Tokyo Video Game Tycoon

  Chapter 457 Disc is the future star...?

  Youxing Electronic Entertainment's handhelds have been sold at a loss so far, with an average loss of more than twenty dollars per unit.

  So if you want to make a profit in the early stage, you must have a sufficient amount of video game sales.

   Youxing Electronic Entertainment estimates that the annual sales of GSL handhelds should be close to 20 million units, or even 30 million units.

   If it is 30 million units, it is a loss of more than 600 million machine costs.

   If you want to make money back, you have to make at least 600 million or more profits on video games.

   The average profit of a first-party game with millions of sales is about 20 to 30 million US dollars.

  According to the current regular sales data of Yuxing Electronic Entertainment First Party, if Zhu Yuxing personally supervised the work, it may go directly to the sales volume of tens of millions.

   And if it's just a first-party game, it's about one million to three million sales at most.

   Under normal circumstances, this year’s gains on game cartridges can definitely make up for some of the cost losses on game consoles.

   But all of this is based on the premise that the game can be released normally and the supply of cassettes is stable.

   However, now, there is a problem with the production of the cassette, and this problem may directly affect the three-month cassette production capacity.

   Now is the high-frequency stage of the confrontation between the two parties, and a slight mistake by either party may affect the future pattern.

   "I'm very sorry to customers, the supply of cassettes has been tight recently, and you need to wait for some time for the Legend of Zelda Cartesian cassettes."

   "I have to wait, I've been waiting for half a month."

  When the time came to May, the shortage of cassettes began to gradually appear.

Yuxing Electronic Entertainment has tried to put more cassettes into popular works such as The Legend of Zelda, which is a bit unfair to other works, but this is also a matter of no choice. It is now time to give priority to games with a larger audience of players. A choice that must be made.

   But even so, the stock of cassettes is gradually running out.

  This is not only for Japan, but also for the whole world.

   For the dissatisfaction of players, the game store promises to send these users free mail as soon as they get the cassette goods, and also comes with a free digital game, which only needs to be exchanged in the online mall in the future.

   This can alleviate the dissatisfaction of players a little, but their demand for entertainment, as Nagao Yu said, will not weaken in the slightest. On the contrary, they will be more eager to obtain the entertainment brought by video games.

  The Nintendo of the previous life was very good at playing hunger marketing in the early days, deliberately creating a situation where some popular works were out of stock, making users more eager to get their games.

   But this is based on absolute advantage.

   In the early days, if Zhu Yuxing wanted to do this, it would definitely be no problem, because there were almost no opponents at that time, and he could also be accepted by players when he played a little trick.

  But it can't be done now, Suri Electronics is staring intently.

  The player walked out of the Yuxing Electronic Entertainment store in disappointment, and the clerk of the store selling Suri video games on the same street immediately warmly invited the player to come over.

   "Guest, you can come to our house to try our latest game works, some works are not inferior to Yuxing Electronic Entertainment."

   That player was a little disdainful, so he didn't believe the clerk's nonsense.

   But he couldn't help it after seeing the very cool game video pictures at the door of Suri Electronics.

   Once people get used to the entertainment provided by video games, they can no longer easily accept the feeling of losing it.

  Although old games are not unplayable, no one can refuse games with more cool updates.

  In the end, the player walked into the store and bought a handheld and several games.

   Because even if these games are not as good as those of Yuxing Electronic Entertainment, the overall quality is not much worse.

  Because these games were also made by studios that made games for the Youxing family in the past.

  Youxing Electronic Entertainment is the enlightenment of the game industry in this world, and it is also the existence of the Whampoa Military Academy in this world game industry. It has cultivated countless outstanding game producers, and they are also the treasures of this industry.

   Now Suri Electronics also has many games with more than three-star quality.

   Players who do not have absolutely strict requirements on the quality of video games are also acceptable.

  Between the stores, the players finally chose Suri Electronics helplessly.

   In the media and newspapers, Nagao Rain was also excited again.

   The strong sales data of Youxing Electronic Entertainment made him really a little lack of confidence.

   But now, seeing that the sales momentum on their side is growing rapidly, and the opponent is starting to be limited by the production capacity and slowly reducing, he began to ridicule in a somewhat gloating tone.

Before, I thought it was a bit of a loss to buy Downstream Electronic Entertainment for 10 billion, and then I wanted to spend 3 or 4 billion to buy it. Now it seems that it should not be 3 or 4 billion, and a billion should be enough. Just look at Yuxing Electronic Entertainment. Are you willing to let go, or, if Yuxing Electronics decides to re-enable the CD-ROM format to make game consoles, Surui Electronics may be able to provide a little 'technical help'

   In short, in all the interviews related to Nagao Yu in the media, his words are very yin and yang.

   Then he would show off from time to time how many capital favors his online portal had gained, and how many stable users his new online shopping fantasy had.

   In such a situation, he didn't forget to advertise himself to brag about himself, but he was still a bit brainy.

   At this time, Suri Electronics also took the opportunity to publicize the benefits of its own optical disc standard.

The biggest advantage of    CD is that it is cheap, and the material is also very convenient to obtain.

   As long as the authorization is obtained, even a company with no technical foundation can quickly build a mature optical disc production line, and there is no such thing as limited production capacity.

   So if there are other third-party manufacturers loyal to Youxing Electronic Entertainment who are interested, they are willing to provide any technical support.

  If a third party wants to build a CD production line directly, their technicians will definitely give the best technical service support.

For a while, there were more and more remarks about the advantages of CD-ROM, and some experts with relevant interests also took the initiative to promote CD-ROM as a carrier, saying that this is the star of the future. There are too many uncertainties in flash memory chips, and the cost of materials is higher than that of CD-ROM. , and there is still a certain degree of difficulty in mining. In the end, they even brought out the argument of environmental protection. The production process of optical discs is more environmentally friendly than flash memory chips, which is the best choice for the development of industries in many regions.

   (end of this chapter)