Spring Breeze 1991

At 02:30 p.m., the launching ceremony of Toyota's heavyweight model Land Cruiser in China kicked off. More than 2000 people from all walks of life were invited, and the main leaders of the municipal party committee and government attended the ceremony. The specifications were very high.

CCTV's full interview and coverage raised the standard of the press conference to the national level. For this reason, the provincial government also sent a deputy secretary-general to attend.

Judging from this specification alone, it is higher than that of BMW when it laid the foundation.

He Xueli asked for a few tickets, and Yao Yuan pretended to be a guest and walked around the venue slowly.Xiao Jiabing and He Xueli accompanied him.

Yao Yuan looked at the layout of the venue and said, "Judging from the layout, it is Toyota that stands out, and Shengsanqi has almost no sense of existence. Their cooperation is a bit humiliating and humiliating to the country."

He thought of Gree, which was almost sold in 2000. The local hoped to have a Fortune [-] company. What should I do? Sell the only Gree Electric Appliance that could be produced to a Fortune [-] company...

This kind of operation seems very flamboyant today, but at the time, it was very tempting to the local government, which offered a price of 7 million US dollars.Ms. Dong tried her best to start the war. This was also Ms. Dong's "debut battle".

Sanqi Company has no products that can be produced. If it continues to develop according to the historical trajectory, even if there is no accident, it can only be reduced to an assembly plant. Yao Yuan will not pity them.Besides, maybe the city government is planning to sell it to Toyota, so that there will be a Fortune [-] company in the local area...

Xiao Jiabing observed from a professional point of view and said, "Toyota is very thoughtful. Their propaganda is in line with our traditional thinking, and the language is very close to our life."

The three of them turned around and found a place to sit down.

This stadium is a high-standard indoor basketball court that can accommodate [-] spectators. It is the only stadium in western Guangdong that meets world standards, and it is also the pride of Nangang City.

The two hosts came to the stage, and they were famous hosts from the provincial TV station. They spoke Cantonese very pleasantly, and the other translated it in standard Mandarin, so that all the guests present could understand it.

They obviously did their homework, and they introduced it clearly and well, and the copywriting was also very good, which kept everyone's appetite high.

There are very few individuals who can spend hundreds of thousands of dollars to buy a car. There may not be a hundred people in the entire Nangang area, but it is not a big sum of money for government departments, enterprises and institutions.Many enterprises and institutions, especially state-owned enterprises, lack foreign exchange rather than Huaxia currency.

For example, banks, such as the maritime department, they have so much money that they don't know how to spend it.

Therefore, most of the guests at the scene are people from these departments, enterprises and companies.

However, it is very obvious that the new car conference planned by Toyota is for the whole country, which can be heard from their words.

Appetite is very big.

The press conference already has the taste of 20 years later. The new car drove up from the background and parked on the stage at a 45-degree angle. From any position, you can see the most beautiful lines of the car.

LC80 is really a legend of a generation, among other things, just the tough and domineering yet rounded shape, it hits the aesthetics of the Chinese people.Chinese people are reserved and like the golden mean. This appearance is very suitable for everyone's appetite.

The host spent more than half an hour introducing Toyota, and first established the impression of Toyota as a world-renowned car brand in people's minds. Then, a Japanese who spoke blunt Mandarin came to the stage and announced the price: 52 yuan.

It is a full 10 yuan cheaper than importing a complete vehicle.

It is only 33 yuan more expensive than the Pajero V10 assembled and produced by BMW.

Xiao Jiabing was very worried. Originally, the Land Cruiser was an off-road vehicle one level higher than the Pajero, and it was a full-size off-road vehicle. The CIF price of the imported vehicle was between 65 and 70. The price of the model produced should be around 60 yuan.

Unexpectedly, it was a full 8 yuan lower than expected.

This price is a serious threat to Pajero's market position.

But after Yao Yuan saw the price, he was obviously relieved, and he was not so worried.

He said without thinking, "Toyota is still too idealistic, but this pricing gives us a chance."

"How do you say that?" Xiao Jiabing asked in a deep voice.

Yao Yuan said, "Pricing is too low but blurs the gap between full-size off-road vehicles and large and medium-sized off-road vehicles. Chinese people still lack understanding of sedans, so how can they figure out the difference."

"That is to say, the Land Cruiser can choose to compete in a differentiated way, but Toyota has targeted the Pajero and lowered its value." Xiao Jiabing quickly reacted.

Yao Yuan nodded slowly, "That's right, just imagine, if we come up with a full-size off-road vehicle, what model should Toyota compete with?"

He Xueli also understood, clapped her hands involuntarily, and said, "Toyota Motors has vacated the market for full-size off-road vehicles."

Smiling, Yao Yuan said, "I was thinking just now that the Land Cruiser is indeed an excellent car, but what is the most important thing in the Chinese market? What should the current car companies improve? What is the most important aspect of our Chinese market? What kind of market is it?"

He said, "FAW-Audi's Audi 100 sold from 40 to 50. What is the reason? Their cars are getting better and better? I don't think it is, but the supply is in short supply. To put it bluntly, we have ignored the supply and demand of the market. Relationship, too much focus on the performance of competing products themselves."

Xiao Jiabing suddenly came to his senses and asked, "Xiao He, what is the production capacity of Sanqi Company?"

"The latest data is 60 units per day." He Xueli replied.

Xiao Jiabing said decisively, "The focus of BMW's work this year should be to increase production capacity and do a good job in marketing. The increase in production capacity is the first, and the marketing is the second."

"Just do it like this, and seize more market share before Sanqi's production capacity increases significantly!" Yao Yuan nodded slowly.

At present, Huaxia is still in the stage of "solving whether there is any problem first". No matter how powerful Toyota Motor says the Land Cruiser's performance is, it is useless not to be able to buy it.In such a big market, the annual output of only 2 vehicles is simply not enough to fit between the teeth!

Xiao Jiabing thought for a while and said, "It is too wasteful to use the automobile production line to produce the three-wheeled trucks of Xiangfang Machinery Factory. It is recommended to adjust the production tasks of three-wheeled trucks and release the production capacity of Xiangfang Machinery Factory."

"Can the workers' problem be solved?" Yao Yuan asked.

Once the three-wheeled truck was launched, it was a great success, which is why Sanqi Company felt a lot of pressure.Since United Bank launched the car purchase service with loans, the sales of three-wheeled trucks have been rising steadily, and they have been promoted to various coastal provinces.

Xiao Jiabing said, "The workers in Novosibirsk are already in place. They are all very experienced machinery manufacturing workers, and they can go to work with a little training."

"Okay, then do it like this." Yao Yuan nodded.

When it comes to Russia's industrial zones, many people are familiar with the three major industrial zones of St. Petersburg, Moscow, and Urals, while the Novosibirsk region in the middle of the country is little known.In fact, the Novosibirsk industrial zone is one of the four largest industrial zones in Russia.

Industrial areas often have excellent universities, and Novosibirsk is no exception.

Twenty years later, in Huawei, a considerable part of its huge technical team comes from universities in the Novosibirsk region. The universities in the Novosibirsk region are particularly good at physics and mathematics.

Yao Yuan doubled the wages of skilled workers and technicians in Novosibirsk, and most of them came here resolutely. Xia Honghua coordinated with relevant departments and issued thousands of labor visas alone.

Even Yao Yuan, in the name of Huaxia Spring Breeze Academy of Sciences, took the opportunity to sign cooperation agreements with major technical universities in Russia, laying a solid foundation for the talent team.

There are too many things, and Yao Yuan will forget many things after they are over, but Xiao Jiabing will not forget, nor can he.Xiao Jiabing is basically responsible for the Nanfang Industrial stall, and Nanfang Industrial is the core asset of the general group company, so he dare not take it lightly.

There is no problem with the production line, and the problem of workers has also been solved. It is not difficult to just assemble and produce.

Yao Yuan said in a deep voice, "This year my focus is still overseas, and I will take care of you at home. The two major projects of Nanfang Industrial are directed towards the Lingang Industrial Park and the three major automobile production bases. Before going abroad, I will Things are settled."

He Xueli couldn't help but said, "Boss, I'll go out with you this time."

Yao Yuan glanced at her, hesitated for a moment, nodded, "OK."

"Mr. Yao, when do you plan to go abroad?" Xiao Jiabing asked.

Yao Yuan shook his head, "There is no timetable yet. I still have something to discuss with you."

Since it's a discussion, it's probably a private matter.

Yao Yuan said, "I want to donate a sum of money to the school, Hope Primary School. The relevant policies in the mainland make it difficult to ensure that all the money I donate will be used to build the school. I want you to take charge of this matter."

Xiao Jiabing was very surprised and said, "I'm doing this, Mr. Yao, how much money do you plan to spend on this?"

"Ten percent of the annual profit will increase by one percent each year," Yao Yuan said.

Xiao Jiabing gasped suddenly.

After the completion of the merger and reorganization, all the profits will belong to Chunfeng Group, that is, Yao Yuan himself.Xiao Jiabing rarely knows one of these core numbers.

In 1991, Yao Yuan's personal profit was 5 million US dollars, about 40 billion Huaxia coins, and Lin Wei received 1.3 million Huaxia coins. Lin Wei is already the richest man in China.

If it is 4%, it is [-] million Huaxia coins.

This is a huge amount of funds, which can build 400 Hope Primary Schools.

The most jaw-dropping thing is the second half of the sentence-increasing at a rate of one percent per year.

It was 1991% of that year, not 2000% in 100. Calculated based on the predictable profit growth rate, by [-], Yao Yuan would easily spend [-] billion yuan on education donations. Huaxia coins...

[The author has something to say]

Brothers vote better, okay?