Reborn to buy it a few hundred pounds of real estate certificate

Chapter 721 Project Liquidation Facing the Xu Family

, rebirth to buy a real estate certificate for a few hundred catties

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"What's the question?" Zhao Mingyang looked at Xu Qingqing and asked.

"Why spend [-] million to build a sales office?" Xu Qingqing asked.

The first thing Zhao Mingyang did after he came here was to complete all the manpower and material resources in the sales office. Xu Qingqing saw the plan issued by the sales office. It was very high-end and on schedule, even a bit too extravagant.

This 90.00 million includes the purchase of some coffee machines, [-]-inch giant screens, sofa seats, various family activities, and gift purchases. This cost is beyond the standard, very high, and exceeds the original cost of this piece. [-]% five out.

The question Xu Qingqing raised actually represented Wan Heng's question, and it was also a question from Lingshi Palace. Zhao Mingyang's expenses were a bit unreasonable, and it would make people think that he wanted to profit from it.

Zhao Mingyang needs a reasonable explanation. It has been ten days since the construction started. The construction speed is very fast, but it is too risky to do so.

After all, this project was jointly built by two families, and Zhao Mingyang had to give them a reasonable explanation.

The question Xu Qingqing asked was the key point.

The entire meeting is recorded. This is the routine operation of basically large companies. The whole process of recording is for the purpose of pursuing accountability. It is nothing more than that if something happens in the future, it is more responsible to find the recording and see who it is.

Especially listed companies, joint ventures with multiple shareholders, care more about this and have to tell shareholders.

Especially newcomers who are new to large companies, in some meetings, they don’t even know that the management uses a voice recorder to record the whole process. The management asks questions layer by layer. They all know that there is a recording, and they will avoid and throw questions to the newcomers. , Dig holes for newcomers, let newcomers speak, for example, what do you think of this matter?What do you think of this man?Newcomers don't understand this, and it's easy to get tricked by saying what the management wants to do.

And the management will say that after many considerations, adhering to the ideas of brainstorming and respecting employees, they finally adopt the opinions of the newcomers. The newcomers feel that they have received the attention of the management, but in fact they are helping others. If something goes wrong, they are all newcomers. Fight with interns.

The question Xu Qingqing raised was actually for Zhao Mingyang to speak out for both parties to hear. Both parties are now questioning the expense.Zhao Mingyang didn't explain in detail, because both parties have to explain to their respective shareholders.

Zhao Mingyang had the right to make decisions when he came here, and the two companies did everything according to his requirements, but he arranged to do this, and Meng Cheng and Wan Heng did it directly, but they explained in detail that it was delayed because of Song Dongxing's matter. The investment is not much, so I must give an explanation quickly.

Zhao Mingyang pressed the remote control in his hand, and a picture appeared on the big screen, showing pictures of many sales centers. He pointed to the screen and said: "The earliest domestic real estate developers, in the early days, built houses and then set up a sales center. In the center of the building, the sales office is basically in the self-built facade house, which is sold after the existing house, but at that time there was no need to worry about selling, after all, there were few buildings in the community at that time, everyone was willing to take the initiative to buy, and some units purchased collectively, even Find a relationship to buy.

Developers are not afraid that they will not be sold after construction, so they dare to build ready-made houses. Some units directly pay a deposit to purchase, fearing that other units will take the lead. Moreover, when the funds were abundant at the beginning, it was easy to get loans with low interest and then principal.

Later, it was off-plan housing, and developers basically rented office buildings or hotel conference halls as sales offices to show buyers a sand table.

However, doing so will often cause people to worry and slow sales, because most people equate this model with a leather bag company and dare not start it easily.

So it needs to be combined. I want to make a batch of front-end houses first. In fact, I still follow the earliest sales model, setting up a sales center in my own house, but selling off-plan houses.

Let’s do the facade housing first, so that buyers can be sure that we are not a leather bag company. I have visited the districts in this city several times, and they are all relatively large districts. The entrances and exits are all a railing and a big iron gate. , the rest is gone, just a stone pier gatehouse, very small.

Then we will mainly do the outer wall of the community,

Reflecting the difference, reflecting the difference, only the second-floor facade house, but the two floors should be ten meters high, and each floor should be nearly five meters high, which looks tall.

The exterior walls are all tiled and marbled, and the windows are all bay windows. The interior decoration is all in accordance with the decoration of a five-star hotel. The gatehouse of the community is made first, and a ten-meter-wide entrance and exit gate is made, divided into two sidewalks and two entrances. The car passageway and the door should be made of atmosphere to reflect a sense of luxury.

I tentatively plan to make [-] front rooms, a row of front rooms first, and then make a few house numbers, coffee shops, book bars, etc., so that people mistakenly think that there will be these in the future, and they will be withdrawn after the community is completed. For sale or lease.

There is also the gate of the community. Let’s make it first, so that no one can enter inside. Let’s make a model room first to get out. Inside the community, let the construction team use brackets to support the height, and then cover it with a green net to make people look tall from the outside. The building is about to be capped.

Collect the house purchase money first, start construction quickly, we have finished laying the foundation, now the so-called funds are not in place, and we have no money, so we need to make a big difference with a small amount, there is no need to use the money to advertise and do all kinds of publicity .

It is better to follow the gossip from the media, and then organize activities to attract potential home buyers to buy houses.

For example, we provide free afternoon tea, free open-air movie playback, free beer and drinks to watch football games, free children's playground, weekly events with prizes, free evening bbq events, and ingredients we prepare.

We also need a Wanheng special line, which is the bus for this project. We prepare [-] vehicles to run in the urban area every day, free of charge, and the final stop is Wanheng Sales Center.

The final thing to do in our marketing this time is when people gather. We launch a campaign to recruit managers. As long as you have nothing to do at home or want to work part-time, they can help us sell houses.

If you successfully recommend a home buyer, you will be rewarded with a commission of [-]. We don’t need to hire too many salespeople. It’s an unnecessary sales model, because if you sell to strangers, strangers will reject them, but your family recommends them. To you, you can quickly accept and trust.

Of course, in order to help these managers to sell houses smoothly, we can first recruit a group of people to participate in lottery auctions, record the scene of the crowds of buyers, and run away their shoes in order to win the houses on our side.

Come here in the middle of the night to line up for No. [-], participate in the number lottery to buy a house, and set off the atmosphere, then we can quickly realize the cash.

It’s the same in people’s hearts, I want to have what others have, and I want to pursue what others like. This is called following the crowd.

We only need to make the sand table and information network larger, such as a wall of planning drawings, and write clearly what will be here in the future, so that buyers can see at a glance.

For example, shopping malls, the largest shopping malls in the city, schools, hospitals, national fitness centers, etc., are lacking in the old city. , and not here, but we can change the concept and replace it with a shopping mall model marketing.

In the sand table, you can also add a football field to be close to the community. It seems that there is a football field in the community, but in fact it is in the National Fitness Center a few kilometers away. If you don’t explain it clearly, people will mistakenly think that there is one. It is said that the sand table is too small, and it is reduced in proportion.It's like being close together.

It is hard to find a house, but the manager has a house in his hand, so the manager can sell it easily, and he has made money and earned favors, so he will spare no effort to help us sell the house, and we don’t need to arrange too much at that time People are here, and there are this group of people here to help us promote 24 hours a day.

There is no need for us to invest a lot of money in county towns and townships for promotion. Buyers only need to check and inquire. All the information we can find and inquire about is ours. We will fill all the major local post bars, and we can buy the control of the post bar. Post information every day.

After all, most of the house buyers are young people who just need a house. They are more willing to get information from the Internet. Don’t print leaflets everywhere. This will make people think that our houses are too many to sell, which is the worst and A useless marketing gimmick. "

The people present heard Zhao Mingyang's words, and to be honest, they felt a little helpless, thanks to the project of Wanheng and Lingshi Palace, the two giants are working on this project, and more than 100 billion projects can be undertaken by both of them. up.

But the amount should be higher. This marketing routine has been abused by other real estate developers, and many people will fall into the trap.

Hao Ren raised his hand and asked, "Mr. Zhao, I'm going to buy a house. You have to tell me how to avoid the pit. Don't let me fall into the pit."

"That's right, Mr. Zhao, we all want to buy a house. If you do marketing like this, even if we do marketing, it's hard not to be tricked. What kind of house is low risk after buying, and in which area can you buy it without losing money? .” A young man asked.

Basically, everyone here is going to buy a house, but Zhao Mingyang made them worry. The risk is too great. If they pay the down payment, what should they do if they don't have the strength of Wanheng and Lingshi Palace.Zhao Mingyang glanced at the people present, and suddenly figured out something, most of the migrant workers are rushing to buy a house at this stage, because this is irreversible, everyone is discussing the house, but they often ignore the people around them, such as Zhao Mingyang didn't expect Hao Ren to care about this matter.

Zhao Mingyang rang and said: "Everyone knows that the houses in Beijing, Shanghai, Guangzhou and Shenzhen are good, because the overall economy is good and there are many guarantees, but the housing prices are high, and they have begun to limit the number of people, followed by second-tier cities, which are the first choice of most people. up.

There are too many second-tier cities. Strictly speaking, provincial capitals and economically developed areas in various regions can become new first-tier cities in the future, but the gap between new first-tier cities is huge. Now everyone looks at things like gdp or online rankings. It is easy to be marketed out of Internet celebrity cities.

If you really go to an Internet celebrity city to buy a high-priced house, it is really easy to put it in your hands.

In order to sell houses in many areas, they will indeed first build the city's popularity. After all, real estate income is a very huge local income.

Housing is the biggest thing in most people’s life. Of course, it must be carefully considered. In fact, it is very simple to distinguish. Don’t look at other things, look at comprehensive ability, and see how many colleges and universities there are. Colleges and universities are the guarantee for foreign population and overall humanistic innovation.

Then look at how many tertiary hospitals there are in the city, how many large enterprises can guarantee employment opportunities, and the taxes and surplus money paid by the local finance every year. An analysis will quickly rule out the real strength of some regions.

When buying a house, you can buy it first and then change it, but you must also consider a little bit when buying a house. The comprehensive living circle, simply put, there are vegetable farms, hospitals, schools, and fast hotels around. These four things are all in place, so you don’t have to worry about buying and selling. .

Many people will ignore the express hotels. If there are many express hotels in a place, it means that the foreign population is concentrated in this area, and they come and go in this area. As for the medical and education market, they are all fixed population, which is guaranteed.

First buy a second-hand house with a property right certificate. With security, wait for some existing houses to be completed in new communities with a good environment to see if the property rights can be obtained. At that time, the price difference will not be much.

But off-plan housing also has its advantages, that is, it is cheap, but you have to bear the risks yourself. When buying off-plan housing, the first choice is a house built by the local urban construction company. This guarantee is the greatest, followed by a larger developer. "

After Zhao Mingyang finished speaking, he asked everyone to adjourn the meeting, and prepared to start the liquidation operation.

After working here for about a month, Zhao Mingyang left, and it was early March in a blink of an eye.

With the arrival of spring and the departure of winter, Zhao Mingyang returned to Shencheng with his team.

Everyone needs to rest. This month, they are basically busy with high-intensity work. Xu Qingqing went to Pengcheng, and the rest returned to their own cities. Zhao Mingyang, Hao Ren, and Brother Xiaosha also returned to own residence.

Tired, everyone is very tired. Operations are mainly to deal with emergencies anytime and anywhere. Fortunately, the first phase of the house was sold quite successfully, and the calculations have begun.

Zhao Mingyang was also affirmed by the Xu family. Xu Qing sent a message to Zhao Mingyang, she said that her grandma and grandpa asked him to meet at Huadu.

Zhao Mingyang knew that what was supposed to come was coming, and the Xu family might have to change.

Qian Jun also called Zhao Mingyang, saying that Zhao Mingyang did a good job in this matter, and asked him if he would consider entering Lingshi Palace?Give Zhao Mingyang time to think. This time, Qian Jun will most likely become the shift president of Lingshi Palace. Within three years, he has the full decision-making power of Lingshi Palace, and the rest have no right to intervene. This is why everyone is fighting for this position. .

He also asked Zhao Mingyang if he would continue to cooperate with him. The Xu family might want Zhao Mingyang to go there, but Qian Jun wanted to continue to get along with Zhao Mingyang as friends and cooperate for a long time.

Zhao Mingyang didn't reply to him. After packing everything up, he was going to Huadu to meet the Xu family.

It was really the first time I saw the Xu family, it was not like before.

In mid-March, when Zhao Mingyang landed in Huadu, the Xu family arranged a commercial vehicle to pick him up.

Huacheng is also known as Yangcheng. The background of this city has been described by people in four words, fireworks in the world, yes, fireworks, even a first-tier city can still have fireworks, which is difficult for other first-tier cities to have.

It’s nothing more than the human touch here, and the people here pay attention to one thing in life, that is, to remain unchanged and adapt to all changes. For example, people here can still insist on drinking morning tea, and good relatives and friends gather together to drink tea and chat from time to time.

It's just that the emotional part has never been alienated. Zhao Mingyang didn't expect that the Xu family invited him here.

Arriving in front of the east gate of a hilltop villa surrounded by lakes on three sides, the driver opened the car door, Zhao Mingyang got out of the car, a large iron gate was slowly opened, and the "cousin" I saw last time stood in front of the door to welcome Zhao Mingyang .

"Hello Biao Aunt." Zhao Mingyang said.

"Mr. Zhao doesn't need to call me cousin, I'm not the eldest lady's aunt."

"But you will always be my Mama Wu." Xu Qingqing walked over in casual clothes, hugged the middle-aged woman and smiled, then took Zhao Mingyang's hand and walked inside.

It was the second time for Zhao Mingyang to go to this kind of place. The first time was to go to Xu Lang's place, but Xu Lang's place felt very different from here.

The garden here is really about the size of a football field. There is a five-storey detached villa in the middle. It is estimated that there should be two to three floors underground.

Mainly, the beams on each floor are very high. There are many people trimming trees in the garden, an open-air swimming pool, a basketball court, and a go-kart field. What a huge area.

That building looks similar to the villas in Hong Kong dramas. The outer walls are white and the sky will wait for marble to be built, but it looks much taller and more noble than those villas in Hong Kong dramas.

"You said that your family is richer than I imagined. This is beyond my imagination. How big is this place?" Zhao Mingyang asked blankly, he was brewing emotions.

"It's more than 500 square meters. It seems to be, I'm not sure, what's the matter, I don't look happy." Xu Qingqing looked at Zhao Mingyang and said.

Zhao Mingyang sighed for a while, this thing is something that you have when you are born, even if you have money, it is very difficult to have in the later stage, the single-family villa on the top of the mountain is surrounded by lakes on three sides, it is not something you can get if you have money, uu the complexity of reading this thing It's a true status symbol, more than many imagine.

The fact that this villa is here proves that the Xu family is still there. One day this villa is gone, demolished, or grass grows on the outer wall, and you can come up from the mountain at will, which means that the Xu family is no longer there.

The absence here means that the family power has basically disintegrated.

The villa is here for a day, and people outside know that the Xu family is still in full swing.

When Zhao Mingyang came up from the bottom of the mountain, he actually realized that something was wrong. There was an iron net at the bottom of the mountain blocking the way up the mountain, and there was a word "construction" written on it, which meant that outsiders were not allowed to go up.

There were two other people wearing safety helmets and watching there, but when Zhao Mingyang and his car came, they opened an iron gate and came in. They drove all the way to the top of the mountain. This hill is not high, but the scenery is good, surrounded by mountains and rivers. beauty.

Zhao Mingyang and Xu Qingqing walked into the villa. In Ruoda's living room, the old lady and the old man were sitting in the middle. They were wearing Tang suits, and they were sitting on Taishi chairs. There were two living rooms, Chinese and Western, in the villa. It is a Chinese style living room.

"My dear grandson, we meet again." The old lady beckoned, and Zhao Mingyang walked over with a blank expression.

The old man glanced at Zhao Mingyang, and hated this dog licking very much.

"You and I go into the study, I have something to say to you alone." The old lady said.

Zhao Mingyang supported the old lady and followed her into the study. Zhao Mingyang didn't know what the old lady was going to talk to him about.

But it can be seen that the old lady's complexion is really bad. Anyone with a discerning eye can see it. It's been a long time since I haven't seen you. You can tell it with a mental head. The eyes are almost completely black. According to the old man, the time limit may be approaching up.

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