Tokyo Video Game Tycoon

   Chapter 290 The Chain Reaction of the Video Game Industry

"Stop playing video games, Zhuyou, how about following me in the film and television industry? This can make more money than making those games, and now the film industry is easier to gain fame in the world, and the audience for the film is still larger. , this is nothing compared to video games.”

  Tukarev admires Zhu Yuxing and his team very much.

   Their special effects development technology is very strong, which shows that Zhu Youxing has a very unique vision. If you can cooperate with him to develop in the film and television industry, it will definitely have a bright future.

Zhu Youxing refused with a smile: "In the future, I will definitely find opportunities to do movies, but I don't plan to make it my main business, but in the future I can consider derivative production of IP, game adaptation movies, and movie adaptations. Games, isn't it good too? It just so happens that you can make a video game while the infinite popularity of Xinghai is still there, and I think you can make some extra money."

   Tukarev obviously doesn't care much about Take Yusei's suggestion, he really has no interest in video games.

At this time, Zhu Youxing asked again: "By the way, didn't you bet with a few old opponents before? It seems that if you win, they will apologize to you in person. Have you made an appointment? I will also witness it. ."

After listening, Tukarev shook his head: "Hehe, how could those guys who value face more than anything else apologize to me? They will have all kinds of excuses to shirk this kind of apology, but it doesn't matter, This disgust they have made me very happy."

  Tukarev didn't care, but he must still want to see the gang apologize in person.

  It is better to do a 90-degree bow to apologize like Japanese.

   Of course it’s just thinking.

   It is impossible for these big guys to do this.

   But the fact that he won the bet himself cannot be skipped.

   Next, he will often take this incident to disgust those guys, and he will whip the corpse out if he has nothing to do, which is enough to make them uncomfortable.

   After that, Tukarev invited Zhu Youxing to have a meal and a few drinks, but Zhu Youxing did not refuse, but put it aside for the time being and made an appointment for another day.

  Tukarev also left afterwards, no longer disturbing Zhu Yuxing's work.

   The turmoil in the outside world has nothing to do with Zhu Yuxing at this time, and he now has to concentrate on new game development.

   His basic game is still in the game industry, and he also wants to bring more excellent games to this world, so he doesn't want to waste a little time.

  …

   At the same time, in a very stylish company building in a city in California, several executives and board members of Hongguo Company held a new general meeting of shareholders.

   At the end of each year, the CEO will preside over a meeting and report the sales situation of the year to shareholders.

  Myron Case, then the CEO of Hongguo Company, turned on the projector with a heavy heart, and rows of data were then presented to shareholders.

   "This is our 1997 sales performance."

The data appearing in the    projection is the sales data for the current year.

   In general, the sales performance is not bad, and there is at least a dozen percent profit.

   However, if you compare the performance of the previous years, this is only a dozen percent of the profit, and the profit of less than 200 million US dollars is really unmanageable.

  Myron Keyes was so heartbroken.

   But as a CEO, he must be accountable to shareholders, and he must disclose these data truthfully. If he cheats a little bit, he will not be the CEO.

   "I want to know one thing." At the conference table, a major shareholder was the first to speak, "Why has our performance declined again this year, and it has declined so fast?"

   All the shareholders also looked directly at Myron Keyes with very sharp eyes.

   When Myron Case first took over as CEO, the business of Hongguo Company was booming.

   Their personal computer business and the newly expanded mobile player business are very good, and their products are very popular.

   At that time, the annual profit could exceed one billion US dollars, and it was one of the cutting-edge companies in the electronics field in the United States.

   At that time, Myron Case also had a very ambitious vision, aiming to more than triple its performance within three years.

   And he pays special attention to the field of personal computers, he believes that this will be a potential explosive point in the future, which needs to be focused on.

   In the first year of his tenure, he did improve the company's performance rapidly, and the personal computer business also developed very well. Seeing that his goal of doubling in the first year is about to be completed.

   But just when the doubling of performance was about to come, the sales data for the next quarter suddenly came to an abrupt end.

  The sales performance did not drop immediately. At that time, the sales in the current quarter could only be the same as the previous quarter.

   At that time, Myron Keyes believed that consumers should enter a short-term period of weak consumption and recover soon.

   But what he didn't expect was that that quarter was his highlight moment.

The    PC business started to slowly decline for no apparent reason.

   At that time, it was not just his company that was slowly declining. The performance of the system sold by the Morgan Group next door was also slowly declining.

   For a short period of time, Myron Case could not find any reason why consumers were no longer interested in personal computers.

   At this time, it happened to be the time when video games entered the United States.

   The obvious answer is that the video game machine business has affected the sales of Hongguo's products.

  The price of game consoles is of course not expensive, but people's energy is attracted by video games. Even if they have that spending power, their interest in personal computers will inevitably weaken.

When   Myron Keyes discovered this, it was already a period of rapid expansion in the United States.

  Myron Keyes was also shocked that a company with only entertainment content could grow so fast.

   This is hard to understand.

   But he is also a CEO with strong management skills. He immediately took action and organized people to develop games on his own personal computer.

   But the computer game market at this time was really too small.

  More people still regard personal computers as office supplies, and no one regards computers as entertainment products.

  Entertainment is entertainment, office is office, we cannot occupy both.

   Especially children, they have no interest in computers at all.

   Only consoles can keep them happy.

  Myron Keyes made various attempts to save, but they all failed.

  Youxing Electronic Entertainment has defeated the products of their Hongguo Company in disguise.

  The personal computer business, which has unlimited potential, has become an industry with uncertain future. His previous production line planning and various business orders have also encountered various problems.

   Originally, Hongguo Company also had a portable listening device product line, but this product was going downhill, and Hongguo Company fell into an infinite loop like this.

   "Dear shareholders, I will explain the specific reasons to you next. Please let me report the data first."

  Myron Keyes took a deep breath, and said in a slightly heavy tone.

   (end of this chapter)