The Richest Man Yang Fei

It's the day of CCTV advertising bidding again.

With the blessing of Biaowang’s halo, the sales of Biaowang last year, the White Washing Powder, have soared, which has made many manufacturers more interested in this year’s Biaowang.

And this bidding meeting became the first contest between Yang Fei and P&G in the shampoo field.

Before the formal bidding meeting, Yang Fei only knew the bottom line of this year's bidding. Even Su Tong was secretive. He only knew that he was bound to win, and he didn't know how much he wanted to invest.

No matter who came to ask Yang Fei, Yang Fei replied like this: "It depends on the situation."

There is nothing wrong with this, business wars, things are changing rapidly, before that moment, there is no idea how much money to invest.

In an interview with a CCTV reporter, when the reporter asked if Jiebai intends to win the Wang Gui crown again this year, Yang Fei's answer was also unpredictable: "It depends on the situation."

On the contrary, P&G performed very high-profile in the interview.

A certain high-level boss said: "I have heard a sentence, it was not what I said. I forgot the original sentence. The general idea is this: There are only two types of shampoos, one is called Procter & Gamble, and the other is called other shampoos. This year , We will increase investment in advertising and use more advertising resources to create a shampoo kingdom. Our shampoo is not afraid of any brand challenge!"

Yang Fei couldn't help but smile when he heard the dialogue in this interview.

There is no doubt that these words of P&G executives are for Mesi shampoo.

To Procter & Gamble, Meisi is another brand, a miscellaneous brand!

Yang Fei listened, but just laughed it off.

Yang Fei is still present at this year's advertising bidding event.

This is a gluttonous feast in the business world!

Anyone with lofty ideals will not miss it easily.

After successfully operating the first Biaowang brand, CCTV also tasted the sweetness of commercial operation.

A few seconds of advertising can earn tens of millions!

Before the bidding meeting, CCTV spread hero posts and invited domestic business elites to compete.

As the winner of the previous bid, Pure White Laundry Detergent has naturally become the focus of the audience.

The laundry powder business is mainly hosted by Wei Xinyuan. For all interviews and activities related to this, Yang Fei arranges for Wei Xinyuan to attend.

Someone noticed that among the entourage Yang Fei brought over this year, there were two very face-to-face people.

These two people, one is a middle-aged man about forty years old, wearing gold glasses, elegant temperament, white and fat, very friendly, and the other is a middle-aged woman with short, dry hair and a small body. She is delicate, but her face is bright, her eyes are small, but she is flexible and changeable. If she doesn't look carefully, she thinks she is a little girl!

Probably only a handful of people know that the man's name is Zhu Zhongnan, the general manager of the Meisi shampoo factory, and the lady's name is Xie Guiyan, the general manager of the cleansing shower gel factory.

These two people are at the helm of Yang Fei's new products.

Zhu Zhongnan graduated from Cambridge Business School and previously held an important position in a famous daily chemical factory in the United States. This time he was hired back to China with a high salary.

After Xie Guiyan returned from studying in Australia, she once served as the CEO of a certain brand of soap factory in China. She was a talent personally hired by Director Jiang Wanxia of the Human Resources Department of Beauty Group.

After the interview, Yang Fei decided to hire two people to serve as the bosses of the new factory.

At today's bidding meeting, Yang Fei was the first to show up in public with two people.

Zhu Zhongnan and Xie Guiyan have completely different personalities. The latter is like a little swallow that keeps on twittering, while he is like a big, steady and simple clock that only rang when it hits.

After entering the venue, Yang Fei and his group found their seats and sat down, their voices became quieter, and others looked in as if they were discussing important secrets.

P&G executives are sitting not far from Yang Fei, and they look at Yang Fei's side from time to time.

"Boss, we have inquired all the way, but still haven't found any useful information." The vice president reported to the boss, "I don't know if Jibai will compete for the bid this year, or what their bottom line is. Their trade secrets are very well guarded. strict."

"We have been instructed by the headquarters to increase advertising in China, and strive to gain a larger market share." The boss said in deep thought, "Don't worry about them, we will bid soon, and we will quickly discuss a target. "

"Sixty-three million, right? Sixty-three million is more pertinent. Last year, it was just over 30 million! Even if it doubled this year, that’s the number. I don’t expect anyone to bid more than ours. high."

Since the second bidding conference is still adopting the hidden bidding mode, the representatives of each manufacturer are in urgent consultations. How much should be voted?

In fact, manufacturers have already known this number long before they came to the meeting.

But at the scene, seeing so many powerful opponents, and hearing the sensational rhetoric of CCTV, people feel that it is worthwhile to spend more money to win the bid!

As a result, everyone had to re-examine their bid prices.

If you really want to win the bid this year, then you must do a good job in terms of the bid amount.

If you bid too high, the quotation will overflow, which is tantamount to waste.

You voted too little. Like last year, the second place was only more than 70,000 yuan behind Yang Fei. That's even more regrettable!

November 8th, Media Center, is destined to be a day of fortune carnival.

When the host announced that there would be bidding for the bidding time period, the audience was boiling.

Only one chance!

Once the numbers are filled in, they can be changed, but once they are submitted, they can only follow the arrangements of fate.

Therefore, manufacturers are considering and bidding very carefully.

Yang Fei did not hesitate at all, picked up the pen, rustled down a number, folded the tender paper, and handed it to Zhu Zhongnan.

Zhu Zhongnan didn't know how much the boss wrote, he wanted to open the paper and take a look.

But his reason overcomes his curiosity.

Today, this number is the biggest trade secret.

Since Yang Fei didn't discuss it with him in advance, it was enough to show that he still didn't know before the official announcement.

Zhu Zhongnan handed the note up and said: "Meisi Shampoo Plant is bidding."

"Meisi Shampoo?" The staff froze for a moment~www.NovelMTL.com~ and immediately reacted, "Understood, it is the brand king of last year, the brother brand of clean white detergent!"

"Yes." Zhu Zhongnan nodded solemnly.

"You changed your brand to hit the list this year? Do you no longer use white detergent to compete for the champion?"

"Yes." Zhu Zhongnan said without a smile.

"Well, I hope you guys are lucky and can win the bid."

"Thank you."

The bidding was over, and before the bid was sung, the owners of several liquor factories immediately began to talk loudly, and a broken gong shouted: "I have already voted, 66.66 million! Grandma, a bear, if I pay it back this year No, I won't come next year! More than 66 million, I see who else is bidding higher than me!"

As he said, he glanced at Yang Fei inadvertently.

Yang Fei chuckled. It turned out that this was the boss of Confucius Banquet, the defeated general of last year.