Dad: I was reborn after my daughter died

Chapter 477 Listing is not the goal

He glanced at Gu Chen suspiciously.

I'm not sure if Gu Chen really has such ability.

But seeing Ji Pianran's firm look, it's hard for him to continue making fuss about this matter.

"President Ji, there is one thing I must remind you, the company is now in a period of rising.

Any small decision will affect the future direction of the company.

In the future, more beverage products will be born in the entire market.

However, there is currently no high-end market in China, but there are many companies in foreign countries that specialize in the high-end beverage market, and these beverages are very profitable. "

The international student said this to Ji Pianran.

After hearing this, Gu Chen also nodded in the back, and he agreed with this sentence.

There are indeed many high-end brands in foreign countries, whether it is in terms of clothes or electronic equipment, and even the water that everyone will drink.

"So our current price increase is good for the future of our company.

A sudden price increase may affect our company's reputation, but as long as we change our name, it will be fine.

Wang Laoji, a commoner name, naturally makes people feel that the price is very low.

But as long as we change the name to English, change the packaging and so on, it will be a complete update for everyone, and everyone can accept our sudden price increase, and because of the previous praise, our products will not Therefore, it is unsalable, but it is easy to attract some users that we have not been tapped.

That is, those rich people, those users who can pay for high-end brands. "

The foreign student said to Ji Pianran seriously.

Gu Chen felt that a lot of what he said made sense, and it wasn't just an empty air that didn't know anything.

Ji Pianran frowned after hearing his analysis, and after a while he asked Gu Chen directly, "What do you think?"

The foreign student obviously didn't expect Ji Pianran to ask Gu Chen this question, so he could only helplessly turn his head to look at Gu Chen.

At this time, Gu Chen said slowly, "A lot of market analysis is correct, and there is indeed no brand in the high-end market in China.

But, from the very beginning, Wang Laoji was going to be an ordinary market, targeting ordinary people.

The original intention of Wanglaoji itself is to allow many ordinary people to buy a good experience at a cheap price. "

"To change the high-end market, not only runs counter to Wang Laoji's original idea.

It is easy to become the target of public criticism, and the brand impact on Wanglaoji will not be positive. "

Gu Chen agreed with many points of view of this foreign student.

But these viewpoints cannot be applied to the brand of Wanglaoji.

What Gu Chen said made Ji Pianran nod her head, and she also agreed with what Gu Chen said.

There is actually one core problem here.

That is the establishment of the Wanglaoji brand. It is good to be able to make money, but it is not entirely for the purpose of making money.

There is one more point, which is to allow ordinary people to enjoy a better experience at a lower price.

It is not even the original intention of the two brand founders, she and Gu Chen, to suddenly change this track now.

The international student was obviously a little angry and anxious when he heard it.

"We started the company to make money, and based on the current background of our company.

As long as we can swallow this high-end market, we can even get it listed.

listed!Hammer!It's every company founder's dream, and it's mine too. "

The foreign student said this to Ji Pianran.

In his eyes, this Wang Lao Ji is just an ordinary commodity.

Commodities are meant to be sold, and the goal is to sell them at a higher price, and nothing else counts.

These words of his are really hard for people to agree with, including Gu Chen.

"Your idea is right, if you were in another company, maybe the founder of that company would like you very much.

But the brand of Wang Laoji is different, and not every company needs to go public, and many companies will not choose to go public. "

Gu Chen said to him.

When it comes to going public, it is true that the goal of many companies is to go public.

Listing is a phased success for a company.

If it can be listed, it is equivalent to going to the world and getting the attention of the entire industry.

Especially now that there are not many listed companies in China, and it is still at a stage where many people do not understand what a listed company means.

But Gu Chen feels that going public is not the only criterion.

For example, a few years later, the brand of chili sauce was almost a household name, but it was not listed in the end.

For example, a certain technology brand did not choose to go public, but developed itself in this way.

Going public is not the only criterion for the success of a company, even in the eyes of many people.

"We can't kill the future of the company." The overseas students disagreed with Gu Chen's idea of ​​not going public.

He thinks listing is success!He also desperately needs this success!

"Wang Laoji can't." Gu Chen shook his head, his attitude was very firm.

"But you are not the management of the company, you are not qualified to decide the company's affairs." He also said directly to Gu Chen.

But after he finished speaking, Ji Pianran immediately said, "What he means is what I mean, and what he says is what he says."

The foreign student's eyes turned red when he heard it, obviously very angry but helpless.

In the end, he could only stand up, then looked at Ji Pianran and said, "Mr. Ji, you will regret your decision today. Time will prove that I am right to choose the path for the company."

After he finished speaking, he left the office and slammed the door.

Seeing him walk out of the office like this, Ji Pianran rubbed her temples with a headache.

Seeing his back, Gu Chen had mixed feelings in his heart.

"What he said is right and wrong. Although going public is the criterion for a company's success, we didn't think about it when we first created this brand, right." Gu Chen said to Ji Pianran.

"Don't worry, I can understand what you mean, and that's why I don't support his actions.

Now that Wanglaoji can sell so well, I am very satisfied. I don't expect anything else. As long as there is one person in the market who recognizes this brand, I will continue to do it and I will not give up. "

Ji Pianran could understand what Gu Chen meant, and her point of view was similar to Gu Chen's.

"Let's eat. After eating, I will go back and have a good sleep. When I wake up, everything will be fine." Gu Chen said softly to her gently.

(End of this chapter)