The Director of Music Department

Chapter 447: .The era of big web dramas?

Rao is mentally prepared. Rao has overestimated the cost of Wang Yifan’s project, but when Wang Yifan said that he would invest 200 million Chinese dollars to test the waters in the first quarter, Dai Xinyue and Zhang Li were also forbearing. Can not help swallowing saliva.

You know, what was the production cost of "Legend of Sword and Fairy"?

But now, Wang Yifan actually has to invest such a high cost in a web drama. To be honest, it really scares them.

That's 200 million Chinese currency, and the point is, it's still a web drama.

In terms of TV dramas, Zhang Li can be said to have the most say, with a cost of 200 million yuan. For TV dramas, it is definitely considered a big production.

You know, for many hot dramas in China, the purchase price of a TV station in the first round is usually not too high. There are almost no more than 10 million, and the maximum is only 7 or 8 million. This is already a corner. .

And mainstream TV series, usually one episode can sell more than one million first-round broadcast rights, which is already a very good price.

But Wang Yifan, this is a web drama. With one mouth, the cost of production is so high that he doesn't take money as money. It's a prodigal.

Zhang Mo was very excited. Without him, he did not really watch the Internet drama at first, but when he heard that Wang Yifan would spend 200 million to produce one, what was that? That is definitely the best of the best.

Mi Huayuan is rather calm. Although 200 million seems to be a lot, but converted into a US knife, it is only more than 30 million. It is not that he has never filmed a US drama at this cost.

On average, one episode is no more than a million dollars, and it can only be considered low-cost in North America.

"Ahem, Director Wang, can you know what the theme of the series is?" Zhang Li felt that what he said before was a bit too early, and couldn't help asking.

"Crime drama, modern drama!" Wang Yifan said with a smile.

"Huh!" Zhang Li let out a sigh of relief. Although he still felt a little shocked, he let out a sigh of relief.

why? Because modern dramas are the best advertising carrier, with Wang Yifan’s reputation, and this can be said to be the first online drama featuring high-quality products, I don’t have to worry about the advertisements being cast. It is estimated that the placement of the ads alone can be refunded. Lots of funds.

It will be ok by then!

"Director Wang, have you found a good platform for this drama? ECCOM is willing to take over?" Dai Xinyue asked.

In fact, Zhang Li also wants to know her question. After all, web dramas are different from TV dramas. There are many first-line TV stations in China, and they can make a lot of money.

However, there are only a few first-line platforms for domestic online video websites. The key is that, usually, most of these platforms cannot offer too high a price for buying movies.

Don't think that "Legend of the Sword and Fairy" is selling at sky-high prices, just because the money from these online video sites is so easy to get, that is because people Li Junsheng and Yan Lingxuan have a strong appeal.

What's more, the difference between web dramas and TV dramas is that the usual mode of operation of web dramas is exclusive, and it is unlikely that they will be sold like TV dramas.

So, for such a big production, you must find a platform before you can start it.

Otherwise, if you can't sell it then, the joke will be big.

And the way of cooperation is still open to discussion, is it a buyout? Or divided?

"The two can rest assured that ECCOM will also be one of the investors in this online drama, and we will directly split this time." Wang Yifan said with a smile.

He had discussed this matter with Huang Xiangzhong of ECCOM Video. Huang Xiangzhong and Wang Yifan could say it was a hit. If it were not the case, Wang Yifan would not be so anxious to try.

In fact, Huang Xiangzhong is anxious, not to mention that ECCOM Video is now one of the top three giants of first-line video websites, but in fact, ECCOM Video has always been inferior to Aiqi and Youdou in terms of content.

And the video website really cannot do it in a short while.

If there is no new model or major changes occur, it is difficult to narrow this gap in a short time.

But Wang Yifan is actually not worried that ECCOM can't afford to pay, or is unwilling to buy it, because compared to the invisible sunk costs of video sites, the money for buying dramas is really nothing.

What is sunk cost?

Why are there not many video sites? And most of them died before dawn?

It is because the bandwidth cost of video websites is almost unbelievably expensive. Broadband is not bandwidth. It is not the one hundred megabytes of broadband that users use at home, or hundreds of megabytes of broadband. The bandwidth is the total amount of data transmission per unit time of the server.

It is equivalent to the general water supply pipeline of a residential area, but it is a bus for data transmission.

The reason is simple. If the bandwidth is not enough but there are too many users, the website will freeze or even crash.

For top video sites like ECCOM, the cost of this type of video is very high.

The annual expenditure on pure bandwidth costs alone requires billions, and the higher the number of users and the higher the number of visits, the higher the cost.

At the same time, the most frightening thing is that this cost is continuous! The cost you need to spend consistently.

And the current cost of content procurement, compared with the cost of bandwidth, to be honest, the ratio is not too high, because the annual quality content is only that.

Therefore, the video website can definitely make money, of course, it depends on whether there is such a value.

You know, ECCOM is a listed company. If a drama spends several hundred million to increase their market value by one percent, it will also increase by at least several billion.

In fact, Wang Yifan is not bad for money, but for this kind of thing, everyone gathers firewood and the flames are high, Wang Yifan also needs allies, and the same Huaxin needs allies.

And in the future, high-quality products are the general trend!

"There is no problem with light and shadow in our era! We voted for this project, but I hope that Director Mi will be the director of this show." Dai Xinyue said while looking at Wang Yifan.

"I have no problem, I hope Zhang Mo can play one of the roles. We can talk about the specific details later." Zhang Li also gritted his teeth.

Wang Yifan smiled and said, "Then hope that we can cooperate happily!"

"Happy cooperation!" Dai Xinyue and Zhang Li looked at each other and smiled.

Zhang Mo was even more excited.

A drama with a large investment of 200 million yuan, even if it is the resources of his Lao Tzu, to be honest, the important role in such a large production is not so easy to take.

After all, 200 million movies can be made to make a blockbuster, let alone a web drama?

In fact, even if they did not vote, Wang Yifan would still use Zhang Mo and Mi Huayuan, because Mi Huayuan was indeed quite suitable, and Zhang Mo, after all, had agreed to it, at least he had to sell this favor thoroughly.

Anyway, who isn't it?

Moreover, during this period of time, Wang Yifan also heard from Han Dong that this Zhang Mo, although he did have some bad habits, but for the time being, it was nothing. Moreover, this guy did have some skills, and he was also good at training courses. Seriously, and this guy also handled the interpersonal relationship quite well, but it was a bit beyond Wang Yifan's expectations.

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