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"I have a question……"

Zhang Jizhong raised his hand and said, "You said that the work must be popular before the company is willing to give money. How can the company ensure that this drama will be popular?"

"By relying on the brand. Beijing and Taiwan have been producing high-profile works every year for a few years in a row. Over time, a brand effect will naturally occur, and companies are willing to believe you.

There is also a star effect. For example, the audience loves to watch Ge You. You have Ge You in this show. The chance of attracting corporate sponsorship is higher than others ... "

Xu Fei paused, not completely revealed.

With the opening of the market environment, the star effect is inevitable. The following nineties were okay. By 2013, the chain of domestic dramas had been deformed like this: star-TV series-TV station-enterprise.

What does that mean?

For example, Lu Liuhai is a top-level traffic, and the company told the TV station that you do n’t have any ads in this drama, and I do n’t advertise.

The TV station told the producer that you don't want to buy this play without him.

The producer told the director that you don't need him, you leave.

The director said that if you count the birds, you just have money.

What's more, according to a screenwriter Wang surnamed: This is not an era of female sex, it is an era of male sex, the leader of the film purchasing department of the TV station is all middle-aged aunts.

They went to the crew to inspect and it was no longer an actress who had eaten with them. They all became actor and they had to be handsome. Then I am a character actor, what should I do if I am not handsome? Take the staff on top.

Including the distributors of movies and TV series, they also changed from little girls in Yishui to little dogs in Yishui.

Slightly slightly.

"You said that the production unit and the star, is the director a brand?" Zhang Shaolin asked.

"Of course! But after all, the director is behind the scenes, and the eyes of the public and the market are hard to follow unless you have filmed" Red Sorghum "."

"How do ancient dramas advertise in it?"

"Thanks at the end of the film."

"Is it possible to use this trick when going out?"

"Yes, talk to each other, you provide the venue for free, we will help you publicize."

"Is there any problem?"

Zhang Futai glanced at him, and said with a smile: "Okay, let's proceed to the next item. I think the lack of talent and the lack of scripts are one thing. What do you think?"

"We don't have an organization that specializes in training TV drama talents. All come from film, radio, and art schools, and we can only pick up the leftovers of the film factories."

"Yes, they are scarce in all respects. Especially the older generation of workers grow older, retreat, sickness, the new generation has not yet seen."

"We are all cultivating internally now, catching the ducks on the shelves. Like I haven't read any books, I just love painting, and then transferred to the TV station to let me do photography. I said that I would just scribble, and even the camera would not be used Ah, that would have to be ... "

Zhang Shaolin was very touched and said, "There is no way, I can only watch video tapes, watch dramas, watch news, and observe what other photographers do, and no one teaches."

"What does Teacher Xu think?" Zhang Jizhong suddenly said.

"Of course I hope there is a school that fully trains film and television talents, including clothing, chemistry, Taoism, and martial arts, but obviously it can't be achieved. At present, there is no good way to dig and train, change myself, and then grab people." Xu Feidao.

"Robbery?"

"Now that college students are allocated a package, they love to go to good places and don't want to go to bad places. We can communicate in advance and offer treatment to attract talents to settle down. Someone is always willing to come.

However, it should be noted that movies and TV dramas are two different things. You can't completely use the techniques of movies to tinker with TV shows. You have to be carried by seniors, and don't let young people go blind. "

"..."

Everyone is weird, you are younger than anyone else?

After a day, I was basically attending classes and benefited a lot, and it remained the same the next day. The atmosphere of Beijing and Taiwan has always been selfless, and everyone knows it and is not exclusive.

When productivity is low, you have to unite and help each other.

The six stations conducted in-depth exchanges on various issues, but the cooperation was carried out in one stroke-not on the table.

In addition, they are not very cold about the industry association's proposal and may feel unnecessary.

...

The fourth night.

A group visited the Beijing-Taiwan and Art Center, and ate a meal in the cafeteria. The dishes are generous, the wine and water pipes are enough, and some things are settled in the interlacing.

Zhang Shaolin is a sincere person who already has an accent and has a bigger tongue for a drink.

"I didn't understand what it means to be born, but now I understand. Oh, teacher Xu, you said you are so young, you know so many things."

"Did you say that, I was born to know."

Xu Fei collided with a wine glass reaching out, and continued: "In fact, it is more reading, there are more resources in the capital, and there are more books available. Everyone is the same, now the society is open, the gap between cities will increase Come bigger. "

"Agree, now everyone is running to the capital. I left from the capital, a little regret, but even if I come here to develop now, I can mix well." Zhang Jizhong interjected.

"People who are capable do not go anywhere, both of them are capable."

Xu Fei was pulling a relationship, and suddenly there was a voice beside him, "Teacher Xu, can you take a picture?"

"Uh, yes."

He got up and found a clean place, Ouyang Changlin clicked the shutter a few times.

"You are for news promotion?"

"Yes, but it is not necessarily used, but the material must be enough."

Ouyang Changlin looked at the big guy and said with great emotion, "Ah, it is worthwhile to make friends with a group of talents!"

"You are too humble, and you are not a mortal with Xiancai." Xu Fei laughed.

Ouyang and Wei Wenbin are the two heroes of the rise of Mango Terrace. He first started with Qiong Yao opera because of his good relationship with grandma.

Last year, Qiong Yao flew from Hong Kong to Beijing and returned to the mainland for the first time. Stayed for more than twenty days, just like the Galeries Lafayette tour, great courtesy.

After Ouyang was busy and busy, Qiong Yao called the "Hunan mules" outside, and thus formed a relationship.

Everyone didn't eat it too late, and when the meaning came, it was done.

The six companies have reached a not-so-close alliance. The first is to cooperate in filming the drama. If there is a need for location, the local station will definitely help. If you ca n’t eat the project yourself, priority will be given to the participation of allies.

The second is the introduction of foreign drama in partnership, mainly for communication between Beijing and Taiwan. As for the script, personnel, equipment, and funds, it is impossible to be intimate and contact slowly.

The purpose of Beijing and Taiwan to attract small groups was achieved, and the eldest brother took the lead.

They are young talents from all walks of life, with patience and ideas, but the most outstanding one is Mr. Xu, Yumeng Xiaomeng, and Liutai Mountain.

Reputation +100

…………

The conference came to an end soon, and many newspapers paid attention to:

"The National Symposium on the Creation and Development of TV Dramas was successfully convened. The concept of genre drama was first proposed at the meeting, calling on national literary and artistic workers to enrich the genre of works, explore more themes and styles, stay close to the audience, and avoid high and low ...

"Industry drama is expected to become a new craze," Miss Public Relations "debuted."

"To quality, not quantity, the Ministry of Radio, Film and Television upholds the principle of consistent creation."

"A number of TV stations indicated that they would deepen cooperation and exchanges and make progress together."

On March 26, the five-day conference closed.

...

On the same day, Haizi was lying on the rails, just 25 years old.

(and also……)