Rebirth: Back to 1993 as the richest man

Chapter 399

Backpack is officially on the market!

As early as a week before the Chinese New Year, the advertisements had actually been broadcast on TV programs at all levels.

The prime time is a carousel advertisement, and in the evening when the advertisement fee is cheap, Chu Tianyao bought it to play Dong Li'an's health lecture.

The advertising lecture was filmed in advance in Shenzhen.

This advertisement, because of the existence of Dong Li'an, can be said to be full of gold.

Doctor of Medicine in Chiropractic in the United States.

This name alone can scare many people away.

Dong Li'an can relate almost all the effects of Backpack to human health.

The night of the third day of the Lunar New Year.

Although he watched Dong Li'an's health lecture on the spot, Chu Tianyao turned on the TV and switched to Guangdong Satellite TV.

At eleven o'clock in the evening, the health lecture column officially started.

In the living room, Liu Na had just finished taking a shower. Seeing that Chu Tianyao was still watching TV, she went to wash the fruit again and brought it to Chu Tianyao, and sat on the sofa with him.

"Back to back adverts?"

Looking up at the TV, Liu Na also said with a surprised face.

Of course, she already knew that Beibeijia had been mass-produced, but Liu Na did not expect that Beibeijia would be listed at this stall.

Looking at the advertisement on the TV, Liu Na's expression also became serious.

At the beginning of the ad, a few short videos of teenagers and children with poor sitting posture are played, and then the narrator mentions problems such as hunched back, poor chest development and myopia.

After throwing out these questions that attracted the attention of parents, the advertisement finally cut to the point.

"Hello, audience friends, before the show starts, let's welcome Dr. Dong Li'an to the scene with applause."

It started with a well-dressed hostess, and then the camera cut to Dong Li'an.

Wearing a pair of gold-rimmed glasses, combing back his hair, and wearing a white coat, Dong Li'an looked a bit bluffing.

And when Dong Li'an appeared, a text introduction about Dong Li'an also appeared on the camera.

Doctor of Medicine in Chiropractic in the United States, Director of the Backward R&D Center.

These two titles are naturally true. As for the so-called R&D center, it is a production plant with a good background.

"Dr. Dong, we all know that the growth and development of teenagers is very important, and bad posture will greatly endanger the health of our teenagers. So how can we prevent this from happening?"

The hostess asked Dong Li'an with a smile on her face.

At this time, facing the host's question, Dong Li'an also said seriously: "If you want to prevent bad posture from affecting the growth and development of young people, it is useless to rely on our parents' supervision alone, and the role of external assistance is also indispensable."

"Dr. Dong is right. Children are in school most of the time, and it is not convenient for parents to supervise them."

The hostess kept a smile on her face, and after saying this, she asked Dong Li'an again:

"Since Dr. Dong mentioned the role of external support, I really want to ask what means can help our young students."

The opening scene of the two of them was naturally written in the script.

At this moment, with the help of the female host's question, the topic was successfully brought to the back and back.

Immediately, Dong Li'an was not in a hurry to start speaking, but asked his assistant to lift up a medical human skeleton.

Next, it was time for Dong Li'an to display his expertise.

Using this human skeleton, Dong Li'an talked about various issues of adolescent development and spine development.

As expected of a professional, Dong Li'an's words made Liu Na in front of the TV listen with gusto.

"I didn't expect that just a bad sitting posture can cause so many problems."

Liu Na was a little emotional, and then turned to look at Chu Tianyao: "This Dr. Dong is really good. Could it be the actor you hired?"

Chu Tianyao had used this trick before when he was selling bamboo beer, Liu Na subconsciously thought that Dong Li'an was also an advertising actor packaged by Chu Tianyao.

"You have wronged me. I spent 30 real money to invite this Dr. Dong."

Chu Tianyao laughed, eating the fruit in Liu Na's hand while talking.

And on the TV, Dong Li'an has already started to promote the back of the good products.

"Beibeijia is a scientific and technological health correction instrument combined with ergonomics. It is the first in China at present. It can help children correct bad posture, solve growth and development problems such as chest hunchback and prevent myopia. I would like to express my sincere thanks to all parents Highly recommend..."

As soon as Dong Li'an finished speaking, the camera cut to the face of the hostess in an instant.

"That's right, Beibeijia products are currently on sale. If you have any purchase intentions, please call the phone number at the bottom of the screen. We are currently in the New Year's big bargain event. The first [-] viewers who make phone purchases through the program group call, We also have a surprise gift package to give away.”

The hostess had an excited look on her face, and just as soon as she finished speaking, she took another breath and said:

"In addition, since this is a direct TV sale, we have eliminated the need for middlemen, and we have obtained preferential prices from manufacturers for consumers. No more than 98, no more than [-], as long as [-]... The number of discounts is limited to three Hundreds, first come, first served!"

On TV, the painting style changed suddenly, and the hostess suddenly began to work hard on marketing.

The cheapest one in the mall is 130, but it is only 98 on the TV. Such a discount is not insignificant.

And when the hostess said that there were only [-] seats, the parents who were sitting on the TV and saw the advertisement couldn't sit still.

Telephone direct sales!

This is a novel sales method that many people in China have never seen before.

You only need to register on the phone, and then send money by bank transfer or post office. After receiving the money, the payee will start shipping.

It's just that limited to the logistics scope of the post office, some remote areas and places below the county seat cannot be delivered for the time being.

As for the price of 98, it was also given by Chu Tianyao after careful consideration.

Such a low price for telephone sales is bound to cause a big blow to offline physical sales, but right now, the most important product of Backpack is not profit, but fame and popularity.

Furthermore, even if it is sold to 98, Chu Tianyao can at least keep a profit of more than 30.00%, and there will be no loss at all.

Taking a [-]-step back, Chu Tianyao can restore the original price at any time just by waiting for Beibeijia to successfully occupy the market.

And what he needs now is to stimulate the market in a short period of time, so as to achieve the goal of allowing Beibeijia to quickly enter the national market.

He has not forgotten that in his previous life, this product, Back Back Jia, had set a legendary record of nearly [-] million sales in one year.