Since 1983

In the 1980s and 1990s, the leaders paid great attention to literary and artistic works, even specific to a certain one.

For example, in 1988, Liang Zuo wrote a cross talk "Extraordinary News", satirizing rumors and spreading rumors, the big square was going to change into a farmer's market or something.

Jiang and Tang's performances were broadcast on CCTV's New Year's Day Gala.

Then it was banned.

Because there was a message from the top that the elders would have a meeting, and the cross talk was discussed in the first 15 minutes, and I felt that it was inappropriate to make a joke on the big square.

In the 90s, the elderly personally commented on "Titanic".

And so on, many, many. But after 2000, this situation has become less and less, and of course it is not without, like the mystery of the disappearance of the "Three-Body" movie...

Literary works are not only an industry, but also a spiritual demand of individuals.

When the 132-minute "Earth Cannon" ended, the lights were bright, and there was a short, light applause.

Followed by a few sentences:

"Hollywood's blockbuster architecture, but it's well shot."

"Well, it was unexpected."

"The theme is good and fits the times."

"It feels like the screen is still a little smaller, and the effect will be better if you watch it in the cinema."

"That has to be redecorated!"

After chatting casually, the first row left, the second row left, and the third row left...no instructions were given, but everyone involved was relieved.

Wu Mengchen was very proud when he came out, Han Sanping was silent, and the leader Wang kept instructing:

"It is necessary to do a good job in propaganda work and cooperate well in all aspects. Now that the media is developed, it is all cross-media propaganda..."News Networking"? You can try it!"

"understand."

Leader Zhao nodded vigorously.

Come on, the key work recommended by the Radio and Television is "Earth Cannon"!

Tong Gang had to go back to the Film Bureau with the copy, and he was silent. In fact, his heart was overwhelmed: in my lifetime, I will be in office!

He goes back and will continue the review tomorrow.

The review committee is still waiting to see it!

…………

Wu Mengchen did not go home and ran to Baihua Hutong that night.

He is white and fat and very popular with children, Xiaolong Xiaohu giggling. Zhang Li stayed for dinner, but did not eat together. They set a table in the small courtyard where they met.

"Half won, half won!"

Old Wu picked up the wine glass and said: "With the help of radio and television, "Promise" is not afraid, of course we did not treat it as an opponent! The rest is to move forward regularly until it is released.

[Cash Red Packet] You can get cash by reading books! Follow WeChat. Public account [Book Friends Base Camp], cash/point currency waiting for you!

To tell you the truth, when the final work of this five-year plan was set, I felt that this might be the proudest thing in my life... Don't worry about the release, China Film will support it! "

He has always smiled like a businessman, and he is quite proud today, and he seems to be really happy.

Xu Fei took a drink and asked, "What movies are there in December and January?"

"December 8 films, including your "If·Love" and Hollywood blockbuster "King Kong". There will be 12 films in January next year..."

"so much?"

"Hey, most of them are literary and artistic films. We have started doing summer and New Year files, but the Spring Festival files are always short of fire. One is that there are too few good commercial films, and the other is not enough awareness.

There is only one "Fearless", we decided to release it on the Spring Festival file after researching with the filmmakers, January 26. "

"Which one is Lilian?"

"Correct."

It’s like "Are you the number one in Tianjin?"

January 29 is New Year’s Eve, and "Fearless" will be released on the 26th...Xu Fei thought about it, and said: "We are late for review. If we grab the Lunar New Year file and the publicity is a bit hasty, why not take the opportunity to open the Spring Festival file?

"you think?"

"New Year's Day!"

...

Xu Fei first held a press conference and announced that "Earth Cannon" was finalized.

Follow the propaganda to fully launch.

Unlike "Promise", "Earth Cannon" is more like a master of the king, with an upright atmosphere. The programs on the show are of quality and quantity, and several posters, concept images and trailers are thrown out from time to time.

The propaganda resources of "Promise" were taken away in large quantities, or in other words, the resources actively chose the other party.

Like the second set of "Konka's "Wuji" Moon" in Beijing and Taiwan, it has disappeared and has become a special column of "Haier's "Earth Cannon" on CCTV."

Haier also has a new product, not a high-definition flat-panel TV, but a high-definition streaming TV, which supports U disk, DV, MP3 Barabara...

One month, four programs, first recorded and then played.

Haier spent 30 million yuan for bundled publicity, and technology products are always closer to science fiction films.

Xu Fei chose to participate in these activities, just like this one. The host is Jingwei, the Jingwei often seen on TV, she has an ex-boyfriend named Sa Beining.

The girl was a little nervous, although she communicated in advance.

The other party speaks very well, which means you can ask anything except private life...

Just ask!

"Which one do you think the box office of "Earth Cannon" or "Promise" is higher?"

"Of course "Earth Cannon"!"

puff!

The latitude and longitude almost sprayed, the first time I saw such an awesome guest.

"Can you tell me the reason?"

"First of all, from the perspective of the schedule, we are always speculating on the Lunar New Year stalls. The Lunar New Year battle is actually outdated. The Spring Festival stalls are in urgent need of land reclamation for the simple reason.

The audience is getting younger and younger, and the post-80s quickly become the main body. Their viewing habits and aesthetics are different from the older generation. They are growing, but our filmmakers have not made a targeted response.

For example, the Lunar New Year stalls have Christmas and New Year, which is very lively. But the students have not been on vacation yet. The Spring Festival is different. Teenagers are on winter vacation, and the Chinese New Year is getting more and more boring now. After 30 meals, the remaining seven days are salted fish..."

"Puff!"

Jingwei can't help it.

"Don't laugh, is that the same thing?"

"Yes Yes!"

"Young people need entertainment during the Spring Festival. So in terms of schedule, I think "Earth Cannon" is more advantageous."

Xu Fei didn't deliberately harm Director Chen, because the film was not released, but instead appeared to be yin and yang.

He analyzed it objectively and continued: "Secondly, the subject matter. "Promise" is said to be a magical film, but it is not new. As long as it is in Chinese and in ancient costumes, the audience has basically seen it.

The same goes for "Earth Cannon", a science fiction movie, not new.

The subject I talked about is a mainstream commercial blockbuster with a new era, new structure, and new aesthetic. It is not arbitrarily defined, there is a clear standard.

Such as script structure, characters, themes, big scenes, etc., this standard can most stimulate the audience's desire to watch the movie..."

Teacher Xu talked a lot in one breath, and finally smiled: "In addition, from the perspective of romantic feelings, I don't think anyone wants to see us being the protagonists in China, flying to the sky, and exploring space!"

...

"Promise" is like a fast-running man, followed by a guy who is calm, but approaching every step of the way.

Except for China Film, the rest of the filmmakers panicked a bit.

At this time, there were already naval forces on the Internet, and they got up to work one after another. The two gangs were very clear and quarreled.

The most typical is the orange network, the score has not yet been opened, the bottom is already noisy.

"China can make great science fiction films, I eat shit!"

"On the top floor, China has no science fiction soil at all!"

"Will you give me 100 million dollars? It must be another gimmicky, big and improper garbage!"

"Watching this trailer is too cheap, and those who don't know thought it was an animation of the Red Alert!"

So the new netizens clicked on the trailer and cursed back together: "Fuck your mother forcibly blind!"

"It's very textured, who said it's cheap?"

"looking forward to!"

Yu Jiajia didn't interfere. She was ready to clean up some garbage crawlers after the results came out.

It was so lively, and it was December soon.

"Promise" was released on the 15th, but before that, Xu Fei and Zhang Guoshi had to participate in a bidding meeting for the opening ceremony of the Olympics.

There is no Dadao Chen.

The poem that I read failed and was eliminated.

(Heaven is also the operating officer of the book circle, as well as several activity assistants, and the assistants mentioned in this chapter. Thank you for your hard work!)