The Richest Man Yang Fei

Yang Fei made a brand-new attempt in Shanghai, turning Liuliu Liu Shopping Plaza into a unique leisure shopping community.

Su Tong has been running outside, and only from Yang Fei's mouth, he has heard of the embryonic form of this shopping community.

Now, this community that has gathered Yang Fei's hard work is finally about to open!

Yang Fei, Su Tong and others came to Shanghai together.

After getting out of the car, Su Tong uttered a wow call: "Yang Fei, this is our 666 shopping plaza? Isn’t it beautiful? Isn’t it built in a park?

This is of course Liuliu Liu Shopping Plaza.

Three six, a huge sign, gleaming under the sun!

In front of the square, there is a green field with subtropical palm trees, cypress trees, iris, yew and other trees. Under the trees are benches and shelters for rest.

There are shops selling snacks and snacks on both sides, which are neat and tidy.

At first glance, I thought I had walked into the beautiful Qionghai Beach.

Su Tong was happily like a child, ran and went around in circles: "Yang Fei, it's so beautiful here! It's even more beautiful than the France we've been to!"

Yang Fei couldn't help smiling as she watched her bouncing around. The sister and girl had a heavy heart.

"There are also milk tea sisters here, and tea color!" Su Tong walked over happily and bought a few cups each, and invited Yang Fei, Ma Feng and others to drink.

Mouse, Tie Niu and others took it over and said respectfully, "Thank you."

Comrade Tie Niu had already set his mind.

After a period of desolation and autism, he realized the fact that no matter what it was, he could not compare to Yang Fei.

This is really a sad discovery.

Therefore, he had long thought about Su Tong.

In addition, in the past few years, Comrade Tie Niu has followed Yang Fei and ran around. He has seen the vast land and resources of the motherland, and has become accustomed to seeing the beauty of the great rivers. The same day.

In the eyes of the Four King Kong, Su Tong is Yang Fei's woman, and they treat her very respectfully.

A group of people walked into the shopping plaza while drinking milk tea.

Today is the day of the opening, but Yang Fei did not engage in the celebrity support set, but planned a parent-child theme event.

Anyone who brings their children can participate.

There is an amusement park in the square. Anyone who spends up to 50 yuan in the square can enter the amusement park for free with a small shopping ticket.

More than a dozen programs are prepared in the amusement park, waiting for customers to participate. The winner can exchange items such as dolls, toys and tissues.

This event attracted countless parents and their children to participate.

The square sells hot and cold drinks, but it also provides free direct drinking water. The front desk and lockers can store goods on behalf of customers, reducing the burden of shopping.

In a corner of the amusement park, a special small house is provided with warm nurses and suitable temperature, but only entertains one kind of people: breastfeeding women.

When women take children outside, need to breastfeed, or change diapers, they often cannot find a good place. The Liuliu Liu Shopping Plaza provides such convenience.

When you come to the second floor, you will see that there are many adults and children in a corner, squeezed into a bookstore to read. This is a branch of the bookstore in Shanghai. It cooperates with Liuliu Shopping Plaza. Every time a square is opened Customers with membership cards can read books for free in a bookstore.

The books in the bookstore are all old books purchased in batches. They are as cheap as picking up scraps, and the square only needs to provide a corner to provide a convenient place to read books for book lovers. The cost is low, but it brings incomparable convenience and warmth. .

You can get corresponding points for consumption or shopping in the square, and you can exchange them for useful goods at the front desk.

Yang Fei did all this to increase customer stickiness.

What is stickiness?

This is an important indicator to measure user loyalty programs, and it plays a key role in the brand image of the entire company.

Stickiness is also called stickiness, which refers to the sense of dependence and re-consumption expectations formed by the combination of customer loyalty, trust, and benign experience to the brand or product.

The stronger the sense of dependence, the higher the customer stickiness; the higher the re-consumption expectation, the higher the customer stickiness.

If you want to better improve customer stickiness, you must do the following.

The first is to do a good job in customer care, the second is to improve customer shopping experience, and the third is to do a good job in tracking customer needs.

Many consumers only think of buying when they see the goods when they are shopping, which requires good communication among shopping guides.

And some customers only like to go shopping quietly. At this time, the shopping guide has to stay away from the customers, but they have to appear in a position where the customers can call.

Business is a subject, and Yang Fei is also learning while operating.

After the opening ceremony, Yang Fei came to the ninth floor.

Every shopping plaza has prepared an office dedicated to Yang Fei.

"Yang Fei, this shopping plaza is different from the others." Su Tong stood beside him, and the two watched the crowds outside through the floor-to-ceiling glass windows.

"Which one do you like?" Yang Fei asked.

"Of course it's this one. I think it's so warm, I have an idea of ​​going shopping."

"When sales come out, the market is the criterion for testing truth."

Su Tong said: "Compared with the daily chemical industry, your expansion in the shopping mall is too conservative."

Yang Fei said, "Is there?"

Su Tong said: "I am not the only one who thinks so."

Yang Fei groaned: "The golden age of shopping malls has been in the past decade. The more difficult it will be to make it later, so I only make boutiques. Instead of going bankrupt in the future, I might as well move forward steadily."

He smiled: "However, we have to start the road of expansion."

After more than three years of hard work, Yang Fei has basically achieved the overall layout of the daily chemical industry.

Next, his career focus will be placed on industrial expansion.

"Sister, I have a plan called Baicheng Qiandian."

"Hundreds of cities and thousands of stores? Just choose one hundred cities across the country to build a shopping plaza?"

"No, it's the whole world."

"The whole world~www.NovelMTL.com~You only build a thousand stores?" Su Tong felt incredible.

When she wants to come, in so many cities in China, just build it at will, not just a thousand stores.

Yang Fei said: "We only build high-quality goods! Open a family, you must live a family, you must make a profit! All over the world, choose one hundred representative commercial cities. One hundred cities, or nine hundred and ninety-nine cities. Expand one thousand stores."

"These thousand stores are also imaginary, maybe nine thousand nine hundred and ninety-nine?" Su Tong made inferences, and smiled after speaking, "It's called a thousand cities and thousands of stores."

Yang Fei laughed and said: "Don't be too much. The staff of each store is controlled within 500, then the staff size of our shopping mall can be controlled within 500,000."

"Ah? Are there so many?" Su Tong said silently. There are so many, and said in surprise, "Terror!"

Yang Fei took a deep breath and said, "For those who cultivate immortals, there will be a foundation building period. I think we have completed the foundation building period! It's time for a blockbuster!"