I'm serious about making money

The box office on the first day of "33 Days of Broken Relationship" shocked everyone's attention.

A low-budget urban romance film, without big stars, big directors, great special effects, and multi-line narrative like "Crazy Racing", which can make people laugh out loud, unexpectedly got 720 million views Box office on the first day.

This time, the theater managers will not be able to fix it.

No matter how they look at it, "33 Days of Broken Relationship" doesn't look like a movie that will explode.

Therefore, at the beginning of the release, only 10% of the scheduled films were tested. If the box office was not good, the film would be withdrawn immediately.

Unexpectedly, the attendance rate of "33 Days of Broken Relationship" is surprisingly high, and every show is full.

This can also be explained by using the first day of the new year, when the audience is bored at home, so they ran out to watch a movie.

But in the second and third year of junior high school, the box office growth of "33 Days of Broken Relationship" was still strong, and it won 630 million and 580 million box office respectively.

The combined total of the first three days reached 1930 million!

Of course, this data is not as good as "You Long Xi Feng".

You must know that "You Long Xi Feng" has gathered two big names, Andy Lau and Shu Qi, with love, humor, and big stars. Its box office broke 3000 million in three days after its release, and it was regarded by Hua Yi as "Assembly Number". The movie with the most hope of breaking [-] million after that.

"33 Days of Broken Relationship" How can He De be compared with it?

But the problem is that "You Long Xi Feng" ate up 22% of the film schedule, twice that of "33 Days of Broken Love".

In other words, if "33 Days of Broken Relationship" is given the filming of "You Long Xi Feng" to "33 Days of Broken Love", then "[-] Days of Broken Love" may bring higher box office!

Although these theater managers couldn't figure out what is so good about this little movie, it didn't stop them from adding more films to "33 Days of Broken Relationship".

The reason is simple, "You Long Xi Feng" is 117 minutes long, "33 Days of Broken Love" is only 96 minutes long, the difference between the two is 21 minutes!

For the same movie theater, if it is reserved for "You Long Xi Feng", it can hold up to six shows a day.

But if it is for "33 Days of Broken Relationship", then seven games can be arranged.

In this way, a theater can sell at least dozens of movie tickets every day!

This is a great deal for theater managers.

No one has trouble with money.

In this way, after the third year of junior high school, the screening rate of "33 Days of Broken Relationship" has increased significantly, reaching 20%.

So there was a miracle in the film industry. Three days after its release, the box office of "33 Days of Broken Relationship" rose instead of falling!

Generally speaking, domestic commercial films basically have the highest box office on the first day, and then decline day by day.

Before the movie is released, many distribution companies often use their milking energy to yell, boasting that the movie is the best in the world, just to lure the audience into the movie theater.

After the audience bought tickets and entered the movie theater, they realized that they had been fooled.

Therefore, any movie that can grow against the trend at the box office basically has a good reputation and quality.

On the eighth day of the first lunar month, the box office of the first week of the Spring Festival stalls came out.

This result will directly determine the schedule of the two films for the next week. Both Huayi and Jiang Yu are sweating.

Late at night, in a hotel in Shenghai.

After taking a shower, Liu Sisi came out of the bathroom wrapped in a nightgown and sat on the edge of the bed. Seeing Jiang Yu lying on the bed playing with her phone, she gave him a push: "Don't look at your phone, go take a shower."

"No, I'm exhausted and don't want to wash."

"You are so dirty that you don't wash it, and if you don't wash it, don't touch me later."

Jiang Yu put down the phone and looked at her: "Can I touch it after taking a shower?"

"Bah," Liu Sisi thumped him with a smile, "Hurry up and take a bath."

"From the positive energy of Liu Sisi, +99!"

This girl is getting more and more shameless now.

Jiang Yu turned over and didn't want to talk to her.

It's just right not to let him touch it. His mind is full of box office now, so he doesn't have the heart to think about anything else.

"Did the box office come out in the first week?" Liu Sisi climbed on top of him and asked.

"Well, it's out, Mr. Han just sent me a text message."

"33 Days of Broken Love" was filmed by him and Youku Investment, but it was still released by China Film.

Originally, Sanye Han was not optimistic about this movie, but because of Ning Hao's face, he agreed to help distribute it, but he was actually ready to make no money.

But I didn't expect that the box office of this little movie was surprisingly high.

Under the circumstances that no one in the circle was optimistic, the box office in the first week was 4000 million, and it counterattacked "You Long Xi Feng" in one fell swoop!

This result shocked Mr. Han.

If the box office is 4000 million in the first week, it must be no problem to break through [-] million in the end.

Could it be that besides Ning Hao, there will be a fifth director with a box office of over [-] million in mainland China?

But how old is Jiang Yu? As a young man, he became a director for the first time. He invested in himself, acted in it himself, and managed to produce a movie with a box office of over [-] million.

How embarrassing is this for the big directors in China?

This night, Han Sanpin didn't sleep well all night, his mind was full of thoughts about the future of domestic films.

Jiang Yu also didn't sleep well.

When Liu Sisi heard that the box office of "33 Days of Broken Relationship" broke 4000 million in the first week, and it was likely to break through [-] million, she was so excited that she refused to get off when she lay on top of him.

If the box office of "33 Days of Broken Love" can break through [-] million, won't her status in the film industry be on the rise?

Who is the mainland actress with a box office of over [-] million?

Gong Li?

Or Zhang Ziyi?

She is a small [-]th-line actress who has just made a costume idol drama and gained some fame. How can He De compare with these big names?

Now with "33 Days of Broken Relationship", he has directly entered the center of the domestic film and television circle.

Not to mention being promoted to the top line, at least he got into the eyes of those big directors.

Liu Sisi was overjoyed.

What a great opportunity!

If it weren't for Jiang Yu, she didn't know how many years she would have to struggle to get to this point.

From this, she loved and appreciated Jiang Yu.

"Positive energy from Liu Sisi, +9999!"

That night, Liu Sisi set a new record high.

The next day, "33 Days of Broken Relationship" beat "You Long Xi Feng" at the box office in the first week, and the news of breaking through 4000 million hit the headlines of major portal websites.

Jiang Yu, a young rookie director, was also known by the film and television industry.

"The Spring Festival stalls are so bullish, the box office of "33 Days of Broken Relationship" broke through 4000 million in the first week!"

"The box office was 4000 million in the first week, and the low-budget comedy movie "33 Days of Broken Relationship" is the queen!"

"The box office of "33 Days of Broken Relationship" bucked the trend and rose, where did it come from?"

"4000 Days of Broken Relationship, which grossed 33 million in its first week, was written by a 21-year-old young man?"

Although there are suspicions of the portal website's popularity, it is also inseparable from Jiang Yu's money-making ability.

He is different from a big company like Huayi. These film and television companies that have been established for many years have a lot of contacts in the circle, and they have intertwined interests with TV stations and media companies. Before the movie is released, various media rush to report it.

If Jiang Yu were to compare resources with them, he would probably be played to death.

But it is different in the Internet circle. No one understands the power of the Internet better than him.

Not to mention the trolls, Tieba, Tianya and other forums are full of their trolls wreaking havoc everywhere, pretending to be tap water and recommending "33 Days of Broken Relationship" everywhere.

Sohu, Sina, Penguin and other portal websites, Jiang Yu also made enough money. During the release of "33 Days of Broken Relationship", the headlines continued.

Not to mention being cool, the trailers of "Lovers at the Table" and "33 Days of Broken Relationship" have never been posted on the homepage.

Moreover, Jiang Yu also asked him to help organize a themed event, arranging ten young men and women to tell their respective lovelorn stories, and made a video and posted it on the Internet.

Then, after the song "Decent" was released, with its bright melody and catchy lyrics, it directly parachuted to the top of the Penguin music chart and dominated the chart for a full week. The full name is "Decent: Theme Song of 33 Days of Broken Love".

This song alone has brought countless attention to "33 Days of Broken Relationship".

Finally, there is Jiang Yu's blog, which has attracted more than 50 followers. Jiang Yu keeps Chen Yang updating the blog at a steady rate every day.

Such a multi-pronged approach led to the explosive popularity of "33 Days of Broken Relationship".

Can marketing alone win so much box office?

The audience is not stupid.

But why?

"Crazy Racing" has a box office of more than [-] million, and everyone can understand it, because that movie is really awesome, and no one in China can make it except Ning Hao.

But what about "33 Days of Broken Relationship"?

In terms of actors, the biggest star in the whole movie is Jiang Yu, and the leading actress with the most roles is basically equal to Little Transparent in the movie circle, no one knows her at all.

In terms of the plot, the plot of "33 Days of Broken Relationship" is not brilliant.

In terms of movie quality, it's actually quite average.

In Ning Hao's words, it is boiled tofu with vegetables.

But the 4000 million box office is the real deal, and it cannot be faked.

So a group of filmmakers bought tickets to enter the cinema one after another, wanting to study why the box office of this crap movie is so high.

There is such a saying on the Internet in later generations:

After I entered the customs in the Qing Dynasty, a great Confucianist from the Ming Dynasty argued for me!

Even if I shave my hair and make clothes easier, as long as I enter the customs, those great Confucians who shaved their heads will try to recognize me as orthodox.

In the same way, if "33 Days of Broken Relationship" hits the box office, then the shortcomings of this movie will probably be magnified countless times by them, and then they will step on [-] feet.

But now that the box office is successful, those shortcomings are automatically ignored.

A group of filmmakers began to rack their brains to study the reasons why the movie was so popular.

Hey, don't tell me, they really did research it.