Rebirth: Back to 1993 as the richest man

In the 90s, there were not many airports in Xijiang, but at least there were a few of them.

Among them, Wulu City Airport was opened to navigation in 1939. It was formerly known as Huasu Civil Aviation Airport and was renamed Diwopu International Airport in 1971.

In the 90s, the number of tourists coming to Xijiang was not too small.

When Chu Tianyao and Lu Qiuyu came out of the airport, the first feeling was that they had returned to the winter in Sichuan Province.

Even in April in early summer, the temperature in Xijiang is generally only a few degrees, and the nights are even colder.

The two wore overcoats and walked out of the airport hall pushing their suitcases. Lu Qiuyu's face was slightly red from the cold, and a wine-red scarf was tied around his shoulders.

"I'm really crazy, why should I accompany you to Xijiang to suffer!"

Staring at Chu Tianyao in the suit and coat in front of him, Lu Qiuyu couldn't help complaining.

Although Chu Tianyao had already explained the purpose of coming to Xijiang on the plane, Lu Qiuyu still felt that this idea was too crazy.

"Nice scarf, very pretty!"

Chu Tianyao reached out to take Lu Qiuyu's suitcase, and the two walked towards the taxi waiting outside the airport gate.

Lu Qiuyu was taken aback when he heard the words, and looked down at the wine-red scarf around his neck, with a smile on his flushed face.

In the taxi, a driver with a big beard got out of the car and helped Chu Tianyao and the others put the suitcase into the back seat of the car with enthusiasm.

The taxi looks quite new, and it is the latest Xiali.

Ulu City is the capital of Xijiang, the so-called provincial capital city. With the development of tourism and local commerce, there have been taxis as early as the 80s.

These days, people who can drive a rental car can be considered a high-income group.

Chu Tianyao took out his Motorola in the car, and sadly found that there seemed to be no signal, and it seemed that he could only wait until he got to the hotel before trying to contact Chen Feipeng and others.

It seems that Chu Tianyao and Lu Qiuyu are young couples who came to travel. This uncle driver named Kurban is very enthusiastic about them.

The starting price of five yuan dragged the two of them to the most luxurious hotel in the city.

It is a full eight-story building, which can be called a landmark building in Ulu City. From Kurban, Chu Tianyao knew that the locals called it the eighth floor.

Here is also the first snow in 2002 that became popular all over the country. The No. [-] car parked on the eighth floor in Dao Lang's mouth refers to this place.

Even if the local government receives foreign guests, it will be arranged on the eighth floor.

Under the doubtful gaze of the girl from Xijiang at the front desk of the hotel, Chu Tianyao took out the money and opened two luxurious single rooms.

When he came to the hotel room, Chu Tianyao immediately used the landline next to the bed to call Chen Feipeng in the mountain city.

"President Chu, are you really planning to do this?"

On the phone, when he learned that Chu Tianyao was already in Xijiang, Chen Feipeng couldn't help being surprised.

He originally thought that Chu Tianyao was just talking, but he never thought that in just one night, the other party had already flown to Xijiang.

"You don't have to worry about me here, let's talk about your situation first!"

Chu Tianyao asked Chen Feipeng.

On the other end of the phone, Chen Feipeng paused slightly, and said solemnly: "As you expected, orders from dealers have dropped sharply, but fortunately, we have already made arrangements in advance, relying on the sales team to bypass dealers and directly enter the terminal The market is promoting, and the current order volume has improved somewhat.”

Chen Feipeng's answer can only be regarded as a blessing in misfortune.

Xingyao Liquor did not reduce the proportion of prepayment, which made the enthusiasm of distributors fade away. Relying on the sales team that has just been formed in various places to carry out door-to-door marketing, the order volume established at the beginning is naturally not as good as There are many dealers on the Internet.

"What's the market situation in Hubei Province?"

Chu Tianyao continued to ask, the border of Hubei Province and Shancheng City is the most important thing for Xingyao Wine Industry to expand outside the province after Yunnan and Guizhou provinces.

Hearing this, Chen Feipeng also said: "Relying on the advertising effect, we entered the E province market smoothly, but there is no factory building. If our products want to enter the E province market, the transportation cost will increase a lot."

Even though he said so, Chen Feipeng also had to admire Chu Tianyao.

The emergence of Xingyao Freight has greatly made up for the lack of logistics channels in Xingyao Liquor Industry. In addition, it is not just a water route. According to Chu Tianyao, after Huang Sanshui returned to the mountain city, this time he also encouraged the old man to develop land transportation. Freight.

"By the way, there is something else I need to report to you."

Chen Feipeng suddenly remembered something, and continued: "China Resources and Blue Sword seem to be interested in Dongxihu Brewery in Hanwu City. The negotiating teams of the two companies have arrived and are discussing the acquisition, but I guess it won't be possible for a while. .”

"East Lake Brewery?"

Chu Tianyao was taken aback, and then he found some clues in his memory.

The predecessor of Dongxihu Brewery was the sugar factory in Hanwu City. It was transformed into a brewery after it failed due to poor management and closed down. But no one thought that it would become the most famous brewery in Hanwu City.

In 1982, a beer called Xingyinge came out, which caused a beer frenzy in Hubei Province, and this product came from Dongxihu Brewery.

If Chu Tianyao remembers correctly, this brewery is now in its prime, why is it suddenly eager to sell it?

"Find a way to cause some trouble for China Resources and Blue Sword, and we can't let them easily acquire Dongxihu Brewery... Also, find out why Dongxihu Brewery was sold."

Chu Tianyao gave instructions to Chen Feipeng, and the other party also opened his mouth to accept the matter.

Buying Dongxihu Brewery Xingyao Wine Industry does not yet have the strength, but it is not too easy to cause trouble for Blue Sword and China Resources.

"The whole company's top management about my coming to Xijiang, only you know... Remember, this matter cannot be leaked."

On the phone, Chu Tianyao said seriously.

Chen Feipeng naturally understood the importance of this matter.

Except for him, even Luo Jin and Zhou Yi didn't know. As for why he didn't tell others, it wasn't because Chu Tianyao was worried about his brother, but because he was worried about the leak of the news and asked those families to take precautions in advance.

"President Chu, are we really going to do this?"

After thinking about it, Chen Feipeng still asked Chu Tianyao a little uneasy.

"I have no choice. Lowering the advance payment is a risky move. Both Lanjian and Shancheng overestimated themselves. If they do so rashly, they will definitely step on the thunder."

Chu Tianyao said to Chen Feipeng on the other end of the phone.

Reducing the advance payment can increase sales in a short period of time, but in terms of actual benefits to the company, it is undoubtedly turning back the wheel of history.

At the beginning, Gree, which was losing money every year, was able to shine in the hands of Ms. Dong, and the biggest role was the prepayment model.

Advance payment is absolutely beneficial to manufacturers, but the most important point is that it comes from the consumption enthusiasm of products in the market.

Lower down payment, dealers buy goods blindly, once product sales are hindered, there will inevitably be a large-scale product backlog.

Just imagine, the dealer didn't make any money, so what would he use to pay the final payment.

The delay in receiving the final payment will inevitably lead to tension or even breakage of the manufacturer's capital chain. Once this happens, it will be truly desperate.

In Chu Tianyao's view, both Guo Yiming and Huang Mingui overestimated the brand power of their own products and underestimated the so-called popular feeling.