Tokyo Video Game Tycoon

   Chapter 481 The prototype of the continuous operation game

   This quality trailer was very popular and quickly won the hearts of every player present.

   But it seems that there are some difficulties to satisfy the appetite of the players.

   Could it be that Yuxing Electronic Entertainment made a mistake in the pre-announcement arrangement?

   Or is it...they are hiding even bigger moves?

  Myron Keyes doesn't understand games well, but it doesn't prevent him from knowing some well-known game series.

When    this Final Fantasy came out, the young people in their company didn't know how many people took time off from work because of this, and he couldn't do anything about it.

   This is enough to see how popular this game is.

   The teenager beside him was also very excited, and he was completely fascinated by the brand new Final Fantasy adventure story.

The    trailer didn't say anything, it was just a few game action pictures.

   "Is such a game great?"

   asked Myron Keyes.

  The boy nodded vigorously: "Of course, this is the best game!"

   "Huh? I thought the best game in your mind was Pokémon."

   "Of course Pokémon is also the best, both of which are the best."

   "Shouldn't there be only one best?"

   "Who said that? In my place, the best can be many, there is no choice at all, all the games are super fun!"

   Obviously, the teenager was completely intoxicated and accepted the game without reservation.

  Final Fantasy VIII as the beginning, also fully mobilized the players' emotions.

   After the trailer was over, the players in the audience jumped for joy, and Zhu Yuxing also stood on the stage with a smile.

   "How is it? Are you looking forward to it?"

   "Of course I'm looking forward to it!"

   "Very well, this is actually only an appetizer. I believe that when this game is actually released, it can satisfy the discerning players, and the next step is the preview of other games."

   This time, Zhuyouxing has adhered to the consistent game announcement rhythm of Youxing Electronic Entertainment, and will broadcast videos like crazy, and shoot all kinds of game previews directly on the face.

   After the Final Fantasy broadcast, a brand new offering is about StarCraft.

   "StarCraft? Oh, I remember, this is a game launched by Yuxing Electronic Entertainment on the computer."

   Hayakawa Ueto, who was watching the live broadcast at this moment, suddenly remembered this game.

   However, this game is really not too related to him.

   This game is released on PC and does not log in on any console platform, which means that this game will only have a PC audience.

   The competition between Suri Electronics and Youxing Electronic Entertainment is based on the console platform. No matter how popular the games sold by Youxing Electronic Entertainment on the PC platform, it will not affect the competition on the host side.

Hayakawa Zhiren actually doesn't quite understand Zhu Yuxing's operation. It is obvious that launching games on his own platform will further consolidate his position, but he has to launch some games on the computer. Aren't he afraid that the computer will become the main host market? annexation?

   "President, I think this game should have no threat. It is estimated that it is a transitional promotion in the middle of Final Fantasy 8."

  A manager under Hayakawa Ueto said very confidently.

   Hayakawa Ukito shook his head: "You're half right, this game is indeed not a big threat to us, but this is not the middle of the Final Fantasy 8 trailer. Do you know how many users of StarCraft are there?"

   "Ang? How many?"

   The manager was a little at a loss.

   He really doesn't know much about computer products.

   They, Suri Electronics, did not focus on this field before, so they did not study it at all.

   However, with Hayakawa Zhiren as the president, his vision is naturally wider than that of his subordinates.

   "StarCraft has recorded at least tens of millions of users, and the number is still increasing. Do you know what the concept is?"

   The manager said uncertainly: "Does this mean that PCs also have a certain market for games?"

   "It's obvious, I mean harder to see."

   The manager thought about it seriously, and finally could only shake his head helplessly: "I don't know."

"It is a steady increase in the user base. The sales of an ordinary video game usually gradually decrease over time. Generally, the popularity of games that have been sold for more than half a year has passed completely, and the number of players willing to buy will decrease a lot. By that time, the sales volume will be reduced. It's almost certain."

   Hayakawa Ukito's subordinate nodded. He knew this very well. That's how their game works, and even the rate of decline was faster.

   Generally, Suri Electronics’ game sales can last for two or three months before plummeting, and then the game’s ability to attract money is basically gone.

   The value of the subsequent game is basically in the second-hand market.

   The second-hand market has almost nothing to do with Suri Electronics, which is an exchange of interests between players and some second-hand stores.

  Many executives of Suri Electronics are very troubled by this.

I think these second-hands have made them a lot less money. Many high-level executives are putting pressure on Hayakawa Zhiren to solve the second-hand problem. If possible, it is best to let a game plug into the game console and bind the game console to death. Let more players have to shell out more money.

   But in the end, it was Hayakawa Ue who defeated the crowd.

   He is a good learner.

   And the object of his study is Takeyousei.

  If you say what the most prosperous game in the second-hand market is, it is definitely the game of Yuxing Electronic Entertainment.

   But so far Zhuyouxing has not responded to the second-hand market, and even faintly supports and encourages the second-hand market. Zhuyouxing will take the initiative to put some of the recycled old cassettes into the secondary market and sell them at cheaper prices.

  Before the US market Zhuyouxing relied on this trick to beat the mothers who beat those crazy copyists.

   Compared with the quality and scale of the game, Youxing Electronic Entertainment has not been afraid of anyone.

   Even if there are countless pirated and plagiarized games, they cannot withstand the large-scale attack of the regular army of Youxing Electronic Entertainment.

  Since Take Yuxing has never reacted too clearly to the second-hand market, Hayakawa Ueto thinks that he should not adjust the rules indiscriminately until he has won the first place in the market.

   At least you can still make a profit now. If you make a revision, what should you do if something goes wrong?

   Hayakawa Zhiren is walking on thin ice in this regard.

   Hayakawa Ukito continued to explain at this time: "The life cycle of a game is about half a year, but so far I have found a few exceptions."

Hayakawa Ukito stretched out a finger and said, "The first thing I found that can continue to bring stable cash flow is Brown Entertainment's Treasure of the Dragon, they moved role-playing to the computer platform, and with the help of the computer platform's stable network The connection continues to bring players new game story content, and they will make money through time charging. So far, the annual profit forecast of this game is about 50 to 60 million US dollars, and every year it is in the Increase."

   The manager couldn't sit still a little bit.

  Stable profit of 50 to 60 million yuan per year, which means that there will be a stable million-level sales every day, which is indeed worth paying more attention to.

"And the second one." Hayakawa Ukito stretched out his second finger, "It's StarCraft. This game doesn't use time charges like the former, but through e-sports, players are very willing to play for this game. Game consumption, the growth rate of users is much faster than Dragon Treasure."

Hayakawa Ukito said calmly: "I think this is a new way for the two games to continue to make money. Recently, I have been considering whether to launch similar games, but these two games are built on the PC side. I'm not sure if I can reproduce the same harvest on the console platform, after all, Yuxing Electronic Entertainment has never done this."

  Youxing electronic entertainment is like a guiding light. If Zhuyouxing did nothing, Hayakawa Zhiren would not dare to take risks easily.

   Now he doesn't dare to venture into the new game field easily.

  It is really not easy to have the current market.

   He felt that he had not accumulated enough, and he had to wait for the opportunity.

   Hayakawa Ukito's subordinate managers already understood: "Then President, this..."

   Before the manager wanted to ask any more questions, Hayakawa Ueto had already turned his attention to the TV.

   Because the brand new trailer for StarCraft is over.

   This time, StarCraft announced a new expansion pack.

  The title of expansion piece is very fresh.

   This has hardly been seen in previous game releases.

   Some game companies have tried to introduce more content for their games, but most of them are developing sequels, but they have not thought much about adding more paid content on the basis of the original games.

  Because people who tried this before were not very successful.

   But at this moment, Zhu Yuxing officially announced the launch of a new expansion pack for StarCraft.

   And if you want to experience the campaign content in this new expansion, you need to pay extra.

   Of course, it will be much cheaper than the game itself, and the content is not much less than the game itself, which looks really cost-effective.

   Players who don't pay extra are not for nothing.

   They can experience a new type of troops in the online battle mode, so they don’t have to worry about not being able to play a new version of online battle with other players because they haven’t bought a new expansion pack.

   At this time, Hayakawa Ukito's heart beat a few times.

  Suddenly he seemed a little enlightened.

   It seems that video games have a whole new way to make money.

   Continue to introduce more story content based on the original material of a game.

There is a very big advantage on the basis of the original game, that is, all the game infrastructure does not need to be developed repeatedly, and 70 to 80% of the materials can be reused, which can also make the value of this game. Squeeze.

   However, in the style of Yuxing Electronic Entertainment, it must be disdainful to squeeze a series in this way. The only reason for Zhu Yuxing to do this should be that the story really has a lot to tell.

   (end of this chapter)