Tokyo Video Game Tycoon

  Chapter 140 Touching the Competitors to Cross the River

   Now I don’t know how many reporters are secretly cursing their bosses.

   cursed them for not knowing how to be flexible, and now they are begging the director of their own TV station to change their term quickly, so maybe the rules can be changed.

   This is a rare social upsurge.

  At the moment when Japan's economic bubble burst, it is very rare for so many people to go to the street to buy goods and wait in line for a day or two or more.

Needless to say    The Nikkei Economic Newspaper.

   They are very supportive of Yuxing Electronic Entertainment.

   Seeing the rapid development of Youxing Electronic Entertainment, he began to exaggerate the benefits of video games.

   praised video games for reinvigorating sluggish Japanese society.

   praised Youxing Electronic Entertainment as an excellent company, and its president is young and promising.

   At the same time, the group of economists also boasted that perhaps this may be a sign that Japan is out of the quagmire of the bubble burst.

  The Japanese people have felt that they have lost years of time, and they have been so prosperous that they have fallen to the bottom in a blink of an eye.

   However, Zhu Yuxing knew that these were all bluffs.

   A mere video game can’t affect the entire Japanese economic structure, at most it just makes it a little more active.

   But this seems to be the influence of the butterfly effect.

  I have changed a lot of people.

   Of course, he also hopes that he can change more people.

   However, in the sales of SFC, it is not particularly obvious.

   400,000 sales in the first week.

   This is already quite amazing.

   This also seems to prove that the Japanese people still have spending power, but they lack something that can really impress them.

   This is also the result of a year of hard work to develop the market.

This is really not easy. If you work hard in the future, you can make some popular top games in Japan reach the sales volume of one million in the first week, which is basically the sales limit of the entire local Japan. It's very difficult.

   After all, there are only so many Japanese citizens.

The average scores of the four first games are also good. The sales of Contra 3 and Super Mario World have exceeded 300,000, which means that 70% of people who buy game consoles will choose these two games, and It's a colleague's choice.

  Other Mario drawings and Zero Cars sold less.

The   Zero car sold nearly 200,000, and the results were not bad.

   There are only 100,000 Mario drawings.

  This game is more of an experimental nature, and Zhu Yuxing didn't really expect much revenue from this game, and it was calculated as much as it could earn. Originally, the development cost of this game was not high.

   Then Zhu Yuxing looked at the results of other peers and looked at their current sales of game consoles and games.

   First is the PN game console.

The release of   SFC made it a direct hit.

  According to industry estimates, the weekly sales are probably not more than 2,000 units, which is indeed the worst week.

   Not to mention the sales of games, there is no data to count the sales of these games.

  Suri Electronics didn't make any special struggles, and let himself be ravaged by Yuxing Electronics Entertainment like this, and he didn't even resist.

The influence of   SFC is indeed very large, and it is really a loss to confront it head-on, so it is better to skip this competition and wait for the next opportunity to counterattack.

   The same is true of several other companies that want to make money. They have no response to the release of SFC, and they are completely flat.

   Zhu Yuxing felt a little bored, but he didn't expect them to give up resistance like this.

  You guys come here symbolically.

   It’s not that they don’t want to come, it’s that Zhu Youxing almost monopolized all the advertising space for those few days with the money they spent.

   But it is estimated that when SFC sales gradually stabilize, they will start to try to counterattack.

   There are rumors in the industry, that is, rumors from the uncle's party that Su Rui Electronics seems to be planning to make a handheld computer.

   And their performance will be better, only in this way can they have a certain advantage, otherwise under the same conditions, they really can't compete with Zhuyouxing.

   On the contrary, the development of the new home game console is not very active, and I don’t know if it is well kept secret and has not been discovered.

   Zhu Youxing thought for a moment and felt that he still had to urge these competitors.

  Can't let them just lay flat.

   He also expects to cross the river by touching these people.

   He has to speed up the development of game consoles, otherwise he will not be able to keep up with the times. When will he be able to play the real 3A masterpiece?

   So Zhu Yuxing called Natsume Yasushi, who was in charge of marketing.

   "Xia Musang, I have a new task to teach you, but this task is rather special."

   As soon as Natsume Yasushi came in, Zhu Yuxing gave him a task directly.

   "President, you said."

   "Find some people, try to use anonymity on the Internet, hide the IP address and all information, and then leak some information to the outside world."

  Natsume Kanglong was a little confused by Zhu Yuxing's words: "Leaked news? What news?"

   "Let's just say that we are starting to develop a game console with higher performance. It is expected to be a game console that directly manufactures 32-bit chips, and is ready to enter 3D graphics games and bring innovation to the video game industry again."

Zhu Youxing paused, then said again: "By the way, find a few suitable chip companies, contact both domestic and foreign, make a phone call and ask for warmth, and then take the opportunity to inspect their company's latest models. Digital chips, and then figure out how to 'unintentionally' take some spy photos and distribute them online."

  Natsume Yasushi opened his eyes slightly.

   "President, are you serious? We're really developing the latest game console, and it's really 32-bit. Isn't this kind of active leaking just to make the opponent react?"

   "That's right, that's what I'm going to do, they're too slow, I have to hurry up and spur them on." Zhu Yuxing showed a mysterious smile.

   "Too...too slow?"

  Natsume Yasushi must admit that he often cannot guess some of the strategies of Take Yusei.

   Now the company's internal engineering development team has indeed begun to develop newer game consoles.

   Although they are just getting started, Take Yusei has given a clear path and they are already starting to move towards their goal.

   But he really couldn't understand the fact that Zhu Yuxing took the initiative to leak the secret.

   This kind of thing, only Take Yusei himself can know what he wants to do.

   He had to let a company like Suri Electronics step on the thunder first.

  Because 32-bit performance game consoles are very close to the technological level of the current world.

  It is not difficult to develop such a game console. The difficulty is that the development of the game console is completed and how much should you sell it for.

  Now the price of game consoles is generally in the range of 8000 to 1W yen.

   This is because it is very economical to study 8-bit and 16-bit game opportunities at the world's technological level, and these two chips in this period are also not too expensive.

  But 32-bit chips are different. More than 80% of computers in this era still use 32-bit CPUs.

  This price is no longer a petty fight. If you don’t pay attention, the cost may skyrocket several times. Zhuyouxing has to let the competitors test the user’s tone first.

   See if they can accept a higher price.

   If you don’t accept it, then you will have to hold back for two more years. If you accept it, then you will enter the arena decisively.

   This is actually Zhu Yuxing treating his competitors as guinea pigs.

  Let them test the players' ability to bear, and then they will attack and swallow the biggest cake.

  Sometimes it is not very wise to be aggressive all the way to the front. You also need to step back at the right time and let others rush ahead for a while.

   Racing cars just like to do this. The lower ranked cars follow behind the front cars, which can reduce wind resistance and be ready to overtake at any time. On the contrary, the cars in front will be nervous, worrying that their rankings will be overtaken at any time.

   (end of this chapter)