Video Game Designer

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Charles is in a bad mood now.

In other words, the senior executives of EA, especially those who participated in the hymn project, are not in a good mood.

Why is it so bad?

It shouldn't be!

Is the hymn successful?

From the sales point of view, the hymn is very powerful, but with the previous hot trend and EA's internal predictions, the sales volume has not reached expectations.

And more importantly, the sales of hymns are entirely based on the horrific promotional ads.

From the initial sales, the hymn started a good head, but the reputation of the game caused by the overall quality plummeted, but this good head was directly put in place.

"Did the people in the QA department eat dry food? Didn't they check out so many questions?"

In the meeting room, Charles was very angry.

But while he was angry, there was a little luck in his heart. At the beginning, because the hymn was going to compete with Tianhe Network at dawn, he proposed that he would not support it.

Although he is also involved in the project of the hymn, at least this pot is not lost on his head.

However, although he failed to receive the hymn's performance, it also had a big impact on him.

"The most critical issue now is to release the follow-up patch of Anthem as quickly as possible. Solving the problem of the game is the core issue. After all, it is not non-existent in the history of the game. The follow-up content is updated to resurrect the game." Responsible Anthem The working team leader said.

Hearing this, Charles was annoyed and glanced at the other person without a trace.

Say this now?

What did you do earlier?

How did the QA within the Anthem project pass? ?

Does your operating department really know nothing?

But as far as the current situation is concerned, it can only be saved by this method.

After all, if the follow-up content is good enough, it is not impossible to get back to life.

Although the whole hymn was sprayed by the players, most of them were concentrated on the server and the lack of main content of the game and the non-stop loading interface.

Instead, it is the mecha flight combat mode in the game, and the combat experience is completely loved by players.

The hymn can still maintain the current situation, a large part of it is due to the excellent combat system, and the excellent picture.

However, when I think about it, I feel aggrieved. Whose 3A game has been online for only a few days, and I thought of resurrection by subsequent updates?

After some of the management left, Charles and the CEO of EA held a meeting with shareholders who voted for EA.

"EA needs to change, Andromeda, Star Wars 2, new battlefield series, including the current hymn, we have a net loss of 800 million US dollars since the 3A masterpiece last year, and the main loss is not from the game project. , But the extended labor costs of the game project." EA's chief financial officer Brown said.

At the same time, a simple financial report was shown to everyone present.

With a net loss of $800 million, this is already the development cost of four hymns.

"According to the data, some studios in Russia, Neon, the United Kingdom and Canada, as well as operations, distribution and marketing departments are extremely bloated." Brown continued.

Everyone understands the deep meaning.

"We must do the 3A project, there is no doubt about it," Wilson, the current president of EA, said.

For Wilson, he was actually very uncomfortable. After taking over the mess left by his last term, Andromeda and Star Wars 2, now it was his turn to appear another hymn, and it was almost a personal worry.

The 3A project has a net loss of 800 million US dollars. Considering the profit of fifa, Sims and Need for Speed ​​on the side of the mobile game project, Wilson even wants to convince shareholders to support him in transforming EA into a mobile game project.

But this is obviously impossible. It is possible to replay the resource side to the mobile game department to create a beautiful financial report.

But EA's brand reputation, like 3A, can never be put down.

But one thing is right. The current EA is a little too bloated. Nearly 10,000 employees worldwide are too many for EA, especially in the current Internet age.

"The sales volume of the whole platform of Anthem’s global platform is 6.7 million copies, and the dawn of Tianhe Network has broken 10 million globally. At dawn, EA has some funds, thanks to the good news at dawn, although the situation of Anthem Very bad, but our market value is relatively stable." Charles said.

Inside EA, Charles has always been a representative of getting close to the Tianhe Network, and everyone knows what Charles means.

But no one can refute it. After all, the facts are put here. Their EA hymns are violently dead, and their sales reputation has not met expectations. However, the cooperation with Tianhe Network to lead the Tianhe Network game has been a great success. Even thanks to the success of Tianhe online games, EA was able to stabilize the situation in the event of the death of the hymn.

"But now that Tianhe Network owns 5% of Ubisoft's shares, it is not clear whether our cooperation with Tianhe Network will be as pleasant as it was at the time." Some people expressed different opinions.

The cooperation with Tianhe Network at dawn was before the other party acquired 5% of Ubisoft.

Although after the Tianhe Network acquired 5% of Ubisoft, EA also carried out strategic cooperation with them ~www.NovelMTL.com~Do not include the introduction of third-party games.

But this is a win-win model. If there is joint development in the future, Tianhe Network is more inclined to Ubisoft.

After all, EA has rotten oranges, Ubisoft also.

EA is the world's top publishing company, Ubisoft is not bad.

If there is a similar cooperation, you can’t even think of EA, unless EA has a more prominent advantage than Ubisoft.

But think about it, it seems that there is no money except money.

If it is money, does Tianhe lack money?

"Some related studios may be sold to Tianhe Network, they will give us a satisfactory price, and as far as I know they really need talent in this area." Charles said.

For the companies that operate and market these divisions, Charles feels that Tianhe Network will not be interested, after all, it does not match the other party's business.

However, some R&D departments on the EA product line, Tianhe Network is expected to be very interested, but it will certainly not attract Tianhe Network as much as the studio in the dead space.

"Perhaps, we can make the Tianhe network also become our own people?" Wilson, who was sitting in the first place for a long time, said nothing.

"Fidelity, Pioneer and BlackRock all have the intention to sell part of their shares to cash out. I can contact them. I believe they will not refuse as long as Tianhe Network is willing to enter." Wilson said.

"But Tianhe Network may not be willing to enter, after all, EA is different from Ubisoft." Charles is not optimistic.

Compared with Ubisoft, EA's shareholders are more complex and distributed in the hands of major investment funds.

Even Pioneer Investment, which has the highest shareholding, only holds 8% of the shares.

The most important thing is that Tianhe Network has absolutely no need to enter EA's body.