Tokyo Video Game Tycoon

   Chapter 251 E-sports?

   In fact, sometimes, the player really needs some guidance.

  Sometimes it's not a fun game to be discovered and liked from the very beginning.

Dragon Quest and Pokémon before    are obvious examples.

  These games do not have eye-catching graphics at the beginning, nor do they seem to be interesting to play, and they are a bit boring at the beginning.

   At this time, if the game company intends to ruin it, it will be a big loss to just give up this type of game.

  Sometimes players really don't really know what they like to play, so they have to tell them.

  In the first week, thanks to Mario's fame, Mario Kart's sales in the United States and Japan together successfully exceeded one million.

   But sales began to plummet in the second week, which is not a good sign.

   Take Yusei is ready to start saving himself again.

   And the best way to save yourself is naturally to organize a game.

Winning or losing will make most players interested in such a game, but this time will be different from the previous challenge, this time is just right to engage in real e-sports, and bring out a variety of games again. Hold a competition.

   In order to build momentum, then naturally you can consider holding a game in Europe, America and Japan, and then have a Japan-US confrontation, which will obviously be more topical.

   So Zhu Yuxing immediately called the team responsible for publicity, and also used a video conference call to connect with the publicity staff in the United States.

  In the current network state, the delay of video conference across the ocean is a bit high, but it is almost usable.

   At this moment, it is already seven or eight o'clock in the evening in the United States, which is just the time for the employees to rest.

   But for this project, the employees in the United States can only have a meeting with them.

   After everyone was almost there, Zhu Youxing glanced at everyone participating in the meeting on the TV screen, and then glanced at the already full conference room, they all seemed to be talking and laughing.

   When he was in the company, Zhu Yuxing was easy to talk and had a mild temper, so he was very relaxed even in meetings.

   "Okay, now let's talk about business, be quiet."

  In the United States, everyone in the conference room immediately silenced, and then all looked at Zhu Yuxing.

Natsume Kanglong, who is mainly in charge of publicity and marketing, looked at Zhu Yuxing suspiciously. Usually, Zhu Yuxing rarely had contact with the publicity department. Most of the time, he gave them a lot of free space for them to play at will. Calling them over for a meeting was indeed a bit confusing, not knowing what to do.

   Take Yusei coughed twice and said, "Everyone, the recent sales of our Mario Kart are not particularly good, so I think it is necessary to change the promotion strategy."

   "How to change?" Natsume Yasushi asked directly.

   "Do you remember the previous Speedrun Challenge?"

   The employees in the United States were a little dazed when they heard this term, and most of them were not quite aware of this matter.

   But soon someone who knew it began to explain it to them, and they suddenly realized.

   Then they thought to themselves, is it possible to compete in video games? This is really unexpected.

   Speedrun is like a racing race, which is equivalent to a sports competition in the video game world, which is indeed eye-catching enough.

  Natsume Yasushi and everyone in the Japanese conference room nodded. They had personally organized this event with Take Yusei, and of course they knew it very well.

   "I plan to hold such an event again, but this time the competitive attribute of the event will be higher, and I plan to directly form it into an industry line."

   Zhu Yuxing walked to the projector and played the content he had prepared.

   E-sports planning.

  Introduction: A competition event dedicated to some games with certain competitive attributes is expected to be held once a year.

  The crowd watched with wide eyes, and their minds were now starting to run fast.

"This e-sports plan is actually similar to the previous challenge, but this time it will place more emphasis on the sense of honor, the competition will be more formal, and all participating players must pass certain certification conditions, and then in the future there will be electronic Competitive teams, forming a brand new industry chain, of course, all of this is just a preliminary plan, and now my idea is just to stay in a local scope, the focus is to promote the game Mario Kart.”

   "Excuse me, President, is the competition of Mario Kart a competition of who can get the first place?"

Zhu Yuxing nodded: "That's right, but as I said just now, this time I plan to let the participants form a team, that is, a team, and then fight as a team. In Mario Kart, the participating players There will be eight players, and these eight players will be divided into red and blue teams, four teams of four, two teams will compete, and then the final winner will be the team winner, and other than that , we will also have individual competitions, one-to-many challenge competitions, etc., and the game is not just Mario Kart, but also two games, Street Fighter and Street Basketball. Strong competitive attributes."

   On the projector, the pictures flashed one by one, first four people fighting in Mario Kart, then one-on-one battle in Street Fighter, and finally the winner.

  In the field of video games, eSports has always been a field that cannot be ignored.

   is not to say that the game industry cannot develop without video games, but if there are e-sports, video games will expand their territory again and make more people interested in video games.

   There are really many people in this world who have a pure desire to win, but don’t care what the thing that determines the outcome is.

   In this case, you can win over such a group of people to become players as well.

   In his original world, there are actually very few real core players. There are four billion players around the world.

   It would be a bit of a nonsense to just rely on video games on consoles to reach the scale of the game industry in the original world.

  There are always people who prefer online games, there are always people who prefer competitive games, and there are always people who prefer farming games.

This time is also an attempt to broaden the field. Several large game manufacturers in my previous life also have their own different e-sports projects, but these projects are not as conspicuous as those of the top e-sports, but that is also the same A group of people worth paying attention to.

   (end of this chapter)