not at noon or at night. The time is no longer fixed.

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