Tokyo Video Game Tycoon

Chapter 197: consumer exhibition

   Chapter 197 Consumer Exhibition

  This year's Consumer Fair in Las Vegas, USA will be held from January 11th to 15th.

   Here is an exhibition that almost all companies in the field of electronic technology cannot ignore.

   Every well-known company, big or small, has a record of exhibiting at this exhibition at least once.

  This is also the world's largest and most influential electronics exhibition. Since 1967, it has also happened to be a period of intense confrontation between the two superpowers.

   Any electronics you can think of will be on display here, including little things like socket plugs.

   There are only a few days left until the official exhibition.

   Some large companies have already started to arrange and arrange the venue in advance.

   On the other hand, Youxing Electronic Entertainment, which can only buy a small piece of publicity space, can hire someone to arrange it in the last two or three days.

  If you want to have a large enough exhibition area at CES, you don’t just have to have money.

   At the same time, you also need to have a certain degree of popularity and influence. Of course, if you spend ten times the money, it is no problem. After all, the exhibitor will not let the money in hand not make it.

   But that's totally unnecessary.

  For old international electronics giants like Suri Electronics, their venues are naturally one of the largest.

   There is also Morgan Company, which developed the computer system of this world. The DOS3000 they developed is the most popular computer system at present, which is probably similar to the WIN2000 of Zhuyouxing's previous life.

   Just by selling this system, their company's annual revenue can exceed 10 billion US dollars.

   At the same time, there are several other electronics industry giants with similar status as Suri Electronics.

   They are also companies that span multiple fields and have a huge user base. These companies are the most dazzling stars in the exhibition.

   Then, there are some medium and small, as well as some start-up companies.

  Youxing Electronic Entertainment has no influence in the United States, so it is directly separated from the exhibition of some start-ups.

   Zhu Youxing also took a look at his exhibition area. The corner is really remote, just 50 meters away from the gate.

  If someone is not bored or walks this way on purpose, it is difficult to notice the products on display here.

  If you want to really gain influence, you obviously need to work hard.

   Zhu Yuxing thought calmly, thinking about how to present himself well next.

   At the same time, Aiden, who is almost the actual controller of Surui Electronics’ branch in the United States, is discussing with some people about the upcoming International Consumer Electronics Show.

An employee was holding a document and said: "This year we plan to announce a total of 17 products, of which 11 household consumer electronic products can be promoted in the next two years, and the remaining six are for the next five or six years. planning."

   In front of Aiden, there is also a document.

  It details the details of the products that will be exhibited this year.

   Among them are home TVs, which are made using the latest ultra-thin technology, and are new types of TVs that can be hung on the wall.

   At present, many companies are working hard in this regard, and Suri Electronics is the leader.

   There are also personal mobile phones, which already have some basic smart functions.

   Such as the shooting function, built-in mini-games, and the ability to connect to the wireless Internet to browse the web.

   Among them, there are naturally the most popular video game consoles in Japan in the past year or two and several better game products from Suri Electronics.

   But this game console is not the previous PN game console, but a brand new game console with a 32-bit chip.

Its game console has a brand new 3D graphics special effect function, but the real 3D game has not appeared, because there is no Zhu Yuxing to lead the way, they do not know exactly what kind of 3D game is successful, so they can only make a similar A game in which a 3D character is created on a flat map.

This game is called Sun Knight 3D, which is very straightforward and easy to understand, and this is more like a demo of a game demo, so that ordinary people in the United States can see the products of new cutting-edge technology, so as to have a certain impact on this product. interest.

   The employee in front of Aiden continued to report: "According to the previous plan, TV sets and mobile phones will be the main force of our promotion, followed by personal notebook computers."

   "Wait a minute." Aiden suddenly stopped the staff's reporting.

   "Boss, is there any problem?"

  Aiden took the document in front of him, then opened it to other high-level executives who participated in the meeting and said, "This time we will change our strategy and focus on this product."

   A group of senior executives of Suri Electronics America Branch looked closely, and the product that Aiden said to focus on promotion was the 32-bit video game console that had just been developed.

   Everyone was a little puzzled.

"Aiden, why do you want to promote this game console? Now the overall market size of game consoles is only a few hundred thousand users, but the number of users of TVs, home laptops and personal mobile phones has exceeded 10 million, why should we give up These users?"

Aiden pointed to the game console on the paper and said: "Don't forget, CES is a place to promote new technology, such as home TV, home computer and mobile phones. We have better promotion channels, but electronic The game console is a brand new product in the United States, even if the user base of this game console is not much now, but the future is promising, isn't it?"

   Everyone felt that Aiden seemed to have some truth in what he said.

   But it's clear that Aiden's choice is a bit aggressive.

  They are a large company, and all publicity is responsible for many shareholders. A senior executive from another shareholder raised his hand and said, "However, it is still a bit risky to promote video games now, and we should maximize the benefits."

At this time, another high-level executive raised an objection: "What Aiden said also has a certain truth. Announcing some brand-new technology products at the International Consumer Electronics Show can greatly improve the overall style of our company, which is more worthwhile than short-term benefits. Interesting."

   "I don't think it's right..."

"I think…"

   Several high-level officials began to discuss, and for a while they were also unable to convince the opposing party.

  Aiden patiently waited for them to discuss. After waiting for about ten minutes, he finally said: "Now, I am the person in charge here, and I have unilaterally decided to strengthen the promotion of video game consoles. Do you have any opinions?"

   The people who were having a heated discussion suddenly became quiet when they heard Aiden's tough words.

Aiden is indeed the actual controller of Suri Electronics in the United States. The half-hearted guy before was ousted because of his ineffectiveness and some small actions behind Aiden's back. Now Aiden can really take charge of some companies. decision.

   And if he insisted on doing something, there was really no way for the upper echelons to stop him.

   However, Aiden's behavior also means that he will be fully responsible for his own decisions in the future, and he will also bear the greatest responsibility in the event of mistakes.

   Everyone naturally stopped touching Aiden's bad head, and fell silent. Anyway, the sky fell and there was a tall one, so they didn't particularly care.

   (end of this chapter)

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