Rebirth: Back to 1993 as the richest man

Chapter 506 Waveguide

Also in April.

It is located in Ning City, which is a Hangzhou Bay away from the Shanghai Stock Market.

A pager company called Bird has recently become famous in the domestic mobile communication market.

Compared with the expensive mobile phone, Bird's main business is the cheaper pager, that is, the pager and bb machine in the mouth of the common people.

In the mid-90s, the domestic pager market was still showing the dawn before dusk, and the market leader at this time was still Motorola.

Motorola's dominant product in the domestic mobile communication market is not just a mobile phone, this pager is its main business in China.

The reason why the Motorola family is dominant is because Motorola has strangled the technological throat of producing pagers.

Also in 1992, Xu Lihua, who had just graduated from university, and several friends established Bird Company in Ning City, dedicated to the research and development of Chinese pagers for the Chinese market.

Heaven pays off. In just one year, Bird founder Xu Lihua led the team to develop the first Chinese pager with independent intellectual property rights in China, which broke Motorola's technical blockade in the pager industry. This product has risen like a comet in the domestic mobile communication market.

Although the pagers produced by Bird are not as famous as Motorola, but Motorola has too many projects, the production capacity of pagers is limited, and the market potential of China was once underestimated, so they are often out of stock.

And this gave Bird a chance to rise.

With the trump card of Chinese pagers in hand, Bird once became the second largest in the industry after Motorola in just three years.

At this moment, it is at the headquarters of Bird Corporation.

Xu Lihua, who became the chairman and general manager of Bird Company at the age of 30, has been enjoying himself in recent days.

Bird's pager business scope is getting wider and wider. He even plans to realize the national strategic plan. In the future, he will open paging stations in Beijing and other first-tier cities.

"Lao Pu, I plan to go to Shenzhen City to set up a branch office, why don't you take someone there?"

Xu Lihua smoked a cigar, glanced at the old man in front of him and said.

"To Shenzhen?

Even if you plan to develop to the south, isn't this step too big? "

Hearing this, Pu Jie hesitated.

He is the same age as Xu Lihua, and he is also a member of the four-person founding team. He and Xu Lihua are college classmates and even roommates. The relationship between the two has always been good.

"As Motorola's focus has now shifted to the mobile phone business, I think I can take this opportunity to take a bite and eat the southern market."

Compared to Pu Jie's hesitation, Xu Lihua was much more decisive.

The four founders are not very old. To put it bluntly, Xu Lihua, who has more experience and ability, makes decisions on major events in the company.

It is precisely because of the trust in Xu Lihua that Bird can be what it is today.

"Okay... But speaking of it, I heard an interesting news recently. I think this is why Motorola has shifted its focus to the mobile phone business."

Opposite Xu Lihua, Pu Jie in a suit suddenly spoke.

With that said, he handed a magazine to Xu Lihua.

"Someone paid a sky-high agency fee to win Ericsson's domestic agency rights?"

Just after receiving the magazine, Xu Lihua glanced at it and said in surprise.

He has heard of Ericsson, a competitor of Motorola, but there is no direct business conflict with Bird.

Seeing the gossip reported in the magazine, Xu Lihua suddenly became interested.

"It's interesting. This company called Xingyao Technology dared to speak ill of Motorola openly. But after all, what this guy named Chu Tianyao said seems quite reasonable."

Xu Lihua said with a smile.

The magazine reported a war of words and curses that took place in the paper media circles in Guangdong Province in the past few days. After all, this matter is unprecedented, and it naturally attracted many media reports from other provinces.

"Although it's a bit exaggerated, I think Chu Tianyao's point of view is quite interesting. In some aspects, it can even be said to be professional."

On the side, Pu Jie also opened his mouth, and there was no lack of praise for Chu Tianyao in his words.

"Why, do you also think that Motorola will fail in the domestic market?"

Xu Lihua glanced at Pu Jie and said with a smile: "Old man, you and I know how deep Motorola's roots are in China. If it wasn't because they shifted their focus, we would have gnawed 20.00% of the domestic market from them. That's absolutely impossible."

Speaking of this, Xu Lihua threw the magazine in his hand on the table, and said with a little disdain: "Maybe it's just a clown. Ericsson has not improved after a year of development in China. Do you think you can find a domestic agent? ?”

Obviously, Xu Lihua did not quite agree with Chu Tianyao's evaluation of Motorola.

As the saying goes, a lean camel is bigger than a horse, not to mention that Motorola is still in its prime, and it has been in China's mobile communication market for many years, which is not comparable to Ericsson.

"Who can say for sure!"

Seeing that Xu Lihua didn't take it seriously, Pu Jie smiled, but held back what he was about to say.

In the final analysis, although Bird has achieved great success at the moment, it is far from a king like Motorola, not to mention Motorola, they are not even comparable to Ericsson.

"Okay, I have already sent someone to the Shenzhen City in advance, this is the information sent there, you should take a look first!"

While Pu Jie was meditating, Xu Lihua took out a document from the desk drawer and handed it to Pu Jie in front of him.

However, the other party did not reach out to pick it up.

"Old Pu, what are you thinking?"

Seeing Pu Jie standing there in a daze, Xu Lihua couldn't help but asked again: "Is it because I'm tired from too many business trips recently, why don't you take a two-day rest first, and I'll let Sui Bo and the others go about the branch?"

For his old classmate, Xu Lihua naturally cared from the bottom of his heart.

But hearing Xu Lihua's words, Pu Jie shook his head.

"It's nothing, just get some sleep!"

Reaching out to take the information handed over by Xu Lihua, Pu Jie showed a bit of a smile on his face, and turned to leave after speaking.

But after taking two steps, he stopped again.

"Anything else?"

Xu Lihua looked at Pu Jie who was a little unusual today and asked.

"Old Xu, do you think it is possible that we can develop a Chinese digital mobile phone?"

Pu Jie turned around, suddenly looked at Xu Lihua and asked.

Xu Lihua was stunned by this question.

Their Bird pagers are selling well in the market precisely because of the Chinese version that distinguishes them from Motorola's. If this selling point is placed on mobile phones, it may also be successful.

Of course, Ericsson has already produced such a product, and it is precisely because of this that Pu Jie feels that it is a pity that he waits for others not to do it.

"The current mobile phone products are too expensive, there is not much market capacity at all, and the production cost is high, and the technical requirements are difficult. We have neither a mature R&D team nor large enough funds for production..."

Behind the desk, with a cigar in his hand, Xu Lihua raised his head and gave Pu Jie a wry smile.

"Besides, our pager business is booming. It's not a good time to be busy with transformation."

It is true that what Xu Lihua said is not unreasonable.

When Pu Jie heard this, he nodded.

"I think it's too simple, okay... let's finish our pager."

Laughing at himself, Pu Jiedang turned around and walked out again.

The conversation between the two lasted only a few minutes.

Although Pu Jie had some regrets in his heart, he didn't go into it deeply, and Xu Lihua, who is the chairman of Bird, didn't care at all.

In their view, there is still a large market for pagers in China, and this is the way Bird should go now.

The two of them didn't know it at all. Because of the decision made at this moment, Bird was delayed for several years before realizing the importance of transforming into a mobile phone.